Business

Want to make your Instagram Overnight Success? Read this

Published

5 years ago

March 5, 2020

Just being on Instagram is not everything you have to do to be successful in it. The present number of users goes up to one billion (active users per month) and still growing. This number is enough reason why you need to do things in your own unique way to get results that others are not. To actually help your business reach the skies, you will have to be really creative.

Even if it is a visual application, it does not mean sharing high-quality photos will be enough. There is much more to it. There is no manual that gives you the secret to being successful on Instagram. But here we share our experience with you, which will surely help you join the dots more effectively:

1. Communication is the key

Always remember Instagram is a social media platform. There’s no ‘social’ without communication in it. How will your followers find you on Instagram if you don’t tell them about your arrival? Thus, the first step must be to announce your Instagram-arrival on all the other social media platforms like Facebook, or Twitter. However, make sure your announcement is well-strategized and justifies your presence. Express your audience what they can expect from you and more.

2. Treat it as a task

Your Instagram profile is not something you should handle on the go, post whatever and whenever and then to grow. It is a legit job. There are strategies that must be drafted and gameplan that must be followed. Do everything that you can to engage with your audience. Buy likes,views and comments to populate the IG profile. From creative posts and quirky captions to HD pictures. If possible, you can also hire someone who has in-depth knowledge about Instagram. If you wish to excel, make it a priority not a run-of-the-mill.

3. Have precise ideas

Continuing the previous point, you must have a kind of editorial plan. For instance, you can bracket your posting in a genre, sort out the captions and other basics. Nothing beyond that. At the same time, you can circle out the hours at which you will schedule your posts. However, make sure you don’t overcrowd your account with 10 posts in a day. The number of posts you make per day must depend on your end goal. But before that, you must ensure that you have a working plan to follow, which covers the same.

4. Incorporate the best hashtags

All of us are aware of the credible history of hashtags and its extraordinary capacity to increase your visibility. However, you will be able to gauge the maximum benefits only when you use the right hashtags. They need to be precise and will help your brand to reach out to more and more people. It must not be very common because otherwise the competition will be very high and your chances to appear at the top will be grim. Thus, filter the right hashtags for your business and make the best use of it.

5. Conduct contests

This is probably one of the best ways to come out and shine on Instagram. All you need to do is conduct contests that will interest your audience and trigger conversations. You can simply ask your audience to tag someone in the comment section or request a follow back. In return, you can offer your product, a promo code especially for the winner or anything that is worth the effort. This will help you reach more and more people and interact with your audience. You also launch a specific hashtag of yours and mint a contest upon that. Again, it all comes down to your creativity.

6. Influencer marketing

For all those who do not know what this is, buckle up! It involves you to partner with influencers, who are online celebrities, with a huge follower base. Now since your Instagram army is yet not as strong as theirs, they help you to reach out to more and more people. They can also motivate their followers to buy your product via a promotion on their profile. If proposed, they can vouch for your brand and act as your brand ambassadors. In return, you can pay them either in money or in the form of your products or anything else that makes you win the bid.

There is nothing like overnight success on Instagram. You need to put in hours of hard work and slowly, but steadily, the results will begin to show. However, it is important you put in the hours doing the right things. This was a quick guide to steer you in the right direction.

Business

Scaling Success: Why Smart Habits Beat Growth Hacks in Modern eCommerce

Published

2 weeks ago

July 26, 2025

Matthew Wiles

There’s a romanticized image of the eCommerce founder: a daring risk-taker chasing the next big idea, fueled by late-night caffeine and last-minute inspiration. But the reality behind scaled, sustainable brands tells a different story. Success in digital commerce doesn’t come from chaos or clever hacks. It comes from habits. Repetitive, structured, often unglamorous habits.

Change, a digital platform created by eCommerce strategist Ryan, builds its entire philosophy around this truth. Through education, mentorship, and infrastructure, Change helps founders shift from scrambling for quick wins to building strong systems that grow with them. The company doesn’t just offer software. It provides the foundation for digital trade, particularly for those in the B2B space.

The Habits That Build Momentum

At the heart of Change’s philosophy are five core habits Ryan considers non-negotiable. These aren’t buzzwords; they’re the foundation of sustainable growth.

First, obsess over data. Successful founders replace guesswork with metrics. They don’t rely on gut feelings. They measure performance and iterate.

Second, know your customer deeply. Not just what they buy, but why they buy. The most resilient brands build emotional loyalty, not just transactional volume.

Third, test fast. Algorithms shift. Consumer behavior changes. High-performing teams don’t resist this; they test weekly, sometimes daily, and adapt.

Fourth, manage time like a CEO. Every decision has a cost. Prioritizing high-impact actions isn’t optional; it’s survival.

Fifth, stay connected to mentorship and learning. The digital market moves quickly. The remaining founders are the ones who keep learning, never assuming they know it all.

Turning Habits into Infrastructure

What begins as personal discipline must eventually evolve into a team structure. Change teaches founders how to scale their systems, not just their sales.

Tools are essential for starting, think Notion for documentation, Asana for project management, Mixpanel or PostHog for analytics, and Loom for async communication. But tools alone don’t create momentum.

Teams need Monday metric check-ins, weekly test cycles, customer insight reviews, just to name a few. Founders set the tone by modeling behavior. It’s the rituals that matter, then, they turn it into company culture.

Ryan puts it simply: “We’re not just building tools; we’re building infrastructure for digital trade.”

Avoiding the Common Traps

Even with structure, the path isn’t always smooth. Some founders over-focus on short-term results, chasing vanity metrics or shiny tactics that feel productive but don’t move the needle.

Others fall into micromanagement, drowning in dashboards instead of building intuition. Discipline should sharpen clarity, not create rigidity. Flexibility is part of the process. Knowing when to pivot is just as important as knowing when to persist.

Scaling Through Self-Replication

In the end, eCommerce scale isn’t just about growing a business. It’s about repeating successful systems at every level. When founders internalize high-performance habits, they turn them into processes, then culture, then legacy.

Growth doesn’t require more motivation. It requires more precision. More consistency. Your calendar, not your to-do list, is your business plan.

In a space dominated by noise and novelty, Change and its founder are quietly reshaping the conversation. They aren’t chasing trends but building resilience, one habit at a time.