Lifestyle

Kristien Surya Jewelry: A New Standard in Affordable Luxury Jewelry

Published

9 months ago

December 19, 2024

Michelle Langton

Photo credit: Kristien Surya Jewelry

Byline: Sarah Kingston-Powell

Kristien Surya Jewelry combines cultural heritage with contemporary design from its Newport Beach headquarters. Launched in November 2023, the brand draws from Western, Indian, Chinese, and Islamic design elements. The signature pieces include the Hamsa hands collection with natural gemstones and the organically shaped Sunyata series, both crafted in sterling silver, solid 14K, and 18K gold.

“Each piece tells a story of cultural connection through carefully selected materials and meaningful symbolism,” says founder Kristien, who bootstrapped the company as its sole angel investor.

Social Impact Through Accessible Pricing

Despite its recent launch, the brand experienced significant early success, reflecting strong consumer interest. With global shipping and plans to expand its reach, Kristien Surya Jewelry is poised to attract an international audience that values culturally meaningful and socially responsible luxury.

While fine jewelry typically commands premium prices, Kristien Surya offers installment payment options and competitive pricing without compromising materials or craftsmanship.

A portion of sales supports the National Pediatric Cancer Association’s Sunshine Project, which develops non-toxic cancer treatments for children. Proceeds also help fund education and fair wage initiatives for women and children facing economic hardships.

Sustainability and Customization Focus

The brand’s ECO-LOVE Program incorporates lab-grown gems alongside natural stones, addressing growing consumer interest in sustainable luxury goods. Market research from McKinsey indicates that 73% of millennials are willing to spend more on sustainable brands.

“We select natural gemstones and crystals not just for aesthetics, but for their unique properties that promote emotional and spiritual well-being,” Sun explains. Customers can personalize their amulets by choosing specific gemstones, creating individual meaning for each piece.

Market Strategy and Growth

Currently serving North America through its e-commerce platform, Kristien Surya plans to expand to additional online marketplaces. “Our goal is more than about selling jewelry—we’re building a brand that celebrates diverse cultural heritage while making fine jewelry accessible to more people,” says Kristien. The company maintains a strong social media presence on Instagram and Facebook to engage with customers and showcase its cultural influences.

Kristien Surya Jewelry sets itself apart with its focus on cultural inspiration, sustainability, and social impact. Leveraging digital platforms like Instagram and Facebook, the brand aims to foster a vibrant online community. Special promotions, such as Blind Box Gifts for early followers, enhance its engagement strategy.

Design Philosophy and Production

Each collection draws inspiration from specific cultural elements: Western philosophical traditions, Indian spirituality, Chinese harmony concepts, and Islamic artistic patterns. The manufacturing process combines traditional craftsmanship with modern production techniques to maintain quality while achieving competitive pricing.

The Hamsa hands collection features double gemstone settings—an innovation within its price category. Production standards match luxury specifications: all pieces undergo multiple quality control checks and come with authentication certificates.

Future Developments

Kristien Surya plans to introduce new collections quarterly while maintaining its core design philosophy. The company’s near-term objectives include expanding its online presence and developing additional customization options for customers.

The brand recently began developing partnerships with retail locations in major U.S. cities, though specific details remain private. Current data suggests strong market potential for culturally-inspired fine jewelry at accessible price points, particularly among millennial and Gen Z consumers who prioritize meaning and value in their purchases.

Lifestyle

Derik Fay: The Quiet Power Broker Who Scales Empires and Empowers Generations

Published

10 hours ago

September 14, 2025

Michelle Langton

At 46 years old and standing at an impressive 6’1″, Derik Fay is more than an entrepreneur—he is the architect behind a network of thriving businesses and a digital mentor for thousands. His journey from a single neighborhood gym in Florida to holding stakes in over 40 companies spans decades of strategic vision, discipline, and authenticity.

From Modest Beginnings to a Marketplace Maven

Born on November 19, 1978, in Westerly, Rhode Island, Fay’s early environment offered little in the way of nepotism or crutches—but plenty of lessons. He dropped out of college after just one semester and embraced the grind. At just 22, with lean resources and fierce determination, he launched his first gym. That venture would eventually grow into Florida’s most successful independently owned fitness chain before being acquired by a publicly traded company.

This early win became the foundation for 3F Management, the private equity firm Fay launched post-exit. Today, 3F powers brands across sectors—from fintech and residential infrastructure to combat sports, entertainment, and beauty—each elevated through Fay’s hands-on approach to ownership and operational excellence.

Visibility as Strategic Leverage

Fay’s ascent into public consciousness was not staged. He built his online presence—now over 1.4 million followers strong—through honest, unfiltered takes on business, failure, leadership, and growth. His content resonates because it isn’t rehearsed; it’s earned. Followers tune in not for spectacle but for insight, often quoting “He doesn’t just invest—he builds your belief,” reflecting Fay’s authentic support.

Building Brands, Restoring Hope

Among his notable ventures is Bare Knuckle Fighting Championship (BKFC)—a testament to his willingness to enter unorthodox sectors with strategic clarity. In other less obvious arenas, Fay reinvigorated a faltering beauty company by pairing it with Hollywood cachet and narrative-driven marketing. In another case, an AI startup saw its valuation ascend tenfold in under a year after Fay contributed not only capital but also storytelling structure and vision.

Estimated Net Worth & Long-Term Vision

Although Fay maintains a discrete public profile, credible industry estimates place his net worth somewhere between $100 million and $250 million. This valuation comes from his diverse equity stakes, successful exits, real estate investments, and his firm’s consistent growth and reinvestment cycle.

Personal Life Anchored in Legacy

Off-screen, Fay is a devoted partner to Shandra Phillips (since 2021) and a hands-on father to two daughters: Sophia Elena Fay and Isabella Roslyn Fay. He’s more than a mogul—he’s a mentor. An embodiment of “If I can do it, anyone can,” his presence in DMs or quick coaching call is not rare, but intentional.

Rerouting the Model of Modern Wealth

Unlike today’s entrepreneurs who prioritize visibility and virality, Fay applies visibility as a lever—not an objective. He quietly scales, confident that his systems and culture will outlive the trends. He mentors, not performatively, but tangibly. For him, success isn’t a moment—it’s a long-term ecosystem amplified through structure, not spotlight.