Business

Kid going off to college? Here’s how to shop for their bedding needs

Published

4 years ago

February 19, 2022

The moment you have been preparing for – and dreading in equal measure – is finally here. Your child is flying to another city or country to join college. The moment of parting is still a few days away, and your days are taken up in a flurry of preparing your child for the move, getting their paperwork and baggage in order.

Amidst the rush of preparing your child for new experiences, you must be hard at work, reminding them to eat their meals on time, not rely too much on junk food, and keep healthy habits; chief among them being to sleep well. After all, in the rush of new friendships, assignments and newfound independence, it’s necessary to take the time to recharge. The best way to guarantee this, of course, is by arranging the right kind of bedding for them, so they can be comfortable while resting.

You’ve been meaning to buy new bedding for your child for their fresh new start. The choices are immense, but you can’t overload their trunk. You need to ensure they have just enough to use comfortably without running out of their stocks. There must be extras so that they don’t have to think about laundry day and get stressed about it. You also need to buy bedding that will last all the years of their college without the need to buy more. To achieve these goals, here’s how you can shop for what they need without wasting too much time:

*What to keep in mind as you shop for bed linen.

The choices in bedding today are vast, and it’s easy to get lost in the various collections. That is why it’s important to make a note of a few things before you begin your shopping expedition. The main point is to make note of the weather conditions of where your child is headed. If it is a tropical location, where the temperatures run on the higher side, you can look at dohars, bedsheets with moisture-wicking technology and more. but if it’s a colder area, it’s better to consider comforters and quilts of a thicker consistency. It’s also a good idea to invest in temperature-regulating bedsheets and quick-drying towels.

Since kids are often impatient about making their beds, it’s also a good idea to consider fitted bedsheets, since they are very convenient to use. Additionally, you should also consult the colour theory and pick the bed linen accordingly. For example, if your child is worried about leaving home for the first time, get cheery colours like yellow or orange that will keep them feeling positive.

* Online shopping is faster and more cost-effective. At a time when the Coronavirus continues to rage around the country, it is also safer than going to an offline store. Besides, there is no time to run to the stores to buy what you need. While it feels good to feel the product before purchase, you can be assured that the products you see in the offline stores will be readily available in the SPACES online portals as well. There is even the added advantage of discovering exciting deals and offers for all your favourite bedding sets with the convenience of doorstep delivery and multiple payment options.

Start with bedsheets in single sizes, with matching pillow covers and comforters. Single comforters are best for a single bed – double comforters will be too large both for their bag and bed. Don’t insist on your child taking their kids’ comforter from home to college, unless they don’t mind doing so. About three or four bedsheets and two single comforters should suffice.

* We suggest looking at comparable brands having similar products on offer before making a choice. This is easily done online – you can open multiple tabs for different online stores and compare the products on various factors: price, size, fabric, pattern, thread count, etc. You should of course pay special attention to the quality of the bedding you’re looking to buy. Afterall, the other factors pale in comparison to getting a product that suits your needs best and lasts for a longer time. This is where the product range from SPACES shines bright. They include bed and bath linen made from organic cotton and through sustainable processes, so you can rest assured that you’re buying the finest for your child. These products also have the added advantage of becoming softer with each wash, making them a great investment for the long run.

It’s also important to check the reviews posted by other buyers, as it will give you a better idea of the actual usage of the bed linen in question. This will tell you which brand is trustworthy and has the best bedding for your needs. You can also check probable delivery dates from these websites, since you are already strapped for time.

* Check on delivery and payment options.

Since you have less time to shop and you still need to help your child get their belongings together and pack their trunk, you must ensure that the bed and bath linen you buy are delivered to your address well in time for their departure. Check the estimated delivery time for the product by keying in your area PIN code in the website’s designated field. The site checks the code and tells you if delivery is possible, and the estimated time for delivery. You might also check if it would be faster to pick up the purchase from the brands nearest offline store. We recommend using digital payment modes to pay instead of paying cash at your doorstep in the interest of your safety.

We hope you have a pleasant experience preparing your little one for their future ahead. With the right bedding, they’ll be on their way to a well-rested college experience, so they can fill their days exploring and learning more. Keep the above points in mind as you carry on with your shopping and visit SPACES for the finest selection of bed and bath linen, that’s easy to care for.

