Business
Crusty Crust’s Secret Ingredients for Success Are Passion and Innovation
The Canadian-favorite pizza restaurant Crusty Crust is an expert at satisfying customer cravings, and they do so by always remaining attentive to what people want as well as continuing to innovate. “There’s always room for innovation, no matter what the industry. We’re often asked why we are so successful, and the simple answer is that we care deeply about our work and satisfying our customers. Passion and innovation are the two secret ingredients to our success, without a shadow of a doubt,” a member of the Crusty Crust team says.
The Canadian restaurant is known for its amazing crust, which comes in three varieties: regular, thin, and the house special, which is stuffed with cheese and buttered up with garlic. Their pizzas vary from the traditional cheese, vegetarian, pepperoni, and Hawaiian, to the specialty Québécoise. Each pizza is handmade and always fresh, and orders are extremely quick, taking only about 20 minutes.
Crusty Crust charms its customers in many ways, but especially with the legend of the creation of their crust. As the story goes, a century ago, a chef was trying to create the perfect crust. He tried over and over again, only to give up in the end and throw all of his experiments out the window. Discouraged, the chef left his hometown and was never seen or heard from again. Then, exactly 100 years later, a young man was trying to retrace the famous chef’s steps. As he approached his house, on the ground he found a piece of crust. He picked it up and took it home to analyze, and this ended up becoming the famous crusty crust recipe.
Much like the young man’s passion to reinvent this fabled crust, the restaurant is continuously reinventing itself and betting on passion. Not only does Crusty Crust make pizzas, but they have also developed pizza salads and pizza desserts. The pizza salads are made with fresh vegetables daily and deliver the best of both worlds, offering a healthy dose of vitamins combined with the indulgent and unique pizza flavors. The pizza desserts are remarkable in their own right, consisting of freshly fried dough topped with strawberries, Nutella, bananas, and strawberry syrup. Poofy and mouthwatering, Crusty Crust’s pizza desserts have become an overnight sensation. There are plenty of sides to choose from as well, including onion rings, chicken wings, garlic bread, and poutine. For those who want something exciting, the menu offers rich nachos with Monterey jack cheese, black olives, green peppers, mushrooms, onions, jalapeños, sour cream, and salsa, which are the absolute best side to share.
The charm doesn’t stop with the food, though. The physical restaurant in Quebec is a lovely and welcoming place. Families take their kids here, friends meet up, and couples come share a dessert. Those who prefer to dine at home can always be sure that their pizza will arrive steaming hot at their doorstep.
Crusty Crust is owned and run by TripleOne, the decentralized company where users from all across the globe come together to invest and make decisions with a huge focus on innovation. It’s no surprise that the Crusty Crust team keeps innovation alive and well by collecting feedback from its customers and continuously working on new recipes.
To see Crusty Crust’s entire menu and place an order, visit their website.
Business
How Galen M. Hair and Insurance Claim HQ Use AI to Fight Insurance Companies and Win for Policyholders
Key Takeaways:
- Galen M. Hair founded Insurance Claim HQ in 2020 with a single commitment to represent policyholders, never insurers. The firm has since recovered over hundreds of millions for more than thousands of clients across nine states and Washington, D.C.
- Insurance Claim HQ pairs aggressive courtroom advocacy with a client success team, free educational resources, and community disaster relief efforts that reflect Galen M. Hair’s belief that legal work should serve people beyond the case file.
- Insurance Claim HQ is now integrating AI into claims evaluation and operations, using the same tools insurers rely on to minimize payouts.
The path to founding one of the country’s most recognized property insurance law firms started with a pair of work gloves and a truck full of supplies. In the aftermath of Hurricane Katrina, Galen M. Hair was among the volunteers who showed up in New Orleans to help gut flooded homes and distribute essentials to displaced families. The experience reshaped how he understood loss, recovery, and the gap between what insurers promise and what they deliver. That gap would become the foundation of his career.
