Lifestyle

The History of Matchmaking

Published

2 years ago

September 7, 2023

In the realm of love, some individuals seem to possess a natural knack for bringing people together, fostering connections, and igniting the spark that leads to lifelong partnerships. Amber Kelleher-Andrews, CEO of Kelleher International, is undoubtedly one such individual.

With her extensive expertise as a world-renowned relationship expert and professional matchmaker, Amber has not only transformed her family’s boutique matchmaking firm into a global powerhouse but has also made an indelible mark on the history of matchmaking itself.

Amber’s journey in the world of matchmaking began over two decades ago when she took the reins of her mother’s San Francisco-based matchmaking company. Guided by her deep passion for people and love, Amber set out to redefine the industry. Under her visionary leadership, Kelleher International has flourished, expanding its services to become a multi-million-dollar brand with a global presence.

Matchmaking through the ages

The history of matchmaking is a tapestry woven with threads of human connection, societal changes, and technological advancements. For as long as human beings have felt love, people have sought assistance in finding compatible partners, and matchmakers have played a pivotal role in facilitating these unions.

Long before the advent of dating apps and online platforms, matchmakers acted as trusted intermediaries, diligently handpicking potential partners based on a variety of factors, including values, goals, and personal preferences. These matchmakers relied on their intuition, interpersonal skills, and extensive networks to create harmonious unions. Kelleher-Andrews, following in the footsteps of her mother Jill Kelleher, honed these essential qualities, elevating matchmaking to an art form.

As society evolved, so did the practice of matchmaking. In today’s world, matchmaking services have expanded their scope and sophistication by employing cutting-edge technologies and comprehensive profiling systems to enhance the matchmaking process.

Kelleher-Andrews recognized the need to adapt to the changing landscape and embraced innovation without compromising the personalized touch that has always been her company’s hallmark. She and her team at Kelleher International are part of this rich legacy. Now, they carry the torch of matchmaking into the digital age.

A new kind of matchmaking service

Kelleher International’s success can be attributed to its unwavering commitment to personalized matchmaking. Kelleher-Andrews and her team take the time to understand each client’s unique story, aspirations, and desires, ensuring that every match is tailor-made for compatibility. This attention to detail, combined with the extensive database of exceptional individuals cultivated over the years, has led to thousands of successful marriages and enduring relationships.

Moreover, Amber’s influence extends beyond the confines of her matchmaking firm. As a TV personality, film producer, and philanthropy enthusiast, she leverages her platform to inspire others and promote healthy, fulfilling relationships. Her dedication to the cause is evident in her tireless efforts to create a better world through better relationships.

In an era marked by fleeting connections and superficial encounters, Kelleher-Andrews and Kelleher International stand as beacons of hope, offering a sanctuary where genuine connections can flourish. Their unwavering commitment to quality and their ability to see the potential for love in every client have solidified their position as the number one global matchmaking service.

The history of matchmaking is a testament to the power of human connection and the profound impact that skilled matchmakers like Kelleher-Andrews can have on people’s lives. From the early days of matchmakers facilitating arranged marriages to the present era of personalized, technology-driven matchmaking, the journey has been one of continuous evolution.

As we navigate the complexities of modern love, Kelleher-Andrews’s expertise shines as a guiding beacon. Her dedication, experience, and passion for creating meaningful connections have established her as a true authority in the field. Through her visionary leadership and the tireless efforts of her team, Kelleher International continues to shape the future of matchmaking, one match at a time.

Lifestyle

Why Classical Dance Is Thriving on Instagram

Published

8 hours ago

April 28, 2025

Michelle Langton

For centuries, classical dance forms like Bharatanatyam and Kathak have been treasured for their elegance, complexity, and storytelling prowess. But in recent years, these age-old traditions have found an unlikely stage: Instagram. From intricate mudras to rhythmic footwork, young dancers are captivating audiences worldwide, all in the span of a 60-second reel.

So, what’s fueling this revival of classical dance on a platform known for trends, filters, and viral challenges?

Instagram, with its visual-first format, has become an ideal space for artists to share their craft. Classical dance, rich in visual storytelling, translates beautifully into bite-sized performances that are accessible and engaging for modern audiences.

“Reels are short enough to grab attention but long enough to convey the essence of a classical piece,” says one of Spardha’s dance teachers, actively creating dance videos for the Instagram page of Spardha School of Music and Dance, an online platform for performing arts education. “You don’t need an elaborate stage or hours of performance; a simple backdrop and good lighting can bring your art to life.”

On Instagram, young dancers bring a fresh approach to traditional art. They skillfully blend classical compositions with trending audio tracks, often choreographing pieces that resonate with younger audiences.

These videos show how classical dance can be relevant in today’s world as young artists reinterpret popular songs in classical style. Such performances respect the tradition, make it accessible to a larger audience by making classical dance relatable.

Social media has also given classical dancers something they’ve never had before: a global audience. Platforms like Instagram allow Indian artists to reach audiences in the U.S., Europe, and beyond, fostering cultural exchange and appreciation.

And the feedback loop is immediate. Unlike traditional performances, which are confined to auditoriums and limited audiences, Instagram reels receive likes, comments, and shares in real time, creating a sense of community and encouraging more engagement.

The rise of online platforms for learning music and dance like Spardha School of Music and Dance has further fueled this trend. Spardha provides structured lessons in classical dance forms like Bharatnatyam and Kathak, and even Bollywood, making them accessible to young learners regardless of their location.

“Many of our students have taken what they’ve learned and showcased it online,” says a representative from Spardha. “It’s incredible to see them not just learn the art but also innovate and present it in ways that inspire others.”

By offering online classes, Spardha ensures that classical dance is no longer restricted to physical studios, enabling dancers to connect with their culture through dance no matter where they are in the world.

The success of classical dance on Instagram lies in its ability to blend heritage with modernity. The younger generation, armed with smartphones and a passion for preserving their roots, is making classical dance both aspirational and accessible.

Dance has always been about expression, and Instagram is just a new way of reaching people.