Business

Put A Systematic Approach Forward To Sell Your Cannabis Business

Published

4 years ago

November 22, 2020

Marijuana industry has many legal rules and regulations to be followed. Selling cannabis business involves more than just sending out a news release looking for buyers. A good sales plan is needed to be in place. Good accounting and bookkeeping are primary needs of cannabis business.

Many cannabis businesses do not take the accounting formally. Due diligence and auditing is needed for the business, requiring hiring of a firm to conduct bookkeeping, cross-referencing, and conduct other regulatory work for the businesses’ bank account.

If you deal in this industry, then treat the company like any other and create divisions inside the company like the HR, Accounts and others which keep a check on the complete company. While leading and managing the company, a complete protocol should be followed. For instance if someone is getting fired, follow the protocol of the company and document everything.

Documents act as a support system for the company in case of legal issues. There is a lot of litigation in the industry currently. Things that seem small can create bigger problems in future especially for a company operating cannabis business.

Press releases will invite all types of people. Most of whom will be unlikely suitors. So instead of the releases, if you want to sell a cannabis business, then target the sellers who are interested in this like private equity companies and family offices instead of going to the open market.

Create a list of all potential buyers meeting all the standards in Washington state and then market the business specifically to them. The press release can be sent privately and people can be further notified about all the information once they sign a NDA (nondisclosure agreement). This will make the selling professional and systematic.

Business

Geivon “E.G.” Cisneros Expands Zooly AI Into the NHL Playoffs

Published

9 hours ago

May 4, 2025

Matthew Wiles

When the stakes are highest, innovation shines brightest. As the NHL Playoffs brought an electric energy to the ice, entrepreneur Geivon “E.G.” Cisneros and his tech company Zooly AI delivered a first-of-its-kind fan experience for the Tampa Bay Lightning, marking a pivotal moment in the evolution of real-time AI engagement in professional sports.

Leveraging Zooly’s flagship product, Photobomb, fans inside Amalie Arena during playoff games were given an entirely new way to connect with their team. With a simple QR code scan, spectators instantly received dynamic, personalized photos featuring the Lightning mascot ThunderBug, seamlessly inserted into their memories-no app download required, just pure surprise and delight.

In a setting where emotions run high and every moment matters, the Photobomb activation proved that artificial intelligence can enhance the magic of live events rather than distract from it. Fans flooded social media with their custom playoff memories, helping amplify the Lightning’s home-ice advantage beyond the rink and into the digital world.

“The playoffs are where legends are made,” said Geivon “E.G.” Cisneros, founder of Zooly AI. “It was important for us to show that AI can make these moments even more personal, not mechanical. We wanted fans to feel like they weren’t just spectators-they were part of the story.”

The activation drew massive engagement, with QR code scans and social shares surpassing expectations-proving that fans are eager for real-time, culturally connected experiences when the stakes are at their highest. For the Lightning, it deepened fan loyalty. For Zooly, it validated a vision: building the connective tissue between live emotion and intelligent digital interaction.

As Zooly AI continues expanding its footprint across professional sports, the Tampa Bay Lightning playoff activation stands as a landmark moment-one where culture, technology, and tradition collided under the brightest lights.

About Zooly:

Zooly AI is a next-gen artificial intelligence company redefining how fans, brands, and creators connect in real time. With products like Daily Vibes and Photobomb, Zooly blends culture, creativity, and technology to create unforgettable interactive moments. From arenas to digital campaigns, Zooly is powering the next generation of engagement.