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Beauty Influencer Melina Taj’s Beauty Master Class Attracts Massive Turn Out and Sponsorship from Leading Brands

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Shabnam Tajik, popularly known as Melina Taj to her 1.4 million followers on Instagram, is an Iranian beauty influencer, makeup artist, and makeup creator. She has been setting trends in beauty and the art of makeup for several years. Her video tutorials are easy to understand. They range from Melina teaching her viewers how to apply makeup, whip-up homemade face masks, and maintain healthy-looking skin. It’s little wonder then that her first-ever master class in Istanbul, Turkey, attracted a massive turn out and sponsorship from leading global brands.

Her first event outside Iran held at the majestic Ritz Carlton, Istanbul had Melina demonstrate her makeup skills, tips, and techniques to a packed audience. Reminiscing the good times on Instagram, she says, “The Master class in Istanbul at the Ritz Carlton Hotel was an immensely enjoyable experience. I will never forget the energy in that room. I hope to conduct more masterclasses like this in the future.” Her soaring popularity can be judged by her legion of loyalists and the vintage of some of her sponsors. Notable brands like Victoria Secret, Huda beauty, Nyx Cosmetics, Clarins, Tart Cosmetics, and several other revered icons sponsored the event. They were eager to associate with Melina for her master class, which was indeed a roaring success.

The Melina Taj infused beauty craze is garnering quick momentum in Iran. Captivated by her easy manner and ability to take the art of beauty to the next level, her audience dotes on her and encourages her to keep experimenting. An avid Instagrammer, Melina owes her success to her followers. Melina explained, “I have a very close and intimate relationship with my followers.” On the one hand, has Melina shares interesting ideas for makeup, and on the other, has millions of fans gushing over her expertise, talent, and charisma. She has collaborated and gained sponsorship from some of the most iconic fashion and beauty brands.

Like most YouTube stars, Melina too likes to keep reinventing the rules of her game. Her eyes are set on the skies. She has already collaborated with the likes of Swaroski, Nars, and the incredibly famous Bobbi Brown. She hopes to associate with other artists and bands that are equally well-known and globally recognized. She’s redefining the Iranian woman’s image and taking the power of beauty to the global stage. With her first master class proving to be a crowd-puller, it’s safe to say this is just the beginning. 

Michelle has been a part of the journey ever since Bigtime Daily started. As a strong learner and passionate writer, she contributes her editing skills for the news agency. She also jots down intellectual pieces from categories such as science and health.

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Lifestyle

Why Toba Ogunremi Believes High-Performing Teams Start with Belonging, Not Pressure

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Most teams don’t fall apart all at once. It happens slowly, missed conversations, quiet disengagement, people doing what’s required but nothing more.

Toba Ogunremi has spent years working inside care environments where that kind of shift is easy to miss until it starts affecting everything. Leading operations at Samorem Care in the UK, he has seen how systems can appear stable on the surface while teams underneath struggle to stay connected to their work.

One experience early in his career changed how he looks at leadership entirely.

He had taken over a team that wasn’t in crisis, but it wasn’t working well either. The people receiving care were safe, but they weren’t thriving. The same was true for the staff. There was no urgency, no energy, just routine.

The usual solution would have been to tighten control by setting new targets, increasing supervision, and creating performance plans. He didn’t do any of that.

“I started with conversations,” he says. “Real ones. Not rushed, not formal.”

One by one, he spoke to each team member. What came out wasn’t frustration with the job itself, but something quieter and harder to spot.

“They weren’t disengaged because they didn’t care,” he explains. “They were disengaged because they felt unseen.”

No one had asked what they thought. No one had taken the time to understand how they were coping. Over time, that absence had turned into distance. That moment stayed with him. It shaped how he leads today.

His approach is simple, but not always easy to apply: people perform better when they feel they belong.

He believes high performance usually comes when people feel like they genuinely belong and know that what they do actually matters.

In healthcare, where pressure is constant and expectations are high, this idea can sound secondary. The focus is often on outcomes, compliance, and efficiency. Toba doesn’t dismiss those things, but he questions what happens when they become the only focus.

Even when all the processes are in place, if the people delivering the care feel disconnected, it eventually reflects in the quality of the work.

At Samorem Care, this thinking shows up in small but consistent ways. Recruitment is not just about experience. It’s about how someone responds to people, how they handle pressure, and how they communicate. Once they are in, the focus shifts to keeping teams stable and supported, rather than constantly rotating staff or reacting only when something goes wrong. He also pays attention to how leaders show up day to day.

According to him, leadership is not just about giving direction; it’s about being present enough to understand what your team actually needs.

That presence matters more in care than in most industries. The work is demanding, often emotional, and not always recognised for what it takes. When teams feel stretched or overlooked, it affects how they interact with the people they support.

For Toba, resilience is less about constant pressure and more about creating a work environment where people can do their jobs well without burning out. In his view, strong teams are not just coping; they are supported enough to stay clear-headed and consistent in their work.

His background outside healthcare still shapes how he leads. Having worked in sales and communications, he understands how important it is to read people and build trust. In healthcare, though, the impact is far more direct, as decisions affect someone’s everyday life, not just an outcome on paper.

That shift makes leadership more personal. Teams need more than instructions; they need stability, clarity, and a sense that they are understood. What defines Toba Ogunremi’s approach is its simplicity. He focuses on being consistent, listening carefully, and addressing issues early rather than reacting late.

In the end, his belief is straightforward: teams perform better not because they are pushed harder, but because they feel valued and part of something that works.

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