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Artistic Legacy in the Spotlight – The Greenspans’ Journey of Keen to be Seen

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The world of childrenswear has witnessed a transformative wave with the emergence of Keen to Be Seen. The dynamic mother-daughter duo, Lesley and Ellyn Greenspan, are at the helm of this fashion-forward endeavor. Their collective passion, creativity, and resilience have shaped this innovative brand and ignited an artistic legacy in the fashion industry.

Lesley Greenspan’s roots in the fashion world run deep. Growing up in Westchester, she was the eager apprentice to her mother, Ellyn, a successful fashion designer who managed one of the largest dress companies of her time. Ellyn, a Moore College of Art alumna, is a seasoned entrepreneur with a worldwide presence through her businesses, Cowgirls Heehaw and Bubbles Larue.

Before she embraced her role as a business owner, Lesley’s career path was as diverse as it was enriching. From internships with the renowned Elie Tahari to ventures in the food industry, Lesley’s experiences were varied and expansive. Yet, her Fashion Institute of Technology (FIT) background solidified her passion for fashion.

March 2020 marked a significant turning point in Lesley’s journey. As COVID-19 gripped the globe, Lesley and Ellyn’s compassionate and entrepreneurial spirits joined forces. With a surplus of fabric and a mother’s ingenuity, they began creating masks. Their unique designs, facilitating protection and communication, rapidly gained popularity, with celebrities joining their growing customer base. This led Lesley to set up a Shopify store, skyrocketing their outreach and laying the foundation for Keen to be Seen.

Keen to be Seen operates two factories in Queens and Brooklyn, employing a dedicated team of 22 workers each. The company specializes in childrenswear denim, with a flagship product that exemplifies its commitment to innovation – the Pocket It Jacket. This unique jacket, adorned with clear pockets, allows children to showcase their personality and accomplishments, promoting self-expression and engagement. The jacket’s design was tested and loved by children with learning disabilities, reinforcing its versatility and appeal.

Lesley envisions a promising future for Keen to Be Seen, with aspirations of becoming a household name. She actively showcases her innovative products in schools, country clubs, and trade shows and remains committed to supporting various foundations. Moreover, Lesley dreams of seeing her jackets being worn in hospitals. Inspired by her mother’s pocket-ed jacket designed for an insulin pump, she believes these jackets can provide comfort and creative outlets to children undergoing treatment.

The journey of Keen to Be Seen is an artistic legacy, blending inspiration, compassion, and creativity into a brand that celebrates children and their individuality. Follow their journey on Instagram @keen_tobeseen or explore their innovative range on their website. As the spotlight shines on the Greenspans’ journey, their artistic legacy continues to inspire and evolve, just like the children they design for.

Michelle has been a part of the journey ever since Bigtime Daily started. As a strong learner and passionate writer, she contributes her editing skills for the news agency. She also jots down intellectual pieces from categories such as science and health.

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Lifestyle

From Wealth to Fields: A Billionaire’s Commitment to Small Farmers

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In recent years, billionaire Stefan Soloviev has transitioned from the world of New York real estate to the fertile farmlands of the American West. 

His journey from urban wealth to rural development showcases a unique dedication to revitalizing small farming communities and transforming the agricultural landscape.

A New Vision for Agriculture

Stefan Soloviev, son of the late real estate tycoon Sheldon Solow, has amassed a considerable amount of farmland across Colorado, Kansas, and New Mexico. Soloviev’s agricultural enterprise, Crossroads Agriculture, spans over 400,000 acres, making him one of the largest landowners in the United States. 

This substantial investment is not merely a financial venture; it represents a commitment to supporting and empowering small farmers in these regions.

Soloviev’s approach to farming is characterized by his desire to move away from competitive practices that often leave small farmers struggling. Instead, he emphasizes collaboration and sustainability. 

By leveraging his resources, Soloviev aims to create a farming environment where smallholders can thrive alongside larger operations. This philosophy is particularly evident in his strategic acquisition of the San Luis & Rio Grande Railroad, a critical transportation link for agricultural products in the region.

Revitalizing Rural Communities

Soloviev’s impact extends beyond farmland acquisition. His purchase of the San Luis & Rio Grande Railroad at a bankruptcy auction for $10.7 million highlights his broader vision for the agricultural sector. 

This railroad, previously owned by Iowa Pacific Holdings, connects the San Luis Valley to the national rail network, facilitating the efficient transport of goods and boosting local economies.

The acquisition is seen as a positive development for the San Luis Valley, with Soloviev’s Colorado Pacific Railroad expected to be more community-focused and supportive of local initiatives compared to the previous owners. This includes potential cooperation with local recreational projects, such as the proposed Heart of the Valley Trail, which aims to integrate rail and trail use for community benefit.

Soloviev’s dedication to the region is also reflected in his willingness to work with local stakeholders to address community needs. His approach contrasts with more traditional, profit-driven business models and underscores his commitment to fostering a sustainable and inclusive agricultural ecosystem.

Building a Sustainable Future

Soloviev’s investment in the Colorado Pacific Railroad and the broader agricultural infrastructure is part of a long-term vision to create a more resilient and sustainable farming community. By improving transportation networks and providing support to small farmers, he hopes to mitigate some of the challenges these farmers face, such as market access and transportation costs.

Moreover, Soloviev’s initiatives are seen as a way to preserve and enhance the rural way of life, which is increasingly threatened by industrial farming and urban encroachment. His efforts to balance economic viability with environmental stewardship demonstrate a nuanced understanding of the complexities of modern agriculture.

In conclusion, Stefan Soloviev’s transition from urban real estate mogul to a champion of small farmers is a testament to his innovative and community-oriented approach. 

His significant investments in farmland and infrastructure, coupled with a commitment to sustainability and local engagement, are paving the way for a brighter future for small farmers in Colorado and beyond. Through his efforts, Soloviev is not only transforming

the agricultural landscape but also setting a precedent for how wealth and resources can be used to foster positive change in rural communities​. 

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