Lifestyle

Beauty Influencer Melina Taj’s Beauty Master Class Attracts Massive Turn Out and Sponsorship from Leading Brands

Published

5 years ago

June 4, 2020

Shabnam Tajik, popularly known as Melina Taj to her 1.4 million followers on Instagram, is an Iranian beauty influencer, makeup artist, and makeup creator. She has been setting trends in beauty and the art of makeup for several years. Her video tutorials are easy to understand. They range from Melina teaching her viewers how to apply makeup, whip-up homemade face masks, and maintain healthy-looking skin. It’s little wonder then that her first-ever master class in Istanbul, Turkey, attracted a massive turn out and sponsorship from leading global brands.

Her first event outside Iran held at the majestic Ritz Carlton, Istanbul had Melina demonstrate her makeup skills, tips, and techniques to a packed audience. Reminiscing the good times on Instagram, she says, “The Master class in Istanbul at the Ritz Carlton Hotel was an immensely enjoyable experience. I will never forget the energy in that room. I hope to conduct more masterclasses like this in the future.” Her soaring popularity can be judged by her legion of loyalists and the vintage of some of her sponsors. Notable brands like Victoria Secret, Huda beauty, Nyx Cosmetics, Clarins, Tart Cosmetics, and several other revered icons sponsored the event. They were eager to associate with Melina for her master class, which was indeed a roaring success.

The Melina Taj infused beauty craze is garnering quick momentum in Iran. Captivated by her easy manner and ability to take the art of beauty to the next level, her audience dotes on her and encourages her to keep experimenting. An avid Instagrammer, Melina owes her success to her followers. Melina explained, “I have a very close and intimate relationship with my followers.” On the one hand, has Melina shares interesting ideas for makeup, and on the other, has millions of fans gushing over her expertise, talent, and charisma. She has collaborated and gained sponsorship from some of the most iconic fashion and beauty brands.

Like most YouTube stars, Melina too likes to keep reinventing the rules of her game. Her eyes are set on the skies. She has already collaborated with the likes of Swaroski, Nars, and the incredibly famous Bobbi Brown. She hopes to associate with other artists and bands that are equally well-known and globally recognized. She’s redefining the Iranian woman’s image and taking the power of beauty to the global stage. With her first master class proving to be a crowd-puller, it’s safe to say this is just the beginning.

Lifestyle

The Evolution of Automated Bottling and Labelling Solutions: From Manual to Fully Integrated Systems

Published

6 hours ago

October 15, 2025

Michelle Langton

In today’s fast-paced manufacturing and packaging industries, efficiency and accuracy are everything. Businesses across food, beverage, pharmaceutical, and cosmetic sectors rely heavily on bottling and labelling solutions to maintain product consistency, meet compliance standards, and enhance consumer trust. What began as labour-intensive manual processes has rapidly evolved into fully integrated, automated systems that streamline production and boost profitability. Providers such as Rentafill have played a key role in giving businesses access to flexible and scalable solutions, whether they are just starting out or preparing for large-scale operations.

From Manual Labour to Mechanised Assistance

The earliest bottling and labelling methods involved significant human effort. Workers filled bottles by hand and applied labels manually, often resulting in inconsistencies and bottlenecks in production. As demand grew, simple mechanical tools were introduced to aid with pouring and applying labels, reducing spillage and improving alignment. These early steps were crucial in laying the foundation for more sophisticated solutions.

The Rise of Semi-Automated Systems

Semi-automated bottling and labelling machines marked a turning point. By combining manual oversight with mechanical efficiency, businesses could scale production without a complete overhaul of their processes. Operators managed filling levels, adjusted labelling mechanisms, and ensured quality control while machines handled repetitive actions at higher speeds. Semi-automation was especially beneficial for small to medium-sized enterprises looking to meet growing demand without excessive upfront investment.

Fully Automated Integration

Today’s advanced bottling and labelling solutions are often part of fully integrated systems that connect seamlessly with wider production lines. Modern machines are capable of filling, capping, sealing, and labelling at high speeds with exceptional accuracy. Integration with software allows for real-time monitoring, quality assurance, and predictive maintenance, reducing downtime and waste. These systems can adapt to various container shapes and label formats, giving manufacturers the flexibility they need to keep up with changing consumer preferences and regulatory requirements.

Benefits of Automation in Bottling and Labelling

The transition to automated systems has delivered significant advantages:

• Consistency and precision – automated processes ensure uniform product presentation.

• Increased output – high-speed systems enable businesses to meet rising demand efficiently.

• Reduced costs – less labour is required, and waste from errors is minimised.

• Enhanced traceability – integration with digital systems supports compliance and batch tracking.

• Scalability – systems can be customised to suit businesses at any stage of growth.

Looking Ahead

The evolution of bottling and labelling continues as industries move towards Industry 4.0. Smart technologies, including IoT-enabled sensors and AI-driven analytics, are being integrated into packaging lines to optimise performance, detect faults early, and ensure even greater sustainability. The focus is shifting not only towards efficiency but also towards environmental responsibility, with machines designed to minimise material use and energy consumption.

Final Thoughts

From the days of manual filling to today’s fully integrated systems, bottling and labelling solutions have undergone a remarkable transformation. Businesses now have the opportunity to embrace automation in ways that improve quality, productivity, and long-term growth. Whether a company requires small-scale support or a complete packaging line, modern providers are helping industries bridge the gap between tradition and innovation.