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JC Hite – the talented entrepreneur who works to fulfil people’s need rather than looking for profit

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JC Hite grew up in Arkansas and always valued entrepreneurship and hard work. After working for many years in banking, he launched an e-learning platform and then got into digital marketing. His purpose and aspirations failed to fall in line with the other primary owners’ objectives, which were relentlessly money-oriented. With a greater aim in life, he quit his job and started Hite Digital. 

Hite has established his own empire through his selfless and determined thinking. He aims at becoming a leader worthy of leading people. He has surely made up to his own expectations. He has successfully completed his commitment of creating 1,000 meaningful jobs. He is working towards making Hite an example to other companies fighting for good in the world.

The down to earth individual is very much focussed and goal oriented. He states success as an impact. He wants to leave the world a better place than how he found it. He believes that one of the areas people can make the most impact is through creating jobs that empower people: empower people to grow, take care of their families, explore the world and pursue happiness. Hite has a very simple key to success. They actually care about the people around them.

Hite quotes his favourite quoted to be, “Treat others as you would have them treat you”.  Hite has made a difference in the field through his unique and interesting strategies. Standing up and aiding people to the utmost has been an integral part. Reaching so much success wasn’t easy, for success comes with a difficult pay. He went through a lot of struggles and barriers but however he came out stranger establishing and accomplishing himself in his field of expertise. Hot has its own functioning plan. The strategies drawn up have been its biggest assets. 

Hite is all about people rather than profit. This has aided the successful growth of the firm. It is a digital marketing agency that is reframing the way marketing is done. They  focus on localized service so that each client feels valued and cared for while having a corporate product that is strong and can compete with the largest agencies in the world. Hite aims to grow more and succeed by focusing on the human element, which runs through every part of his business, from hiring to serving our clients and partners. Fulfilling his commitment has always been his biggest motivator. H is sure to reach even greater heights through his hard work and selfless nature.

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Lifestyle

Confronting Propaganda: Street Smart Documents Honest Reactions to Gaza Indoctrination Footage

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Photo Courtesy of: Street Smart

Byline: Michelle Langton

In a recent project, the Street Smart team gathered 20 strangers and presented them with propaganda footage from Gaza that has circulated widely online but remains largely unfamiliar to many audiences. The aim wasn’t to provoke outrage or test media literacy in a classroom setting. It was to capture raw, unfiltered emotional reactions to material that reveals how narratives are formed at the source. The resulting video offers a candid look at how people process shocking content and how their perceptions shift when they see what is rarely shown on mainstream platforms.

The Structure of the Experiment

The format was simple. Participants were seated and shown a series of clips from Gaza, including children’s programming and broadcasts containing intense ideological messaging. No background information was provided, and viewers were not instructed on how to interpret what they were seeing. After watching, they were asked for immediate reactions.

The footage elicited a wide range of emotions. Some viewers were stunned by the content, admitting they had never seen anything like it before. Others expressed disbelief, questioning why this kind of material isn’t more widely discussed. A few were visibly shaken, saying the experience fundamentally altered their understanding of the situation.

By presenting the footage without narration or added commentary, Street Smart allowed participants’ genuine responses to emerge. The experiment revealed how propaganda can affect an entire generation. It can shock, unsettle, and force people to reconsider their assumptions.

Why This Project Matters

Sage Fox and Dorani aligned the purpose of this experiment with Street Smart’s broader mission of challenging prevailing narratives and encouraging critical thought among younger audiences. In an environment where footage spreads rapidly across digital platforms, propaganda can shape public opinion long before context catches up.

By showing the Gaza Indoctrination footage in a controlled setting and recording uncoached responses, the team aimed to expose the emotional and cognitive impact of this type of content.

“The first reaction is often the most revealing, because it shows how powerful images can be without context.”

The Range of Reactions

While each participant brought their own perspective, several themes emerged. Some expressed sympathy with the imagery itself, saying it was emotionally powerful. 

One participant said, “It makes me question what I see online every day. How much of it is shaped this way?”

Their comments highlight how propaganda resonates differently depending on prior knowledge and exposure. Many viewers have simply never encountered such footage directly.

Street Smart’s Approach

This project continues a pattern established by Sage Fox & Dorani’s earlier videos. Rather than relying on experts or lengthy analysis, Street Smart focuses on real people and their honest reactions. The approach is simple but effective. Present potent material, listen to what people say, and share those moments with a wider audience.

The Gaza Indoctrination footage experiment fits this model. It doesn’t attempt to draw final conclusions or offer political commentary. Instead, it documents how people respond when they’re exposed to narratives that are usually filtered through intermediaries.

Implications for Media Literacy

Beyond its viral potential, the video raises broader questions about how people interact with powerful imagery online. Propaganda operates on emotional reflexes. As this experiment shows, those reflexes are often unexamined until they’re brought to the surface.

Sage Fox & Dorani hope that projects like this push audiences to think more critically about what they see and share.

“The purpose is not to tell people what to believe. It is to remind them that every image comes from somewhere, and that source matters,” they said.

Next Steps for Street Smart

As Street Smart’s platform grows, Sage Fox & Dorani plan to conduct similar experiments in different contexts. They intend to use their direct, street-level approach to highlight how people react when presented with challenging material.

The Gaza footage project is one piece of a larger mission. The team uses simple methods to shed light on complex issues. By focusing on authentic reactions, they continue to build a unique space in online media that blends cultural investigation with raw human response.

A Window into Unfiltered Thought

“We showed 20 strangers real propaganda footage from Gaza — and filmed their unfiltered reactions” is not a dramatic exposé or academic study. It is a clear, unmediated record of how individuals respond when confronted with material designed to persuade. In that restraint lies its strength.

By documenting these moments, Street Smart shows how awareness can begin with a pause. A brief space between seeing and believing.

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