Lifestyle
Unleashing Your Dog’s Potential: Dr. Tom Mitchell, Behavet & Help! My Dog Founder and Creator of the Game-Changing Concept-Based Dog Training Method

Dog training has seen many advancements, but none as transformative as the method pioneered by Dr. Tom Mitchell, founder of Behavet and Help! My Dog. Dr. Tom Mitchell’s groundbreaking approach, which integrates behavioral neuroscience, goes beyond traditional techniques like positive reinforcement and counter-conditioning. Instead, it focuses on concept-based training, a methodology that reshapes how dogs perceive the world, enabling them to tackle complex behavioral issues through fun, engaging games.
At the heart of this method is a deep understanding of canine behavior, viewing it not simply as a series of actions to correct, but as a reflection of how dogs perceive and respond to their environment. It is well-known that dogs with behavioral issues are more likely to be abandoned by their owners, highlighting the urgent need for effective solutions. Dr. Tom Mitchell’s approach addresses this by going beyond surface-level symptoms and targeting the root causes of these challenges. Through customized games, each dog is given the tools to learn and grow, ensuring their needs are met in a positive, engaging way.
The Science Behind Concept-Based Dog Training
Concept-based dog training, as developed by Dr. Tom Mitchell, stems from the idea that to modify a dog’s behavior truly, it is necessary to change the way they think and react. This method diverges from the traditional training techniques that often involve the repetition of commands and exposing the dog to triggering environments. Instead, it teaches dogs essential concepts and skills before sending them off to navigate the environment, enabling them to make better decisions in life and any situation, especially when they are exposed to their triggers.
Dogs, like humans, have an incredible capacity for learning and adaptation. However, many conventional training techniques fall short of addressing deeper behavioral issues, especially in reactive or anxious dogs. As Dr. Tom Mitchell discovered early in his career, simply exposing a dog to the same situation repeatedly in the hopes of getting them used to it was not an effective strategy. He realized that dogs needed a more nuanced approach—one that allowed them to learn how to cope with their triggers in a way that felt positive and manageable.
Dr. Tom Mitchell’s concept-based training addresses this need by teaching dogs to not only respond to specific commands but also to develop coping mechanisms through games. These games are designed to reshape the dog’s brain, allowing them to build practical skills that help them manage their environment, reduce anxiety, and strengthen their bond with their owners.
How Behavet is Revolutionizing Dog Training
Behavet, Dr. Tom Mitchell’s online canine behavior clinic, is at the forefront of this revolution in dog training. Offering remote consultations with certified behavior professionals, Behavet specializes in addressing complex and challenging cases. With over 500 cases handled monthly, the clinic’s team of highly qualified behavior experts provides life-changing support to dogs and their owners worldwide. What makes Behavet unique is its focus on animal welfare and ethical training practices, ensuring that every plan is tailored to the specific needs of each dog.
Behavet’s approach is grounded in behavioral neuroscience, utilizing positive, reward-based techniques that prioritize the mental well-being of the dog. This method moves beyond simply teaching commands such as “sit” or “stay”; it reshapes how dogs think and behave. By incorporating games that challenge and engage the dog’s mind, the Behavet method encourages dogs to learn how to make better choices in real-world situations, without the stress of traditional training environments.
Dogs that undergo this training learn to disengage from distractions, focus on their owners, and navigate their world with greater confidence. Whether it’s a dog that pulls on the leash, reacts fearfully to loud noises, or experiences separation anxiety, Behavet’s concept-based training gives them the tools they need to thrive.
Real-Life Success Stories
The transformative power of the Behavet and Help! My Dog methodology is evident in the countless success stories shared by dog owners. Take, for example, a dog struggling with severe noise phobias and separation anxiety. After working with the Behavet team, the dog learned to cope with loud sounds and remain calm when left alone, eliminating the destructive behaviors that once caused immense stress for both the dog and its owner.
In another case, a reactive dog that used to lunge and bark at other dogs on walks began to relax and enjoy its time outside. Through a series of carefully designed games, the dog learned to focus on its owner rather than its surroundings, ultimately reducing its anxiety and increasing its ability to engage positively with other dogs and people.
These stories are not anomalies. Thousands of dogs and their owners have experienced similar transformations, going from lives filled with stress and frustration to joyful, harmonious relationships. This success can be attributed to the unique, individualized approach that Behavet offers, which empowers dogs to learn at their own pace positively and enjoyably.
