Lifestyle
Instagram Tips For Great Results from Social Shaft

If you craft your content thoughtfully and create the content based on your target audience’s interest, then you have a good Instagram marketing strategy. You can use the same strategy to grow the Instagram account of your business. It is essential to use a great strategy. If you do not have a great strategy, you might never see any results.
As with any social media platform, it takes lots of effort and time to see great results with Instagram marketing. Fortunately, unlike other social media platforms, Instagram has a 4 times higher engagement rate. Therefore, you can use Instagram to target mobile users and get your posts seen.
One of the easiest ways of getting traction on Instagram is by buying 1000 likes. You can even use a discount to purchase the 1000 likes visit Socialshaft.com.
Here are the top tips for captivating your target audience and driving more engagement using an Instagram page:
1. Be Consistent
Even though so many brands post two to three Instagram posts every day, there is no correct number for doing this. You can align your posting schedule to your goals.
It is important to post new content consistently. Post story-driven and compelling posts. If you cannot create enough content, ask your followers to submit their photos. You can post the content of your followers. You can even share the behind-the-scene photos.
You can publish short videos on Instagram Stories. Instagram allows its users to upload 15-second videos. However, you can cut your long videos into 15-second clips. It is essential to post content on Instagram consistently.
2. Use Giveaways
You can use giveaways to build a community on Instagram. For instance, you can ask your customers to use your products to shot the best pictures. You will give a prize to the person with the best pictures.
If you have loyal customers, you can give them a special promo code. If you give your customers and followers prizes, they will thank you for the prizes. In fact, they are more likely to share your posts and tag some of their friends if you ask them.
You can even ask them to share your Instagram posts to enter your contests and giveaways.
3. Work with Influencers
It is more effective to use influencer marketing on Instagram. The top influencers have a huge following on Instagram. You can work with these influencers.
They can help you get more Instagram followers and grow your customer base. You can even post the content of your influencer on your Instagram page. The followers of the influencer will look at your account. They are more likely to follow you.
Influencers can also use their videos and photos to promote some of your products. However, you need to pick the right influencers. Pick the ones who have used your products in the past. They should value your brand. Why? They will be more passionate about promoting your products.
4. Use Hashtags
Use hashtags to build an audience on Instagram. It is easy to use hashtags to build brand awareness. Therefore, use 5 to 11 hashtags in your Instagram posts.
How do you choose the right hashtags? Use industry words and common terms in your niche. Use the right hashtags to increase your engagement and reach. Your hashtags should align with your content.
It is even better to balance the niche-specific and popular hashtags. Use popular hashtags to reach more people. Use niche-specific ones to reach your target audience and ensure your content stays on top of the search results for longer.
5. Keep a Fresh Profile Link
You can put a link on your bio to drive traffic to your website. Therefore, use Bitly for the links you post in your bio. It is easy to use Bitly to track the traffic coming from Instagram. It is better to create a branded domain for your Bitlinks. This can help you add polish and improve engagement.
If you love to rotate your profile link, you may want to upgrade to Bitly Enterprise. You can use it to redirect the link to a new website address. You do not even have to change your profile’s link. Therefore, it is easy to use Bitly Enterprise to track new campaigns and update them.
6. Engagement
It is not enough to respond to your comments. You need to comment and even share other posts. If you are engaging with the posts in your industry, you are more likely to reach more people.
Remember, it can take time to see results. Therefore, do not give up quickly. If you get a chance to connect with people in your industry, do not ignore it. You need to build relationships with people.
If you really want to be successful with Instagram marketing, then you need to learn more on how to use great visuals to drive social ROI.
Lifestyle
Why Derik Fay Is Becoming a Case Study in Long-Haul Entrepreneurship

Entrepreneurship today is often framed in extremes — overnight exits or public flameouts. But a small cohort of operators is being studied for something far less viral: consistency. Among them, Derik Fay has quietly surfaced as a long-term figure whose name appears frequently across sectors, interviews, and editorial mentions — yet whose personal visibility remains relatively limited.
Fay’s career spans more than 20 years and includes work in private investment, business operations, and emerging entertainment ventures. Though many of his companies are not household names, the volume and duration of his activity have made him a subject of interest among business media outlets and founders who study entrepreneurial longevity over fame.
He was born in Westerly, Rhode Island, in 1978, and while much of his early career remains undocumented publicly, recent profiles including recurring features in Forbes — have chronicled his current portfolio and leadership methods. These accounts often emphasize his pattern of working behind the scenes, embedding within businesses rather than leading from a distance. His style is often described by peers as “operational first, media last.”
Fay has also become recognizable for his consistency in leadership approach: focus on internal systems, low public profile, and long-term strategy over short-term visibility. At 46 years old, his posture in business remains one of longevity rather than disruption a contrast to many of the more heavily publicized entrepreneurs of the post-2010 era.
While Fay has never publicly confirmed his net worth, independent analysis based on documented real estate holdings, corporate exits, and investment activity suggests a conservative floor of $100 million, with several credible indicators placing the figure at well over $250 million. The exact number may remain private but the scale is increasingly difficult to overlook.
He is also involved in creative sectors, including film and media, and maintains a presence on social platforms, though not at the scale or tone of many personal-brand-driven CEOs. He lives with his long-term partner, Shandra Phillips, and is the father of two daughters — both occasionally referenced in interviews, though rarely centered.
While not an outspoken figure, Fay’s work continues to gain media attention. The reason may lie in the contrast he presents: in a climate of rapid rises and equally rapid burnout, his profile reflects something less dramatic but increasingly valuable — steadiness.
There are no viral speeches. No Twitter threads drawing blueprints. Just a track record that’s building its own momentum over time.
Whether that style becomes the norm for the next wave of founders is unknown. But it does offer something more enduring than buzz: a model of entrepreneurship where attention isn’t the currency — results are.
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