These is very superficial – we can mention – tips on what things to keep in mind while browsing online

We can talk about reviews rather than offers

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Business

Ipsos Helps Brands Understand How They Get Customer Experience Wrong & Why It’s Costing Them Millions

Published

4 weeks ago

June 26, 2026

Matthew Wiles

For brands looking to succeed in the modern business ecosystem, the customer experience (CX) is not something companies can afford to ignore. CX is a direct driver of revenue, loyalty, and growth for organizations.

Ipsos, one of the world’s leading market research firms, helps brands understand that failing to focus on the customer experience can lead to lost sales, which in turn can translate to not only millions in lost revenue but also lost trust and credibility in the market.

How brands still get CX wrong

“The customer decision and desire to do business with brands directly affect the bottom line,” says Brad Christian, Chief Commercial Officer at Ipsos – Experience Practice.

Customer experience may sound like a simple concept, but many brands still get it wrong. CX goes beyond surveys and feedback. Leaders who fail to connect feedback in a meaningful way to goals such as retention, repeat visits or purchases, advocacy, and operational performance fail to deliver on their service promises. The emotional and functional disconnect can spell trouble for brands. The most polished advertising campaigns cannot make up for a frustrating customer interaction or a promise that a business cannot fulfill.

According to Ipsos’s internal research, many customers today see service as too automated and impersonal. More than half report that their experience is worse than promised.

These findings don’t just result in disappointed buyers. They result in lost customers, negative feedback, and a long-term impact on the business as a whole.

“Brands have to manage the entire customer experience across each and every touchpoint,” explains Christian.

Poor CX can be expensive

Executives can often underestimate how expensive a history of poor CX can be. Global losses can reach into the billions while leaders wonder what went wrong. In an age of rapid social media communication, a single negative interaction can spell disaster for a company, leading to reduced customer spending or the entire loss of its most loyal customers.

Those losses are not just reflected in lost revenue, however. Customer acquisition and marketing dollars can also be lost as companies continue to spend money trying to retain their customer base, often skipping right over the experience part of retention.

Poor customer experience can be a deep operating problem that creates a domino effect, decimating businesses from the inside out. These poor experiences can impact not only present and future customer acquisition but also business leaders and employees.

CX matters more in today’s business landscape

The customer experience has always mattered, but it may matter more to brands trying to make it in a modern, ultra-competitive, digitally-driven business landscape. Good experiences encourage repeat purchases, boost loyalty, and increase the likelihood that customers will go online and recommend a brand to others.

“Customer experience isn’t an isolated function,” says Christian. “It’s ‌part of a larger system that ensures that brands measure and manage customer experience data and then act on that data to drive action where customer experience gaps exist.”

Brands also have to seek to understand today’s customers, who expect experiences that are seamless, authentic, and relevant. As more and more companies hop on the automation train, they will want to reassure their customers that the human element that many people consider important still exists.

At Ipsos, six drivers of strong customer relationships form the bedrock of the company’s CX platform, something that they refer to as the “Forces of CX”: certainty, fair treatment, control, status, belonging, and enjoyment.

Customers want to feel that if they have an issue with a brand, it will be handled and that their concerns will be understood. They don’t want the customer experience to feel like a battleground; they want it to feel fair and human.

“Customer experience isn’t just a nicer experience,” says Christian. “It ties directly to specific financial outcomes, whether that be increased sales, greater market share, or stronger brand loyalty.”

How Ipsos helps businesses deliver customer experiences that matter

Ipsos turns customer feedback into reliable, actionable, decision-ready information. The company goes beyond simple satisfaction metrics and implements voice-of-the-customer programs, journey analytics, relationship feedback, and quality research.

“Brands don’t just need data,” Christian says. “They need measurements as to how they are delivering on their brand promise and predictive modeling to tie financial performance measures to those measures to help them determine where to invest to maximize the customer experience and understand what financial impact those investments might deliver for the business.”

Ipsos measures the interactions that matter ‌most and shows brands how each interaction can affect retention, share of spend, and efficiency. For brands that are trying to reduce the guesswork behind CX, Ipsos helps them move beyond cosmetic fixes to achieve real, meaningful change.

Customer expectations can shift on a dime, influenced by society, social media, and even changing trends. Ipsos helps brands meet those rapidly changing customer expectations with hard evidence and comprehensive metrics.

Today’s brands need to understand how to get the customer experience right. Ipsos has the insights needed to drive home the deep importance of CX in today’s marketplace.