Business

Earning Extra Money While Driving as a Side Job?

Published

2 years ago

February 27, 2024

In the increasingly competitive ride-hailing industry, Uber and Lyft drivers are constantly searching for new ways to maximize their earnings, but one emerging trend involves advertising in the form of eye-catching car wraps. By allowing companies to place advertisements on the exterior of their vehicles, Uber and Lyft drivers drive sales as they drive their regular routes.

“Earning extra income for each mile your drive is as easy as downloading our app on your smartphone and telling us a little about your driving habits, your car, and yourself,” Says Judah Longgrear, CEO and co-founder of Nickelytics. “We analyze your daily routes and mileage to match you with the brand that will benefit most. Our team reviews your information and reaches out as soon as a campaign is available in your area.”

What is car wrap advertising?

Car wrap advertising is a highly effective marketing strategy that involves drivers partnering with companies to cover a vehicle’s exterior with a large advertisement. These advertisements often display a company’s logo, branding, and contact information.

Car wraps can also be partial or full, covering specific areas or the entire vehicle’s surface. This moving advertising allows companies to reach a wide audience as wrapped vehicles travel throughout various locations.

“Since campaigns depend on our advertisers’ needs, we can’t predict exactly when and where new campaigns will emerge,” Longgrear remarks. “However, if your primary driving route lies within a 30-mile radius of Dallas or Houston, Austin, or San Antonio Texas, we are actively recruiting to fill positions now.”

Benefits for Uber and Lyft Drivers

Uber and Lyft drivers can reap several benefits by participating in car wrap advertising, but perhaps the biggest advantage is the opportunity to earn passive income. By partnering with companies for rideshare advertising campaigns, Uber and Lyft drivers receive payment for allowing ads to occupy space on their vehicles. The amount of income depends on various factors, such as the location, duration of the campaign, and the driver’s route.

Since the primary occupation of Uber and Lyft drivers is offering rides, car wrap advertising provides them with the flexibility to earn added income for what they already do during their regular work hours. They continue earning their regular income by providing rides, while the advertisements generate passive income. The driver’s primary role is to maintain their vehicle’s appearance, ensuring the ad remains in good condition.

“We prefer to hire rideshare and delivery drivers, but we also welcome business owners and commuters if they meet our mileage requirements,” says Longgrear. “To earn extra income with car wrap advertising, our drivers must be able to log at least 30 miles each day, 150 miles each week, and 450 miles each month.”

Drivers also benefit when a well-designed car wrap makes them stand out from other rideshare drivers, potentially increasing their popularity. This heightened visibility benefits not only the advertiser but also the driver.

Drivers have the freedom to select campaigns that align with their personal preferences. When passengers take notice of advertisements, it can spark conversations, create connections, and lead to a boost in tips.

How drivers can get started with car wrap advertising

To get started earning extra money through car wrap advertising, Uber and Lyft drivers should look for reputable car wrap advertising companies that connect drivers with potential advertisers. Before signing on, they should ensure that the platform has a good track record, pays drivers fairly, and provides clear guidelines for the advertising process.

As drivers research, they will want to investigate the requirements for qualifying their vehicle for car wrap advertising. “At Nickelytics, we are currently looking for drivers over the age of 18 with valid driver’s licenses, clean driving records, and 2018 cars or newer,” says Longgrear.

Once approved, drivers choose the advertising campaigns they want to participate in. They do this by reviewing available options and selecting campaigns that align with their preferences and the target audience they generally encounter during their rides.

When an advertising company selects a driver for a new campaign, it reaches out to schedule car wrap installation. This process usually takes a few hours and is performed by professionals to ensure a high-quality wrap.

“Once we choose you to participate in a campaign, we’ll put you in touch with the nearest car wrap installer,” Longgrear explains. “You coordinate your wrap installation, but we cover all the associated installation and removal costs.”

After the wrap is installed, drivers earn additional income based on the terms agreed upon with the advertising company. Payments vary depending on several factors.

“Our drivers’ pay varies depending on the length of the campaign and type of advertisement,” notes Longgrear. “Typically, our drivers boost their regular income by an extra $175 and $250 monthly. However, select campaigns can enable them to earn up to $500.”

