Connect with us

Business

Ascend Ecom Guarantees ROI With Its Hybrid Distribution Model for Amazon FBA and Walmart WFS Automation

mm

Published

on

Since the rise in popularity of e-commerce across several industries, customer behavior has rapidly changed. Everyone is accustomed to the ease of buying whatever and whenever they want, which sometimes even comes at a lower price. They can book flights, purchase Christmas presents for relatives, secure concert tickets, and sell an old car with only a few clicks on a website or an app. Everything comes down to the theory of least effort, which states that people would naturally select the path requiring the least amount of resistance or action.

Will Basta noticed the digital marketplaces and their ever-expanding growth possibilities and dabbled into investments in the e-commerce scene himself. Through several wins and failures over the years, he has learned a lot from these experiences, which inspired him to build Ascend Ecom along with Jeremy Leung, who had a similar background. Together, they were set on creating a company that helps people invest in e-commerce and have their own passive income-driving business.

Ascend Ecom has two primary services: Amazon FBA Automation and Walmart WFS Automation. The business model for both is essentially the same at its core. The company provides data to the customers using their proprietary software and AI-driven research to identify which products have a high demand and the least competition. Through exclusive wholesale relationships, Ascend Ecom will also procure products from carefully selected North American brands and manufacturers to sell to either Amazon or Walmart. 

One of the ways to achieve stability and sustainability is to ride the coattails of a big platform like Amazon. Spending less money on marketing allows for a lower capital infusion and reduced risk for customers because there is existing foot traffic, with Amazon having around 310 million customers worldwide. “They can literally buy everything, which leads to convenience, which leads to saving time. At the end of the day, that’s just the way humans are. We want to do things quickly. So if you want to sell on a platform, it’s always better to start with a platform where there’s already gonna be people on it,” shared Will.

Will explained that their clients spanned from school teachers to people working in the financial sector. All have different backgrounds, but the commonality is no one has the time. Ascend Ecom manages all the nitty-gritty of the business, providing a passive income stream to its clients.

“My main focus is our clients and making them successful. Being successful in e-commerce most of the time is not gonna be something that replaces your entire income stream. But that being said, it is a supplement to what you’re currently getting. That extra few thousand dollars, it’s a big difference for a lot of people, and that covers a lot of different things,” explained Will. 

Passive income sometimes goes unnoticed, especially if it’s not much, but in the grand scheme of things, it can add up, which can also be used to invest in producing more streams of income. In the end, getting one’s money to work for them is a sensible method to make more. Moreover, it frees up time to pursue active income and achieve financial freedom. Through Ascend Ecom, Will encourages people to take control of their lives by controlling their finances.

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

Continue Reading
Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Business

Business Strategies of Michael Gastauer

mm

Published

on

Michael Gastauer, a German billionaire and entrepreneur, has led Black Banx to remarkable heights with his innovative strategies in the digital banking sector. As the founder and CEO, his vision has transformed Black Banx into a significant player in the global financial industry, serving millions and revolutionizing banking practices. 

Gastauer’s approach has been distinctly customer-centric, focusing on solving real-world problems through accessible financial services. This strategy has not only captured a vast market share but also established Black Banx as a model of innovative fintech success.

Innovate Early and Often, Invest Strategically

Gastauer’s journey began with a robust foundation in the fintech sector, where he initially created and later sold a payment services company for US$480 million. 

This significant capital boost allowed him to invest in his next venture: Black Banx. Launched in 2014, Black Banx differentiated itself by offering real-time account opening and cross-border payment solutions to a global audience, addressing major inefficiencies in traditional banking. 

Gastauer’s foresight in identifying and investing in these key areas early on allowed Black Banx to scale quickly and efficiently. His strategy was clear: leverage high initial investment to accelerate growth and secure a substantial market presence before competitors could catch up.

Within a year of its inception, Black Banx expanded rapidly, reaching over 1 million customers. This was just the beginning, as the platform soon integrated cryptocurrency options, enhancing its appeal and utility for a broader client base. By the end of 2018, Black Banx was valued at US$9.8 billion, a testament to its rapid growth and the successful implementation of its business model. 

Gastauer’s bold move to integrate cryptocurrencies early in the game positioned Black Banx as a pioneering force in fintech, well ahead of traditional banks.

Pinpoint Problems and/or Challenges

One of the core components of Gastauer’s strategy was to tackle financial exclusion head-on. Black Banx made significant strides in offering banking solutions to the unbanked and underbanked, particularly in regions with limited access to traditional banking services. 

By leveraging technology and strategic partnerships with mobile network operators, Black Banx has been able to extend its reach and offer innovative banking solutions to millions worldwide. This strategic alignment with mobile operators has been crucial, as it taps into an existing infrastructure to reach remote areas, significantly lowering the cost of expansion.

The platform’s ability to facilitate quick, cost-effective international money transfers has been a game-changer, particularly in markets like the Middle East, Asia, and Africa. This not only supports individuals and businesses in these regions but also contributes to the overall growth and stability of the global economy. 

Gastauer’s focus on simplifying and reducing the cost of these transactions demonstrates a deep understanding of the core needs of his customers, thereby enhancing customer loyalty and trust in the brand.

Take a Tech-Driven Approach

Under Gastauer’s leadership, Black Banx has remained at the forefront of technological integration within the banking sector. The adoption of blockchain, AI, and data analytics has enabled the platform to offer personalized financial services, enhancing customer experience and satisfaction. 

This technology-driven approach ensures that Black Banx stays ahead of industry trends and continues to offer relevant and secure banking options. Gastauer’s commitment to integrating advanced technology not only streamlines operations but also provides a scalable model that supports continuous growth and adaptation in a rapidly evolving market.

Leave No Market Unturned

Gastauer’s vision for Black Banx was never limited to a single region. By 2023, the company had expanded its services to include 28 FIAT and two cryptocurrencies, with a robust presence in over 180 countries. This global approach has not only diversified the company’s customer base but also minimized regional economic risks, allowing Black Banx to thrive in a competitive and fast-changing financial landscape. 

The strategic decision to operate across diverse markets also mitigates the risk of localized economic downturns affecting the overall health of the company.

Set Milestones

The year 2023 was a landmark year for Black Banx, as it reached 39 million customers and reported revenues of US$2.3 billion. The company’s ability to maintain a high rate of customer acquisition and satisfaction speaks volumes about its effective strategies and customer-focused approach. 

The first quarter of 2024 continued this trend, with Black Banx announcing a pre-tax profit of US$639 million and revenues of US$2.1 billion, driven by strategic implementations like fixed monthly account maintenance fees. Gastauer’s strategy to introduce fixed fees was a calculated risk that paid off, providing stable revenue streams and further solidifying Black Banx’s financial foundation.

Michael Gastauer’s strategic foresight and relentless innovation have propelled Black Banx to new heights, making it a leader in the digital banking sector. His commitment to financial inclusion, coupled with an aggressive expansion strategy and technological integration, has not only shaped the future of Black Banx but has also set a new standard in the industry. 

Continue Reading

Trending