Lifestyle

Instagram Tips For Great Results from Social Shaft

Published

5 years ago

July 14, 2021

Revenue from Instagram Stories Will Surpass Snap This Year

If you craft your content thoughtfully and create the content based on your target audience’s interest, then you have a good Instagram marketing strategy. You can use the same strategy to grow the Instagram account of your business. It is essential to use a great strategy. If you do not have a great strategy, you might never see any results.

As with any social media platform, it takes lots of effort and time to see great results with Instagram marketing. Fortunately, unlike other social media platforms, Instagram has a 4 times higher engagement rate. Therefore, you can use Instagram to target mobile users and get your posts seen.

One of the easiest ways of getting traction on Instagram is by buying 1000 likes. You can even use a discount to purchase the 1000 likes visit Socialshaft.com.

Here are the top tips for captivating your target audience and driving more engagement using an Instagram page:

1. Be Consistent

Even though so many brands post two to three Instagram posts every day, there is no correct number for doing this. You can align your posting schedule to your goals.

It is important to post new content consistently. Post story-driven and compelling posts. If you cannot create enough content, ask your followers to submit their photos. You can post the content of your followers. You can even share the behind-the-scene photos.

You can publish short videos on Instagram Stories. Instagram allows its users to upload 15-second videos. However, you can cut your long videos into 15-second clips. It is essential to post content on Instagram consistently.

2. Use Giveaways

You can use giveaways to build a community on Instagram. For instance, you can ask your customers to use your products to shot the best pictures. You will give a prize to the person with the best pictures.

If you have loyal customers, you can give them a special promo code. If you give your customers and followers prizes, they will thank you for the prizes. In fact, they are more likely to share your posts and tag some of their friends if you ask them.

You can even ask them to share your Instagram posts to enter your contests and giveaways.

3. Work with Influencers

It is more effective to use influencer marketing on Instagram. The top influencers have a huge following on Instagram. You can work with these influencers.

They can help you get more Instagram followers and grow your customer base. You can even post the content of your influencer on your Instagram page. The followers of the influencer will look at your account. They are more likely to follow you.

Influencers can also use their videos and photos to promote some of your products. However, you need to pick the right influencers. Pick the ones who have used your products in the past. They should value your brand. Why? They will be more passionate about promoting your products.

4. Use Hashtags

Use hashtags to build an audience on Instagram. It is easy to use hashtags to build brand awareness. Therefore, use 5 to 11 hashtags in your Instagram posts.

How do you choose the right hashtags? Use industry words and common terms in your niche. Use the right hashtags to increase your engagement and reach. Your hashtags should align with your content.

It is even better to balance the niche-specific and popular hashtags. Use popular hashtags to reach more people. Use niche-specific ones to reach your target audience and ensure your content stays on top of the search results for longer.

5. Keep a Fresh Profile Link

You can put a link on your bio to drive traffic to your website. Therefore, use Bitly for the links you post in your bio. It is easy to use Bitly to track the traffic coming from Instagram. It is better to create a branded domain for your Bitlinks. This can help you add polish and improve engagement.

If you love to rotate your profile link, you may want to upgrade to Bitly Enterprise. You can use it to redirect the link to a new website address. You do not even have to change your profile’s link. Therefore, it is easy to use Bitly Enterprise to track new campaigns and update them.

6. Engagement

It is not enough to respond to your comments. You need to comment and even share other posts. If you are engaging with the posts in your industry, you are more likely to reach more people.

Remember, it can take time to see results. Therefore, do not give up quickly. If you get a chance to connect with people in your industry, do not ignore it. You need to build relationships with people.

If you really want to be successful with Instagram marketing, then you need to learn more on how to use great visuals to drive social ROI.

Lifestyle

The Message Women Need Today: Cathi Carrier’s Mission to Bring Back Self-Worth

Published

1 hour ago

March 27, 2026

Michelle Langton

Many women spend years quietly stepping out of the frame, avoiding cameras, hiding behind filters, or brushing off compliments because they no longer recognize the person staring back at them. It is not vanity that drives those moments; it’s a deeper feeling of slipping away from yourself. That emotional weight is something Cathi Carrier has witnessed for more than three decades, and it’s what shaped the mission behind Purely Bella.

Cathi didn’t build her career in a boardroom. She built it in a treatment room, one client at a time, listening to stories that rarely make it into conversations about skincare. Women would sit down and immediately apologize for their appearance, convinced they were “too late” to take care of themselves. What she saw instead were women who had given so much to others that they had forgotten how to give to themselves.

Her understanding didn’t come from textbooks. It began when she was a teenager struggling with acne that felt bigger than a skin issue; it affected her confidence, her social life, and even the way she carried herself. That experience gave her empathy long before she had professional expertise. She knew what it meant to feel uncomfortable in your own skin, and she never forgot it.

In her treatment room, skincare became something deeper than cleansing and moisturizers. It became a place where women were welcomed without judgment, where they could talk openly, exhale, and feel seen. Over the years, she learned that skin reflects far more than age or stress. It reflects how much space a woman has allowed herself to take up in her own life.

Stories like Sara’s stayed with her. Sara, a retired schoolteacher, walked in with her shoulders rounded and her spirit dulled. She apologized repeatedly for her skin, barely making eye contact. Carrier designed a simple treatment plan, but the real change came from the conversations, the consistency, and the small moments where Sara started to reconnect with herself. Months later, Sara hugged her and said she finally felt like herself again. That transformation, skin healing paired with emotional renewal, is what convinced Carrier that skincare can be a form of healing when done with intention.

Still, she reached a limit. Her treatment room could only help one woman at a time. The desire to create a greater impact pushed her to start Purely Bella, a brand built to carry her philosophy beyond the walls of her spa. The transition wasn’t glamorous. She had to learn manufacturing, sourcing, regulations, and everything in between. But she stayed focused on real women and real results, clean formulations that worked, without the fear-based marketing the industry often leans on.

Purely Bella’s mission is rooted in a simple promise: you don’t need to turn back time to feel beautiful. You need to move forward with confidence and grace, knowing your best self is not behind you. Cathi believes this deeply. She speaks often about how a morning skincare routine is not just about products, it’s a daily choice to care for yourself, a reminder that you matter.

Her mission is also a response to the pressures women absorb from the world around them. Society is quick to tell women their value fades with every birthday. Cathi rejects that entirely. She wants daughters to grow up watching their mothers feel proud in photos, not hide from them. She wants women to recognize that aging is not the enemy; the real enemy is the culture that tells them to shrink as they grow older.

In a crowded beauty landscape, Cathi Carrier is not asking women to chase perfection. She is inviting them to remember who they are, and to step back into the frame with confidence.