Car wrap advertising presents a win-win situation for both Uber and Lyft drivers and companies looking to expand their reach. With minimal effort, drivers benefit from increased income and visibility while companies gain exposure to a broad audience. As this innovative advertising approach continues to gain traction, it presents an excellent opportunity for drivers to earn extra money while doing what they love: driving.

Business

Derik Fay and the Quiet Rise of a Fintech Dynasty: How a Relentless Visionary is Redefining the Future of Payments

Published

3 hours ago

October 17, 2025

Matthew Wiles

Long before the headlines, before the Forbes features, and well before he became a respected fixture in boardrooms across the country, Derik Fay was a kid from Westerly, Rhode Island with little more than grit and audacity. Now, with a strategic footprint spanning more than 40 companies—including holdings in media, construction, real estate, pharma, fitness, and fintech—Fay’s influence is as diversified as it is deliberate. And his most recent move may be his boldest yet: the acquisition and co-ownership of Tycoon Payments, a fintech venture poised to disrupt an industry built on middlemen and outdated rules.

Where many entrepreneurs chase headlines, Fay chases legacy.

Rebuilding the Foundation of Fintech

In the saturated space of payment processors, Fay didn’t just want another transactional brand. He saw a broken system—one that labeled too many businesses as “high-risk,” denied them access, and overcharged them into silence. Tycoon Payments, under his stewardship, is rewriting that narrative from the ground up.

Instead of the all-too-common “fake processor” model, where companies act as brokers rather than actual underwriters, Tycoon Payments is being engineered to own the rails—integrating direct banking partnerships, custom risk modeling, and flexible support for underserved industries.

“Disruption isn’t about being loud,” Fay said in a private strategy session with advisors. “It’s about fixing what’s been ignored for too long. I don’t chase waves—I build the coastline.”

Quiet Power, Strategic Depth

Now 46 years old, Fay has evolved from scrappy gym owner to an empire builder, founding 3F Management as a private equity and venture vehicle to scale fast-growth businesses with staying power. His portfolio includes names like Bare Knuckle Fighting Championships, BIGG Pharma, Results Roofing, FayMs Films, and SalonPlex—but also dozens of companies that never make headlines. That’s by design.

Where others seek followers, Fay builds founders. Where most celebrate their exits, Fay reinvests in people.

While he often deflects conversations around his personal wealth, analysts estimate his net worth to exceed $100 million, with some placing it comfortably over $250 million, based on exits, real estate holdings, and the trajectory of his current ventures.

Yet unlike others in his tax bracket, Fay still answers cold DMs. He mentors rising entrepreneurs without cameras rolling. And he shows up—not just with capital, but with conviction.

A Mogul Grounded in Real Life

Outside of business, Fay remains committed to his role as a father and partner. He shares two daughters, Sophia Elena Fay and Isabella Roslyn Fay, and has been in a relationship with Shandra Phillips since 2021. He’s known for keeping his personal life private, but those close to him speak of a man who brings the same intention to parenting as he does to scaling multimillion-dollar ventures—focused, present, and consistent.

His physical stature—standing at 6′1″—matches his professional gravitas, but what’s more striking is his ability to operate with both discipline and empathy. Fay’s reputation among founders and CEOs is not just one of capital deployment, but emotional intelligence. As one partner noted, “He’s the kind of guy who will break down your pitch—and rebuild your belief in yourself in the same breath.”

The Tycoon Blueprint

The playbook Fay is writing at Tycoon Payments doesn’t just threaten incumbents—it reinvents the infrastructure. This isn’t another “fintech startup” with a flashy brand and no backend. It’s a strategically positioned venture with real underwriting power, cross-border ambitions, and a founder who understands how to scale quietly until the entire industry has to take notice.

In an age where so many entrepreneurs rely on noise and virality to build influence, Fay remains a master of what can only be called elite stealth. He doesn’t need the spotlight. But his impact casts a long shadow.

Conclusion: The Empire Expands

From Rhode Island beginnings to venture boardrooms, from gym owner to fintech force, Derik Fay continues to build not just businesses—but a blueprint. One rooted in resilience, innovation, and long-term infrastructure.

Tycoon Payments may be the latest chess piece. But the game he’s playing is bigger than one move. It’s a long game of strategic leverage, intentional legacy, and generational wealth.

And Fay is not just playing it. He’s redefining the rules.