What Makes the Behavet & Help! My Dog Method Unique
Unlike many traditional training methods that focus solely on teaching dogs to perform specific actions, the Behavet and Help! My Dog approach is about transforming a dog’s mindset. The games developed by Dr. Mitchell are designed to engage the dog’s brain, promoting learning through play. As dogs participate in these games, they not only learn new skills but also gain confidence and resilience, enabling them to handle their triggers and challenges with greater ease.
What sets this method apart is its emphasis on real-life application. Dogs are not taught to simply respond to commands in controlled environments; they are equipped to thrive in the complexities of modern life. From busy streets and dog-friendly cafes to social gatherings and festivals, dogs trained using Behavet’s methods learn to stay calm, focused, and relaxed, no matter the situation.
The Behavet & Help! My Dog methodology also stands out for its accessibility. As the world’s largest online pet behavior clinic, Behavet offers its services to dog owners across the globe, ensuring that help is available no matter where they are. This global reach, combined with the personalized, science-driven approach, has made Behavet a trusted resource for thousands of dog owners.
Dr. Tom Mitchell’s concept-based dog training is more than just a new technique—it’s a revolution in the way we think about dog behavior. By harnessing the power of behavioral neuroscience and turning training into a fun, engaging experience for both dogs and their owners, Behavet is changing lives. For dogs and their humans, this method is not just about overcoming challenges; it’s about unlocking potential and building stronger, more fulfilling relationships.
Lifestyle
Derik Fay: The Quiet Power Broker Who Scales Empires and Empowers Generations

At 46 years old and standing at an impressive 6’1″, Derik Fay is more than an entrepreneur—he is the architect behind a network of thriving businesses and a digital mentor for thousands. His journey from a single neighborhood gym in Florida to holding stakes in over 40 companies spans decades of strategic vision, discipline, and authenticity.
From Modest Beginnings to a Marketplace Maven
Born on November 19, 1978, in Westerly, Rhode Island, Fay’s early environment offered little in the way of nepotism or crutches—but plenty of lessons. He dropped out of college after just one semester and embraced the grind. At just 22, with lean resources and fierce determination, he launched his first gym. That venture would eventually grow into Florida’s most successful independently owned fitness chain before being acquired by a publicly traded company.
This early win became the foundation for 3F Management, the private equity firm Fay launched post-exit. Today, 3F powers brands across sectors—from fintech and residential infrastructure to combat sports, entertainment, and beauty—each elevated through Fay’s hands-on approach to ownership and operational excellence.
Visibility as Strategic Leverage
Fay’s ascent into public consciousness was not staged. He built his online presence—now over 1.4 million followers strong—through honest, unfiltered takes on business, failure, leadership, and growth. His content resonates because it isn’t rehearsed; it’s earned. Followers tune in not for spectacle but for insight, often quoting “He doesn’t just invest—he builds your belief,” reflecting Fay’s authentic support.
Building Brands, Restoring Hope
Among his notable ventures is Bare Knuckle Fighting Championship (BKFC)—a testament to his willingness to enter unorthodox sectors with strategic clarity. In other less obvious arenas, Fay reinvigorated a faltering beauty company by pairing it with Hollywood cachet and narrative-driven marketing. In another case, an AI startup saw its valuation ascend tenfold in under a year after Fay contributed not only capital but also storytelling structure and vision.
Estimated Net Worth & Long-Term Vision
Although Fay maintains a discrete public profile, credible industry estimates place his net worth somewhere between $100 million and $250 million. This valuation comes from his diverse equity stakes, successful exits, real estate investments, and his firm’s consistent growth and reinvestment cycle.
Personal Life Anchored in Legacy
Off-screen, Fay is a devoted partner to Shandra Phillips (since 2021) and a hands-on father to two daughters: Sophia Elena Fay and Isabella Roslyn Fay. He’s more than a mogul—he’s a mentor. An embodiment of “If I can do it, anyone can,” his presence in DMs or quick coaching call is not rare, but intentional.
Rerouting the Model of Modern Wealth
Unlike today’s entrepreneurs who prioritize visibility and virality, Fay applies visibility as a lever—not an objective. He quietly scales, confident that his systems and culture will outlive the trends. He mentors, not performatively, but tangibly. For him, success isn’t a moment—it’s a long-term ecosystem amplified through structure, not spotlight.
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