Business
Digital Media Companies Group Nine and Refinery29 are Planning to Merge
Digital media companies Group Nine and Refinery29 are planning to merge, three close people aware of this news revealed. As most of the digital ad share is going to Google and Facebook, so a lot of venture-funded digital media companies are planning to merge. Such speculations are in new since the last few months. However, there is no clear message from the heads of both the companies namely, Group Nine and Refinery. Even the heads of both the companies said earlier this year that they only believe in the acquisition.
Although a lot of companies are planning to merge, which is not an easy task. Any type of merger involves a lot of challenges which both the merger companies need to tackle. Similar to this, the merger between Group Nine and Refinery doesn’t seem to come in the near future. Both companies need to understand the values of each other before coming together to make their merger successful. However, in the case of these two companies, investors namely, Discovery and Turner have to agree on terms as both of these backed Group Nine and Refinery.
As the two companies belong to different cultures so it is hard to combine and if it happens, then it would be a challenging task. One of the possibilities that experienced media mergers and acquisitions suggests is that both the companies could combine in a stock deal without changing money from one hand to another. However, if this merger happens, the chances for the growth of both companies would increase manifold. There is a huge demand for digital media and hence the responsibility for digital footprint also resides on the shoulders of both the companies. Reacting to this merger news, both Group Nine and Refinery representative said they have not decided anything about the merger. They said they are discussing the opportunities to merge with their peers.
The nature of the two companies, Group Nine and Refinery29 are the same, as the two make videos for the audience. Out of the two, Group Nine makes more profit, although the industry watchers don’t consider this fact. The relation between the two companies is on the grounds of links between investors. Group Nine CEO Ben Lerer joins the team of Lerer Hippaeu, which has made an investment in Refinery.
Group Nine, which is a product of Nowthis, The Dodo, Thrillist, and Seeker. It got started due to the $100 mn investment of Discovery Communications and post this, discovery continued to invest more money into it. In order to diversify, it is planning to sell its video studio output and branching out to e-commerce. On the other hand, 2005 founded company, Refinery is a women’s lifestyle publisher. Refinery gets its revenue from advertising and organizing other events. The company is planning to increase its profitability by expanding its live events and selling high-quality video for streaming services globally.
The companies are talking about a merger because these venture-backed digital media are not getting enough money out of their business and hence their profitability is not very high. One way to get profit is to get cheap distribution on Facebook. But Facebook has refused to allow free distribution and the major part of advertising is going into the hands of Facebook and Google. Hence, companies are only left with the option of mergers so that they could remove redundant staff to increase their profitability.
Business
Inside the $4.3B Quarter: What’s Fueling Black Banx’s Record Revenues
Every quarter brings fresh headlines in fintech, but few make the kind of impact achieved by Black Banx in Q2 2025. The Toronto-based global digital banking group, founded by Michael Gastauer, reported an extraordinary USD 4.3 billion in revenue and a record USD 1.6 billion in pre-tax profit, while improving its cost-to-income ratio to 63%.
These results not only highlight the company’s operational efficiency but also mark a pivotal moment in its journey from challenger to global leader. The big question is: what’s fueling such impressive financial performance?
Customer Growth as the Core Driver
One of the clearest engines of revenue growth is Black Banx’s expanding customer base. By Q2 2025, the platform had reached 84 million clients worldwide, up from 69 million at the end of 2024. This 15 million net gain in six months demonstrates both the attractiveness of its services and the scalability of its model.
Unlike traditional banks, which rely heavily on branch expansion, Black Banx leverages digital-first onboarding that allows customers to open accounts within minutes using just a smartphone. This approach is especially effective in regions underserved by legacy institutions, where access to affordable financial tools is in high demand.
More customers don’t just mean higher transaction volumes—they generate a compounding effect where network size, brand trust, and service adoption reinforce one another.
Real-Time Payments and Cross-Border Solutions
A major contributor to Q2 revenues is the platform’s real-time payments infrastructure. Black Banx enables instant cross-border transfers across its 28 supported fiat currencies and multiple cryptocurrencies, helping both individuals and businesses bypass the traditional bottlenecks of international banking.