In 2020, Galen launched Insurance Claim HQ in Metairie, Louisiana. Weeks later, Hurricane Laura made landfall. While most new firms would have been overwhelmed, Galen and his team spent their days running inspections for clients and their nights feeding hundreds of displaced residents in the hardest-hit areas. That combination of legal expertise and grassroots care became the firm’s identity. Today, powered by Hair Shunnarah Trial Attorneys, Insurance Claim HQ has recovered over hundreds of millions for more than thousands of clients nationwide.
A Firm Built Around One Principle
Galen did not set out to build a general practice. He built a firm that would stand exclusively with policyholders against the companies that insure them. Insurance Claim HQ has never represented an insurance carrier, and that single-sided commitment runs through every decision, from legal strategy to hiring to how the front desk answers the phone.
That focus has also shaped the firm’s internal culture. Galen consolidated his team into a single building to strengthen collaboration and alignment. “We evaluate our company culture weekly, not quarterly,” he says. “Success is ultimately measured by happy clients.” The firm employs a dedicated client success professional whose only role is to listen to clients and make sure they feel heard, an uncommon structure in an industry where communication is one of the most frequent complaints.
Galen’s leadership through adversity reinforced this approach. During the COVID-19 pandemic, when hiring across the legal industry stalled, and uncertainty defined every decision, he kept the firm steady by focusing on what he calls the “true value proposition” of the work. “The challenge is separating yourself while the entire world enters into financial, political, and public health turmoil,” Galen explains. “You have to draw in the right members, showing a unique value proposition that is more than just a paycheck and specializing.”
The results speak to the model. The firm recently secured an $11 million hurricane verdict. Clients regularly refer friends and family after experiencing the combination of aggressive litigation and personal attention. Galen holds licenses to practice in Louisiana, Florida, Massachusetts, and New York, and the firm now represents policyholders in nine states and Washington, D.C.
Turning AI Against the Insurers Who Use It
Galen’s latest focus is on artificial intelligence, and his reasoning is straightforward. Insurance carriers have spent years using automated systems to evaluate claims, flag inconsistencies, and reduce payouts. Galen decided that if technology was going to be used against policyholders, his firm would use the same tools to fight back.
At Insurance Claim HQ, AI now supports early claim analysis and documentation review. The firm cross-references historical imagery, inspection records, and environmental data to identify which claims will withstand scrutiny and which will not. That discipline saves clients time and frees attorneys from hundreds of hours of manual file review. AI-driven legal tools also help the team synthesize policy language and prior court decisions across jurisdictions, allowing attorneys to build arguments faster and with greater precision.
The technology extends into operations as well. Automated intake systems route inquiries, schedule consultations, and collect preliminary information without adding friction for people already dealing with loss. Marketing systems deliver personalized educational content to homeowners before they make costly claims mistakes. According to industry research, the global AI in insurance market was valued at $4.59 billion in 2022 and is projected to approach $80 billion by 2032. Insurance Claim HQ’s difference lies in deploying these tools selectively, always in service of the client.
Galen is clear about the limits. “People are worried AI is going to replace everyone, but that’s not exactly what’s happening,” he says. “It’s augmenting and supplementing you.”
Beyond the Courtroom
Galen’s impact extends beyond case outcomes. After Hurricanes Laura and Ida, his team delivered supplies and hot meals to affected communities. He hosts the Level Up Claims podcast and an annual summit aimed at bringing transparency to property insurance law, giving attorneys, adjusters, and policyholders tools they can use long before they ever need a lawyer. The firm publishes free claim guides and disaster preparedness checklists through its website.
“Navigating the complexities of insurance can be overwhelming, but with the right guidance, claimants can level the playing field,” Galen says. That statement captures a firm that measures success not by growth, but by how many people it helps rebuild.
About Galen M. Hair
Galen M. Hair, Managing Partner at Insurance Claim HQ, is a nationally recognized property insurance attorney known for aggressively representing policyholders across the U.S. With thousands of families helped and a reputation for high-stakes litigation wins, he has been named a Super Lawyers Rising Star and one of the National Trial Lawyers Top 100. Learn how to protect your property from disaster at www.insuranceclaimhq.com.
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