Lifestyle

Jeffrey Krentzman, A Man Who Does It All

Published

4 years ago

November 20, 2021

“People who didn’t believe in my vision, only added fuel to the fire and made my hunger to succeed even greater.”

– Jeffrey Krentzman

It has been observed that oftentimes criticism gives people a fresh perspective, opening their eyes to things they might never have considered or would have overlooked. Feedback and constructive criticism certainly help people grow by giving them the chance to improve. Unfortunately, the feedback mostly received is not constructive. Jeffrey Krentzman, an American entrepreneur, speaker, and founder of BBQ Cleaner, is one such person who did not receive any constructive feedback or criticism in his life, but this is where his success began.

Born on January 14, 1980, in New Brunswick, New Jersey, Krentzman acquired his degree in Bachelor of Science in Communication Studies from Boston University. Soon after graduating, Jeffrey started his very own business. Krentzman does not regret pursuing a degree in Bachelor of Science in Communication Studies because he believes that a background in communication is key to starting a business. He believes that his degree has helped him find a way to converse with potential clients.

Before starting his own business, Krentzman worked in a marketing firm. The experience he gained in the marketing firm is what helped him decide to quit and start his own business. Krentzman found the idea of building a nationwide structure of operators in an international franchise magazine, which featured a company called Ovenu in the UK that had a similar business. What makes Krentzman stand out is the fact that the people who did not believe in his vision only added fuel to the fire and made him hunger for success even more. He envisioned building a nationwide network of operators who would use this structure in their markets across the country. Krentzman faced various struggles on this road to success. For instance, just getting the word out to let people know the type of service that Krentzman was providing was one of the major struggles that the American entrepreneur faced. He did not give up and made sure everyone knew about his company. It is because of his efforts that he has a vast network of consumers, customers, and clients. According to Krentzman, “If you don’t believe in yourself, you don’t believe in anything.” This was the American entrepreneur’s motto in his senior yearbook in high school which he has practiced throughout his life.

Practicing Effective Leadership

Leadership has never been easy for anyone, ever. This is because leaders are always exposed to risks and are continuously responsible for managing these risks. Another thing that is worth noticing about leaders is that they can find it challenging to connect with the people that they are leading. This then illustrates why Krentzman never regretted getting a degree in Communications.

Krentzman serves as an example of a leader. He has always liked to help people and make their lives better. Not only this, but he also believes that being in a leadership position grants him the opportunity to enhance other people’s lives and impact various people across the country. Since the American entrepreneur is skilled in the art of communication, he can achieve what other leaders are unable to.

Building a Perfectly Balanced Life

Krentzman has always been fond of sports. As a child, he has loved hockey the most, but now that he is an adult, he plays an adult league. As a speaker too, Krentzman mostly speaks of hockey and sports, along with small businesses that help people gain exposure. His podcasts can be heard on Youtube, iTunes, and Spotify where people from all over the world can ask him questions for every episode he does. In his podcasts, Krentzman mostly talks about hockey and sports but also focuses on entrepreneurship and small businesses. For instance, several businesses have received help from Krentzman’s podcasts such as Curbside Confections and D’erole Donuts.

Moving forward, Krentzman aims to keep growing his business across the country and help people achieve their dreams of running their businesses successfully. His BBQ cleaning business is one thing that he is most known for. As the pioneer and leader of the barbeque cleaning industry, he also ensures that when people work with him to set up their own BBQ grill cleaning business, he makes sure that he offers people his commitment and help at each step.

Lifestyle

Confronting Propaganda: Street Smart Documents Honest Reactions to Gaza Indoctrination Footage

Published

20 hours ago

November 6, 2025

Michelle Langton

Photo Courtesy of: Street Smart

Byline: Michelle Langton

In a recent project, the Street Smart team gathered 20 strangers and presented them with propaganda footage from Gaza that has circulated widely online but remains largely unfamiliar to many audiences. The aim wasn’t to provoke outrage or test media literacy in a classroom setting. It was to capture raw, unfiltered emotional reactions to material that reveals how narratives are formed at the source. The resulting video offers a candid look at how people process shocking content and how their perceptions shift when they see what is rarely shown on mainstream platforms.

The Structure of the Experiment

The format was simple. Participants were seated and shown a series of clips from Gaza, including children’s programming and broadcasts containing intense ideological messaging. No background information was provided, and viewers were not instructed on how to interpret what they were seeing. After watching, they were asked for immediate reactions.

The footage elicited a wide range of emotions. Some viewers were stunned by the content, admitting they had never seen anything like it before. Others expressed disbelief, questioning why this kind of material isn’t more widely discussed. A few were visibly shaken, saying the experience fundamentally altered their understanding of the situation.

By presenting the footage without narration or added commentary, Street Smart allowed participants’ genuine responses to emerge. The experiment revealed how propaganda can affect an entire generation. It can shock, unsettle, and force people to reconsider their assumptions.

Why This Project Matters

Sage Fox and Dorani aligned the purpose of this experiment with Street Smart’s broader mission of challenging prevailing narratives and encouraging critical thought among younger audiences. In an environment where footage spreads rapidly across digital platforms, propaganda can shape public opinion long before context catches up.

By showing the Gaza Indoctrination footage in a controlled setting and recording uncoached responses, the team aimed to expose the emotional and cognitive impact of this type of content.

“The first reaction is often the most revealing, because it shows how powerful images can be without context.”

The Range of Reactions

While each participant brought their own perspective, several themes emerged. Some expressed sympathy with the imagery itself, saying it was emotionally powerful.

One participant said, “It makes me question what I see online every day. How much of it is shaped this way?”

Their comments highlight how propaganda resonates differently depending on prior knowledge and exposure. Many viewers have simply never encountered such footage directly.

Street Smart’s Approach

This project continues a pattern established by Sage Fox & Dorani’s earlier videos. Rather than relying on experts or lengthy analysis, Street Smart focuses on real people and their honest reactions. The approach is simple but effective. Present potent material, listen to what people say, and share those moments with a wider audience.

The Gaza Indoctrination footage experiment fits this model. It doesn’t attempt to draw final conclusions or offer political commentary. Instead, it documents how people respond when they’re exposed to narratives that are usually filtered through intermediaries.

Implications for Media Literacy

Beyond its viral potential, the video raises broader questions about how people interact with powerful imagery online. Propaganda operates on emotional reflexes. As this experiment shows, those reflexes are often unexamined until they’re brought to the surface.

Sage Fox & Dorani hope that projects like this push audiences to think more critically about what they see and share.

“The purpose is not to tell people what to believe. It is to remind them that every image comes from somewhere, and that source matters,” they said.

Next Steps for Street Smart

As Street Smart’s platform grows, Sage Fox & Dorani plan to conduct similar experiments in different contexts. They intend to use their direct, street-level approach to highlight how people react when presented with challenging material.

The Gaza footage project is one piece of a larger mission. The team uses simple methods to shed light on complex issues. By focusing on authentic reactions, they continue to build a unique space in online media that blends cultural investigation with raw human response.

A Window into Unfiltered Thought

“We showed 20 strangers real propaganda footage from Gaza — and filmed their unfiltered reactions” is not a dramatic exposé or academic study. It is a clear, unmediated record of how individuals respond when confronted with material designed to persuade. In that restraint lies its strength.

By documenting these moments, Street Smart shows how awareness can begin with a pause. A brief space between seeing and believing.