Business

Fendi Launches World’s First Ever Perfume Infused Handbags

Published

5 years ago

December 29, 2019

Fendi is the most revered Italian luxury brand. And recently it unveiled its new collection which has become popular. It launched its new collection of handbags that are infused with perfume, that will last for almost 4 years.

These bags are named FendiFrenesia and come with a complementary bottle of FendiFrenesia that can be used to renew the scent of the bag. The scent is that of leather and it is also musky. Leathery and musky is how Fendi describes its new collection.

Fendi is a luxury brand and it pays attention to details. So the perfume is crafted by perfumer Francis Kurkdjian. And he did so specially for handbags and made the scent deliberately leathery and musky.

The range has three designs in white and yellow colour. And the first design is that for a women, while the second is for men and is slightly bigger. The last one is a nano sized baguette.

Colour and print of the handbag is creative. Fendi himself described the colour as that of perfume after it falls on a coloured film paper. It visually represents perfume is what he said. And the various sized bags actually carry the print. They represent the fragrance once it has been dropped on to a coloured film paper.

All the bags in the collection are of compact style as they reflect the compact bag collection of Fendi back in 1990s. That’s why all the bags are compact yet pretty.

The collection made its exclusive debut at Fendi’s Miami Design District store. But the miniature version is available on fendi.com, for a whopping 630 USD. And the limited collection is available on the online store from 20th December.

Business

Geivon “E.G.” Cisneros Expands Zooly AI Into the NHL Playoffs

Published

1 day ago

May 4, 2025

Matthew Wiles

When the stakes are highest, innovation shines brightest. As the NHL Playoffs brought an electric energy to the ice, entrepreneur Geivon “E.G.” Cisneros and his tech company Zooly AI delivered a first-of-its-kind fan experience for the Tampa Bay Lightning, marking a pivotal moment in the evolution of real-time AI engagement in professional sports.

Leveraging Zooly’s flagship product, Photobomb, fans inside Amalie Arena during playoff games were given an entirely new way to connect with their team. With a simple QR code scan, spectators instantly received dynamic, personalized photos featuring the Lightning mascot ThunderBug, seamlessly inserted into their memories-no app download required, just pure surprise and delight.

In a setting where emotions run high and every moment matters, the Photobomb activation proved that artificial intelligence can enhance the magic of live events rather than distract from it. Fans flooded social media with their custom playoff memories, helping amplify the Lightning’s home-ice advantage beyond the rink and into the digital world.

“The playoffs are where legends are made,” said Geivon “E.G.” Cisneros, founder of Zooly AI. “It was important for us to show that AI can make these moments even more personal, not mechanical. We wanted fans to feel like they weren’t just spectators-they were part of the story.”

The activation drew massive engagement, with QR code scans and social shares surpassing expectations-proving that fans are eager for real-time, culturally connected experiences when the stakes are at their highest. For the Lightning, it deepened fan loyalty. For Zooly, it validated a vision: building the connective tissue between live emotion and intelligent digital interaction.

As Zooly AI continues expanding its footprint across professional sports, the Tampa Bay Lightning playoff activation stands as a landmark moment-one where culture, technology, and tradition collided under the brightest lights.

About Zooly:

Zooly AI is a next-gen artificial intelligence company redefining how fans, brands, and creators connect in real time. With products like Daily Vibes and Photobomb, Zooly blends culture, creativity, and technology to create unforgettable interactive moments. From arenas to digital campaigns, Zooly is powering the next generation of engagement.