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From the Israel to U.S. – One-Client-at-a-Time Approach Makes Tomer Fridman the Top High-End Real Estate Broker

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Among hundreds and thousands of successful personalities in the world, there are only a few who claim that what they are doing at present was their lifelong dream. There is no denying there; dreaming and turning that dream into a reality requires courage. Not many people have the potential to choose a career based on their dreams, and for others, dreams are just a meaningless collection of experiences. The question arises, “are dreams really meaningless?”

People who have this question in mind need to look at the living examples, where people not only tried to turn their dream into reality but were able to succeed in it. Dreams provide a direction and serve as a form of motivation, which is something people do not want to believe. One such example is Tomer Fridman. Owner of one of the most successful mother-son businesses, Tomer Fridman, is making his way to the top in the high-end  real estate sector.

An Israeli-American, Tomer was passionate about the real estate sector since he was just a kid. His mother and 50/50 business partner, Isidora Fridman, recalls how her son was always into exploring real estate properties. She asked Tomer when he was just ten years old if he wanted to watch a movie, “He said, ‘Mom, you know, I’d really prefer to go look at this new gated community in Calabasas.”

Real estate properties instilled a sense of excitement in him, even when he was just a 10-year-old. His mother stated, “Even as a child, he was hooked on real estate.” These childhood stories about Tom Fridman, who is dominating the real estate sector from the United States to Israel, indicate the passion, admiration, and love this man has for this industry.

Passion, Determination, & Consistency Pave the Way for Success

While every person in this world dreams, not everyone possesses the qualities that are needed to turn their dreams into reality. Along with passion and determination, one has to be consistent in their efforts. Turning a dream into reality is not simple; it brings innumerable challenges and difficulties in one’s way. However, the person who is consistent and determined will stand firmly against every obstacle life brings in their way.

Born in Tel Aviv, Israel on September 6, 1976, Tomer Fridman raised in Los Angeles, California, in the house of Isidora Fridman. He was raised in a family where children were encouraged to dream and set life goals. Tomar’s mother has been working with her son for almost a decade and is a 50/50 partner in the business, shows that his parents were his biggest supporters. 

After completing his high school education and graduating from Taft High School, Tomer entered UCLA where he acquired a Bachelor’s in Arts degree in International relations. He graduated from UCLA in 1998 and then got his Juris Doctorate from Loyola Law School.

Even though he acquired a law education, he wanted to establish a career as a real estate broker. After graduating from Loyola Law School in 2003, Tomer decided to step into the real estate sector. His passion, determination, and continuous efforts led him to establish his own brokerage firm.

He aimed at the high-end and luxury real estate. He started working with some of the most VIP clients, including Jennifer Lopez, Khloe Kardashian, Lamar Odom, Kim Kardashian and Kanye West, and many others.

A Unique Approach

Recognized by Forbes, Financial Times, The Hollywood Reporter, Angelino, and featured in the prestigious “Hot Properties” column of The Los Angeles Times, this man makes use of his one-client-at-a-time approach.

He believes that to grow a business in this sector; there is a need to provide personalized services to the clients. When dealing with high-end clients, this is a crucial aspect, and it serves as a ‘deal maker or breaker.’

His dynamic approach is helping him establish himself as a top entity in the world of VIP clients as all luxury-lovers admire perfectly-tailored services. Tomer is providing his clients exactly that kind of convenience, which helps him build a strong network of captains of industry, entertainment executives and high-profile celebrities.

A Sneak Peek into the Present

Tomer has reached the 3-billion mark in his career sales, and he broke the record of $300,000,000 closed sales in a single year. He is the chairman of the Fridman Group, executive director of international markets, and also serves as the company’s executive director of luxury and celebrity real estate. He deals with luxury real estate in Los Angeles, parts of Europe, and Israel.

He has been ranked as America’s Best Real Estate Agents by Wall Street Journal. When talking about Hollywood’s real estate agent, his name tops the list. Tomer is the only agent in the United States on the Board of Directors for a global real estate brand, EMEIA. Moreover, he has taken up the title of being the only agent in Los Angeles to have transacted all sales of 20MM and above to International buyers in the first quarter. Tomer Fridman us dominating the real estate sector in three parts of the world, that too in the luxury sector, becoming the face of ‘Hollywood’s top real estate agents.’

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Business

The Key Components of a Successful Digital Marketing Strategy

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In today’s hyper-connected world, a well-defined digital marketing strategy is essential for any business that wants to grow, build brand trust, and stay competitive. Whether you’re a local retailer, an eCommerce business, or a professional service provider, your online presence plays a major role in shaping how your audience perceives you. For example, industries like legal services are increasingly recognising the benefits of specialised digital marketing for law firms to attract and engage clients in an increasingly digital marketplace.

Below, we explore the key components that make up a successful digital marketing strategy—and how to align them with your business goals.

Clear Objectives and Measurable Goals

Every effective strategy begins with a clear understanding of what success looks like. Your goals might include increasing website traffic, generating leads, improving search engine visibility, or enhancing customer retention. Setting SMART (Specific, Measurable, Achievable, Relevant, and Time-bound) objectives helps ensure that each marketing activity contributes to tangible outcomes.

A Strong Brand Identity

Your digital marketing efforts should reflect a cohesive brand identity that resonates across every channel—your website, social media, email campaigns, and online ads. Consistent visual design, tone of voice, and messaging establish credibility and make your business instantly recognisable.

Search Engine Optimisation (SEO)

SEO remains the backbone of digital visibility. From on-page content optimisation and keyword targeting to technical site health and link-building, SEO ensures your business appears where customers are actively searching. Local SEO, in particular, helps businesses connect with audiences in specific geographic areas—an essential tactic for professionals and service-based businesses.

Engaging Content Marketing

High-quality, relevant content builds authority and nurtures relationships. Blogs, videos, infographics, podcasts, and whitepapers provide opportunities to educate, entertain, and inspire your audience. Great content not only boosts SEO performance but also establishes your brand as a trusted industry leader.

Social Media Engagement

Social platforms allow you to interact directly with your audience, showcase brand personality, and promote your services. The key is to use the right platform for your audience—LinkedIn for B2B engagement, Instagram for visual storytelling, or Facebook for community connection. Regular posting, active engagement, and data analysis are crucial for success.

Paid Advertising (PPC and Social Ads)

Paid campaigns can provide immediate visibility and lead generation, especially when combined with strong targeting and data insights. Tools like Google Ads and Meta Ads Manager allow you to reach specific demographics, remarket to previous visitors, and maximise ROI through ongoing optimisation.

Email Marketing and Automation

Email remains one of the most effective tools for nurturing relationships. Automated workflows can deliver personalised experiences, keeping leads engaged throughout the buyer journey. From newsletters to drip campaigns, consistent and value-driven communication is key.

Data Analytics and Continuous Optimisation

No digital marketing strategy is complete without performance tracking. Tools like Google Analytics, social insights, and CRM data reveal what’s working—and what’s not. Regularly reviewing metrics enables businesses to refine their strategy and continually improve results.

Final Thoughts

A successful digital marketing strategy is more than a checklist—it’s an evolving framework built on research, creativity, and constant learning. When each component works together seamlessly, your business can attract, engage, and convert customers more effectively, while maintaining a powerful and professional online presence.

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