Business

Addressing Immediate Hiring Needs Through Quiet Hiring

Published

3 years ago

February 28, 2023

Hiring usually falls into three categories: backfilling roles, creating new ones, or addressing immediate needs. Quiet hiring is about that third category, even if it doesn’t technically involve any new hiring.

The idea of this strategy is to prioritize the most crucial functions at a given time. With Gartner predicting “quiet hiring” as the top workforce trend for 2023, it’s important to know exactly what it is and how to use it appropriately within the organization.

Quiet hiring is essentially when an organization gains new skills without having to hire a full-time employee. Sometimes, it means hiring short-term contractors or providing current employees with more responsibilities. This can mean moving employees around between departments, training them and hiring up, or simply taking on a heavier workload.

Jason LaMonica, COO of staffing company Spec on the Job, weighs in on what quiet hiring would look like for blue-collar industries. “It’s about changing the narrative,” he says. “Instead of upskilling or promoting internal managers with no experience in the field, hire a contractor outside of your organization and train them before making a full-time committment. They know the industry and they know the field. With a little bit of training, they’ll get the job done right.”

According to LaMonica, hiring contractors provides a number of benefits for companies seeking to address immediate hiring needs while saving onboarding costs. These include streamlining hiring by saving time and resources on recruiting, onboarding faster and from a wider talent pool, and allowing the staffing company to handle compliance needs.

“Hiring contractors allows companies to fill talent gaps faster,” LaMonica says, “especially if they are staffing to address peaks or valleys in their business. Moreover, it provides companies with time to ensure that the new contractors are a good fit for their team as well as easier avenues to terminate their contract if they aren’t.”

The reality is, since the onset of the Covid-19 pandemic, there has been a labor shortage that continues to increase each year. Some argue that this is due to employers refusing to pay the appropriate wage to their employees. Others counter that, since there are more job openings than people, jobseekers are taking advantage to get a higher paying role. Regardless of why there’s a labor shortage, there still exists a need to quickly adapt to the rapidly evolving workforce.

By hiring from outside the organization and providing the necessary training or schooling, companies will be able to increase retention, engagement, and productivity. “When companies work with trade schools or community colleges to provide additional training to its contractors, it provides those outsourced employees with something to look forward to,” LaMonica insists. “By offering clear paths for development that could eventually provide them with full-time employment, there’s a lower chance that they’ll seek another job that doesn’t offer advancement opportunities.”

“Whether or not we go into recession, everyone’s a little nervous,” concedes LaMonica. “Every employer still has financial goals to meet, and they can’t meet those goals if immediate hiring needs aren’t met.”

According to the Society for Human Resource Management (SHRM), the average cost per hire is $4,700 and it takes about 36-42 days to fill the position. In a potential recession, this is too much of an expense for any company, quiet hiring and upskilling current employees help reduce that cost.

According to LinkedIn’s survey, “companies that excel at internal mobility retain employees for an average of 5.4 years, nearly twice as long as companies that struggle with it.” For companies looking to improve retention rates from the contractors they oursource, this is a significant number to consider when thinking about their hiring needs.

“I’m passionate about building companies, growing teams, and having my work change the world,” LaMonica states. “As part of a staffing company dedicated to blue-collar industries, it’s important to know when recruitment costs outweigh hiring within the company.” Understanding this difference will help companies become recession-proof by increasing employee retention and lowering overhead costs.

Business

Ethical Affiliate marketing : Defining the Conflict

Published

14 hours ago

December 1, 2025

Matthew Wiles

Affiliate marketing in the online casino industry walks a fine line between commercial interest and editorial integrity. Affiliates earn commissions when players register or deposit through affiliate links, yet these same affiliates often publish reviews claiming to guide users toward the best and safest operators. This dual role creates a potential conflict of interest: can a reviewer remain truly objective while being financially rewarded for player conversions?

This ethical tension is not hypothetical, it defines the entire casino review system. Readers expect independent recommendations, while advertisers aim for visibility and sign-ups. The challenge, therefore, lies in ensuring that commercial necessity never compromises editorial honesty. Without clear ethical structures, the trust between affiliate and reader quickly collapses, breaking the foundation of any long-lasting brand in the iGaming space.

The Ethical Solution: Editorial Firewalls

Responsible affiliates have developed a structural response to this dilemma known as the “editorial firewall.” This principle strictly separates commercial operations (such as partner negotiations and commission management) from editorial teams responsible for content, ratings, and recommendations. By preventing advertisers or commercial staff from influencing content, affiliates safeguard the objectivity of their reviews.

