Business

The Art of Making Way Through Hurdles: David Imonitie

Published

5 years ago

October 9, 2020

Owning multiple successful businesses at the same time is not something that can be learned from reading mere books. It took David Imonitie years to master this art. He surely would not have gone on to achieve such success, if he did not truly believe that one day, he would create a huge business empire.

From network marketing to selling insurance and becoming a travel agent, young David Imonitie tried his hand in every industry. Although these first few ventures did not get David the success he craved, the connections and skills he was developing daily, formed the way he is today. And it was because of the determination and adroitness David possessed and had been constantly working on, that he finally got into his first successful business, selling coffee. This is where he made his first million dollars, at the age of only 27. Although at the time of hardship and grief, David was still putting himself out there for new opportunities and paving his path to success every single day.

Once David was past his dark days, he never looked back at them again. Despite some personal struggles David has faced throughout his years, he has only ever kept moving forward, developing as a person every single day. “If you are struggling now, it means you are on the verge of a breakthrough to something new” David told us. Nowadays when millennials have any bad luck with a new business, they immediately discard the idea of scaling it further and instead go back to their ordinary lives.

Earning big bucks often requires choosing uncommon paths. David’s story teaches us that the avenues which are already explored do not have as much potential as those that are newly opened or even not opened yet. David had his mindset from the start to be a coach and inspirational speaker, but he waited for the right time to do so. The time when he would have the experience and knowledge necessary to coach people to become financially and intellectually stable. People believe in David, his ideas, and his vision, especially when they look at his life story, the hardships he has faced and the lessons he has learned.

David learned a fundamental lesson early in his career – not every day is going to be your best day. As an entrepreneur, you must have faith that if things do not work out today, they will work out tomorrow. This is perhaps the core takeaway from his story. When he first started up, regardless of what happened during his day, every night David visualized the 5-dollar bill he had taped to his bathroom mirror, would one day become 5 million dollars. He had already dictated and believed in his future way before it even happened. And it happened! Real proof to all those reading this article, that hard work and belief in yourself does pay off in the end.

Business

Scaling Success: Why Smart Habits Beat Growth Hacks in Modern eCommerce

Published

1 month ago

July 26, 2025

Matthew Wiles

There’s a romanticized image of the eCommerce founder: a daring risk-taker chasing the next big idea, fueled by late-night caffeine and last-minute inspiration. But the reality behind scaled, sustainable brands tells a different story. Success in digital commerce doesn’t come from chaos or clever hacks. It comes from habits. Repetitive, structured, often unglamorous habits.

Change, a digital platform created by eCommerce strategist Ryan, builds its entire philosophy around this truth. Through education, mentorship, and infrastructure, Change helps founders shift from scrambling for quick wins to building strong systems that grow with them. The company doesn’t just offer software. It provides the foundation for digital trade, particularly for those in the B2B space.

The Habits That Build Momentum

At the heart of Change’s philosophy are five core habits Ryan considers non-negotiable. These aren’t buzzwords; they’re the foundation of sustainable growth.

First, obsess over data. Successful founders replace guesswork with metrics. They don’t rely on gut feelings. They measure performance and iterate.

Second, know your customer deeply. Not just what they buy, but why they buy. The most resilient brands build emotional loyalty, not just transactional volume.

Third, test fast. Algorithms shift. Consumer behavior changes. High-performing teams don’t resist this; they test weekly, sometimes daily, and adapt.

Fourth, manage time like a CEO. Every decision has a cost. Prioritizing high-impact actions isn’t optional; it’s survival.

Fifth, stay connected to mentorship and learning. The digital market moves quickly. The remaining founders are the ones who keep learning, never assuming they know it all.

Turning Habits into Infrastructure

What begins as personal discipline must eventually evolve into a team structure. Change teaches founders how to scale their systems, not just their sales.

Tools are essential for starting, think Notion for documentation, Asana for project management, Mixpanel or PostHog for analytics, and Loom for async communication. But tools alone don’t create momentum.

Teams need Monday metric check-ins, weekly test cycles, customer insight reviews, just to name a few. Founders set the tone by modeling behavior. It’s the rituals that matter, then, they turn it into company culture.

Ryan puts it simply: “We’re not just building tools; we’re building infrastructure for digital trade.”

Avoiding the Common Traps

Even with structure, the path isn’t always smooth. Some founders over-focus on short-term results, chasing vanity metrics or shiny tactics that feel productive but don’t move the needle.

Others fall into micromanagement, drowning in dashboards instead of building intuition. Discipline should sharpen clarity, not create rigidity. Flexibility is part of the process. Knowing when to pivot is just as important as knowing when to persist.

Scaling Through Self-Replication

In the end, eCommerce scale isn’t just about growing a business. It’s about repeating successful systems at every level. When founders internalize high-performance habits, they turn them into processes, then culture, then legacy.

Growth doesn’t require more motivation. It requires more precision. More consistency. Your calendar, not your to-do list, is your business plan.

In a space dominated by noise and novelty, Change and its founder are quietly reshaping the conversation. They aren’t chasing trends but building resilience, one habit at a time.