For freelancers, SMEs, and multinational clients, this means faster liquidity, reduced foreign exchange costs, and simplified global operations. The demand for real-time financial services is growing rapidly—Juniper Research projects global real-time payments turnover to hit USD 58 trillion by 2028—and Black Banx is strategically positioned to capture a significant share of this market.
Crypto Integration as a Revenue Stream
Another key revenue driver is crypto integration. While many traditional institutions remain hesitant, Black Banx embraced digital assets early and has built infrastructure to support Bitcoin, Ethereum, and the Lightning Network. In Q2 2025, 20% of all transactions on the platform were crypto-based, reflecting strong customer appetite for hybrid banking services that bridge fiat and digital assets.
Revenue comes not only from transaction fees but also from value-added services like crypto-to-fiat conversion, staking yields (4–12% APY), and blockchain-enabled payments. For customers in markets with unstable currencies, these services act as a financial lifeline, further expanding the platform’s relevance.
AI-Powered Efficiency and Risk Management
Record revenues would be less impressive if costs ballooned at the same rate. But Black Banx has proven adept at balancing growth with efficiency. Its cost-to-income ratio improved to 63% in Q2, down from 69% a year earlier, thanks to heavy reliance on AI-powered automation.
AI now drives fraud detection, compliance, and customer onboarding—areas where traditional banks often struggle with cost inefficiencies. By automating these processes, Black Banx can process millions of transactions securely while maintaining profitability at scale. This level of efficiency is rare in fintech, where high growth often comes at the expense of margins.
Regional Expansion and Untapped Markets
Geography also plays a role in fueling revenues. Much of the Q2 growth came from Africa, South Asia, and Latin America—regions where demand for mobile-first banking continues to soar. In 2024 alone, Black Banx reported a 32% increase in SME clients from the Middle East and Africa, signaling the strength of its positioning in underserved markets.
By extending services to populations previously excluded from formal banking—migrant workers, rural communities, and small businesses—Black Banx taps into vast pools of latent demand. The strategy proves that financial inclusion and profitability are not mutually exclusive but mutually reinforcing.
Diversified Revenue Streams
Another factor behind Q2’s record revenues is Black Banx’s diversified business model. Income is not tied to a single service but spread across multiple streams, including:
- Transaction fees from cross-border transfers and payments.
- Crypto trading and exchange services.
- Premium account features for high-net-worth clients.
- Corporate services for SMEs and international businesses.
This diversification insulates the company against volatility in any single segment, creating stable revenue growth even in shifting market conditions.
Michael Gastauer’s Strategic Blueprint
Behind these results is Michael Gastauer’s long-term strategy: scale aggressively but with efficiency, innovation, and inclusion at the core. His vision has always been to create a borderless financial ecosystem, and Q2 2025’s performance is evidence that this vision is not only achievable but sustainable.
By balancing mass-market accessibility with premium features, and by blending fiat with digital assets, Gastauer has positioned Black Banx as a category-defining player in global finance.
The Road Ahead: Toward 100 Million Clients
Looking forward, the company’s goal of reaching 100 million customers by the end of 2025 will likely be the next catalyst for revenue growth. More customers mean more transactions, more data insights, and more opportunities to refine and expand its service offering.
If current momentum holds, the USD 4.3 billion quarterly revenue milestone could be just the beginning of an even larger growth story. The challenge will be ensuring systems scale securely while maintaining trust in an environment where privacy and compliance are paramount.
A Record That Signals More to Come
Black Banx’s Q2 2025 performance—USD 4.3 billion in revenue, USD 1.6 billion in pre-tax profit, 84 million clients worldwide, and a lean 63% cost-to-income ratio—is more than a financial milestone. It is a signal of how the future of banking is being rewritten by platforms that are borderless, crypto-inclusive, and data-driven.
What fueled this record-breaking quarter is not one innovation but a combination of strategies—scalable onboarding, real-time payments, crypto integration, AI efficiency, and expansion into underserved regions. Together, they form a model that doesn’t just challenge traditional banking but actively builds the foundation for global dominance.
For Black Banx, the road ahead is clear: the $4.3 billion quarter is not an endpoint but a launchpad for even greater scale and profitability.
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