Antti Virtanen, Editor in Chief of Kasinohai, explains this responsibility clearly:
“My primary responsibility is to maintain the editorial firewall. If an advertiser’s payment can influence a casino’s star rating, we have failed our readers, and that short-term gain will instantly destroy the decade of trust we have built.”

The editorial firewall functions much like journalistic separation between newsroom and advertising department. Editors work with established criteria: licensing, game variety, payment methods, and player protection measures. Without any interference from commercial targets. When this discipline is followed, affiliates can confidently assure readers that ratings reflect evidence-based quality, not marketing budgets.

Maintaining such independence often comes with short-term sacrifices: rejecting lucrative offers from less trustworthy operators or declining to modify reviews to appease advertisers. Yet, for ethical affiliates, these sacrifices strengthen the brand’s reputation and guarantee the long-term viability of their business model.

Prioritizing Safety and Trust

True ethical affiliation starts with a single non-negotiable principle: only promote casinos that are safe, licensed, and compliant with responsible gambling regulations. Trust begins at selection. Every casino under review should pass a rigorous safety audit, covering valid gaming licenses, secure payment processing, transparent bonus terms, and the presence of responsible gambling tools such as deposit limits and self-exclusion options.

Antti Virtanen underlines this commitment:
“The ethical commitment begins at the gate: our first and most important filter is licensing and player safety. Any operator that fails our rigorous background checks on responsible gaming tools, fair terms, or payment security will never be promoted, regardless of their commercial offering.”

By excluding unsafe or unlicensed platforms, affiliates act as front-line gatekeepers, shielding players from potential fraud or exploitative practices. Ethical affiliates must also stay proactive, regularly updating their databases and removing any operators that lose licenses, alter fair terms, or develop unresolved consumer complaints. This proactive maintenance shows readers that the site’s focus is not only on visibility but on genuine player well-being.

Ethics in affiliate marketing also extend to how bonuses and offers are presented. Affiliates must reject misleading promotions that hide behind fine print or impose unrealistic wagering requirements. Fair representation of bonus terms not only protects players but also differentiates responsible affiliates from competitors who prioritize click volume over credibility.

Transparent Disclosure

Transparency is a cornerstone of ethical affiliate marketing. Readers deserve to understand how affiliate links work and how they affect the content they see. A clear, accessible disclosure explains that the affiliate may receive compensation when users register or deposit through referral links. However, this relationship should never impact the user’s cost, terms, or overall experience on the casino site.

The purpose of transparency is twofold: it builds trust with readers and aligns with regulatory expectations for advertising disclosures. A good disclosure statement is not hidden in small print; it’s presented as part of the site’s editorial ethic. It assures visitors that commercial partnerships never influence ratings, reviews, or recommendations.

In practice, this can appear as a brief statement at the start or end of a review, linking to a detailed explanation of the site’s business model. Clear communication empowers readers to make informed decisions and it alleviates the underlying skepticism that often surrounds online casino reviews.

Transparency also extends to responsible gambling communication. Affiliates should remind readers that gambling involves risk and provide visible links to national helplines, self-exclusion tools, and player protection resources. When ethical values are embedded not only in compliance checklists but also in editorial tone, the brand earns genuine user respect.

Long-Term Value

The ultimate goal of ethical affiliate marketing is sustainability building a relationship of long-term trust that outlasts the allure of short-term profits. A single misleading recommendation might boost conversions temporarily, but the resulting loss of credibility can permanently damage a brand.

Antti Virtanen captures this philosophy:
“In the end, ethical affiliate marketing is not a high-volume business; it’s a high-trust business. Our long-term success isn’t measured by the conversion rate of a click, but by the number of players who return to us because we saved them from a poor or unsafe experience.”

This perspective reframes success away from mere performance metrics toward qualitative measures: user satisfaction, returning readership, and brand reliability. Ethical affiliates understand that authority and trust cannot be purchased—they are earned through consistent transparency, careful editorial standards, and user-focused decision-making.

Long-term value also aligns with broader industry goals of promoting responsible gambling and sustainable player engagement. Affiliates that champion these principles contribute positively to the reputation of the iGaming industry as a whole.

Ethical affiliate marketing is not a static policy it is an ongoing commitment to transparency, responsibility, and respect for the audience’s trust. Establishing strict editorial firewalls, prioritizing player safety, and maintaining open disclosure practices form the blueprint for sustainable success. In an environment driven by competition and revenue potential, ethics are not a hindrance but the very strategy that distinguishes credible affiliates from the rest.