Business

This Is How The Bungee Brand Sneakers Were Developed

Published

4 years ago

December 4, 2020

CEO and lead designer of Bungee Brand sneakers and clothing, Darrell Alston, has been working with the team to provide the brand’s customers with high quality, unique and fashion conscious footwear.

The designer grew up in Philadelphia and in school realized that writing and performing rap music was a talent inside him that needed an outflow. Soon he got to work and gained success. He was part of well known tours but realized that his income was not enough to keep up the lifestyle of an artist. He thought he was not earning enough to look like a successful artist.

His desperation to look the part led him to various bad decisions and which eventually landed him in prison. It was really difficult for him to get out of all this as he had all the money he wanted and a lifestyle he yearned for. But everything came to an end once he was sentenced to prison for 6.5 years.

In prison he realized his mistakes and all he wanted to do with his remaining life. After getting out of prison and clueless of what he should do next he got into the hair cutting business. He took up every opportunity that came by which allowed him to tell his story to people. While doing this he was also designing sneakers including when he was in prison.

People in prison found his designs cool, interesting and unique. When he was out even others liked his work but he didn’t know how he was going to make the sneakers merchandise. He then started cutting hair to fund his sneakers business. He worked hard in the business. He learnt from others in the business and now has a line out to sell.

Business

Geivon “E.G.” Cisneros Expands Zooly AI Into the NHL Playoffs

Published

10 hours ago

May 4, 2025

Matthew Wiles

When the stakes are highest, innovation shines brightest. As the NHL Playoffs brought an electric energy to the ice, entrepreneur Geivon “E.G.” Cisneros and his tech company Zooly AI delivered a first-of-its-kind fan experience for the Tampa Bay Lightning, marking a pivotal moment in the evolution of real-time AI engagement in professional sports.

Leveraging Zooly’s flagship product, Photobomb, fans inside Amalie Arena during playoff games were given an entirely new way to connect with their team. With a simple QR code scan, spectators instantly received dynamic, personalized photos featuring the Lightning mascot ThunderBug, seamlessly inserted into their memories-no app download required, just pure surprise and delight.

In a setting where emotions run high and every moment matters, the Photobomb activation proved that artificial intelligence can enhance the magic of live events rather than distract from it. Fans flooded social media with their custom playoff memories, helping amplify the Lightning’s home-ice advantage beyond the rink and into the digital world.

“The playoffs are where legends are made,” said Geivon “E.G.” Cisneros, founder of Zooly AI. “It was important for us to show that AI can make these moments even more personal, not mechanical. We wanted fans to feel like they weren’t just spectators-they were part of the story.”

The activation drew massive engagement, with QR code scans and social shares surpassing expectations-proving that fans are eager for real-time, culturally connected experiences when the stakes are at their highest. For the Lightning, it deepened fan loyalty. For Zooly, it validated a vision: building the connective tissue between live emotion and intelligent digital interaction.

As Zooly AI continues expanding its footprint across professional sports, the Tampa Bay Lightning playoff activation stands as a landmark moment-one where culture, technology, and tradition collided under the brightest lights.

About Zooly:

Zooly AI is a next-gen artificial intelligence company redefining how fans, brands, and creators connect in real time. With products like Daily Vibes and Photobomb, Zooly blends culture, creativity, and technology to create unforgettable interactive moments. From arenas to digital campaigns, Zooly is powering the next generation of engagement.