Business

From the Israel to U.S. – One-Client-at-a-Time Approach Makes Tomer Fridman the Top High-End Real Estate Broker

Published

5 years ago

August 27, 2020

Among hundreds and thousands of successful personalities in the world, there are only a few who claim that what they are doing at present was their lifelong dream. There is no denying there; dreaming and turning that dream into a reality requires courage. Not many people have the potential to choose a career based on their dreams, and for others, dreams are just a meaningless collection of experiences. The question arises, “are dreams really meaningless?”

People who have this question in mind need to look at the living examples, where people not only tried to turn their dream into reality but were able to succeed in it. Dreams provide a direction and serve as a form of motivation, which is something people do not want to believe. One such example is Tomer Fridman. Owner of one of the most successful mother-son businesses, Tomer Fridman, is making his way to the top in the high-end real estate sector.

An Israeli-American, Tomer was passionate about the real estate sector since he was just a kid. His mother and 50/50 business partner, Isidora Fridman, recalls how her son was always into exploring real estate properties. She asked Tomer when he was just ten years old if he wanted to watch a movie, “He said, ‘Mom, you know, I’d really prefer to go look at this new gated community in Calabasas.”

Real estate properties instilled a sense of excitement in him, even when he was just a 10-year-old. His mother stated, “Even as a child, he was hooked on real estate.” These childhood stories about Tom Fridman, who is dominating the real estate sector from the United States to Israel, indicate the passion, admiration, and love this man has for this industry.

Passion, Determination, & Consistency Pave the Way for Success

While every person in this world dreams, not everyone possesses the qualities that are needed to turn their dreams into reality. Along with passion and determination, one has to be consistent in their efforts. Turning a dream into reality is not simple; it brings innumerable challenges and difficulties in one’s way. However, the person who is consistent and determined will stand firmly against every obstacle life brings in their way.

Born in Tel Aviv, Israel on September 6, 1976, Tomer Fridman raised in Los Angeles, California, in the house of Isidora Fridman. He was raised in a family where children were encouraged to dream and set life goals. Tomar’s mother has been working with her son for almost a decade and is a 50/50 partner in the business, shows that his parents were his biggest supporters.

After completing his high school education and graduating from Taft High School, Tomer entered UCLA where he acquired a Bachelor’s in Arts degree in International relations. He graduated from UCLA in 1998 and then got his Juris Doctorate from Loyola Law School.

Even though he acquired a law education, he wanted to establish a career as a real estate broker. After graduating from Loyola Law School in 2003, Tomer decided to step into the real estate sector. His passion, determination, and continuous efforts led him to establish his own brokerage firm.

He aimed at the high-end and luxury real estate. He started working with some of the most VIP clients, including Jennifer Lopez, Khloe Kardashian, Lamar Odom, Kim Kardashian and Kanye West, and many others.

A Unique Approach

Recognized by Forbes, Financial Times, The Hollywood Reporter, Angelino, and featured in the prestigious “Hot Properties” column of The Los Angeles Times, this man makes use of his one-client-at-a-time approach.

He believes that to grow a business in this sector; there is a need to provide personalized services to the clients. When dealing with high-end clients, this is a crucial aspect, and it serves as a ‘deal maker or breaker.’

His dynamic approach is helping him establish himself as a top entity in the world of VIP clients as all luxury-lovers admire perfectly-tailored services. Tomer is providing his clients exactly that kind of convenience, which helps him build a strong network of captains of industry, entertainment executives and high-profile celebrities.

A Sneak Peek into the Present

Tomer has reached the 3-billion mark in his career sales, and he broke the record of $300,000,000 closed sales in a single year. He is the chairman of the Fridman Group, executive director of international markets, and also serves as the company’s executive director of luxury and celebrity real estate. He deals with luxury real estate in Los Angeles, parts of Europe, and Israel.

He has been ranked as America’s Best Real Estate Agents by Wall Street Journal. When talking about Hollywood’s real estate agent, his name tops the list. Tomer is the only agent in the United States on the Board of Directors for a global real estate brand, EMEIA. Moreover, he has taken up the title of being the only agent in Los Angeles to have transacted all sales of 20MM and above to International buyers in the first quarter. Tomer Fridman us dominating the real estate sector in three parts of the world, that too in the luxury sector, becoming the face of ‘Hollywood’s top real estate agents.’

Business

Scaling Success: Why Smart Habits Beat Growth Hacks in Modern eCommerce

Published

3 weeks ago

July 26, 2025

Matthew Wiles

There’s a romanticized image of the eCommerce founder: a daring risk-taker chasing the next big idea, fueled by late-night caffeine and last-minute inspiration. But the reality behind scaled, sustainable brands tells a different story. Success in digital commerce doesn’t come from chaos or clever hacks. It comes from habits. Repetitive, structured, often unglamorous habits.

Change, a digital platform created by eCommerce strategist Ryan, builds its entire philosophy around this truth. Through education, mentorship, and infrastructure, Change helps founders shift from scrambling for quick wins to building strong systems that grow with them. The company doesn’t just offer software. It provides the foundation for digital trade, particularly for those in the B2B space.

The Habits That Build Momentum

At the heart of Change’s philosophy are five core habits Ryan considers non-negotiable. These aren’t buzzwords; they’re the foundation of sustainable growth.

First, obsess over data. Successful founders replace guesswork with metrics. They don’t rely on gut feelings. They measure performance and iterate.

Second, know your customer deeply. Not just what they buy, but why they buy. The most resilient brands build emotional loyalty, not just transactional volume.

Third, test fast. Algorithms shift. Consumer behavior changes. High-performing teams don’t resist this; they test weekly, sometimes daily, and adapt.

Fourth, manage time like a CEO. Every decision has a cost. Prioritizing high-impact actions isn’t optional; it’s survival.

Fifth, stay connected to mentorship and learning. The digital market moves quickly. The remaining founders are the ones who keep learning, never assuming they know it all.

Turning Habits into Infrastructure

What begins as personal discipline must eventually evolve into a team structure. Change teaches founders how to scale their systems, not just their sales.

Tools are essential for starting, think Notion for documentation, Asana for project management, Mixpanel or PostHog for analytics, and Loom for async communication. But tools alone don’t create momentum.

Teams need Monday metric check-ins, weekly test cycles, customer insight reviews, just to name a few. Founders set the tone by modeling behavior. It’s the rituals that matter, then, they turn it into company culture.

Ryan puts it simply: “We’re not just building tools; we’re building infrastructure for digital trade.”

Avoiding the Common Traps

Even with structure, the path isn’t always smooth. Some founders over-focus on short-term results, chasing vanity metrics or shiny tactics that feel productive but don’t move the needle.

Others fall into micromanagement, drowning in dashboards instead of building intuition. Discipline should sharpen clarity, not create rigidity. Flexibility is part of the process. Knowing when to pivot is just as important as knowing when to persist.

Scaling Through Self-Replication

In the end, eCommerce scale isn’t just about growing a business. It’s about repeating successful systems at every level. When founders internalize high-performance habits, they turn them into processes, then culture, then legacy.

Growth doesn’t require more motivation. It requires more precision. More consistency. Your calendar, not your to-do list, is your business plan.

In a space dominated by noise and novelty, Change and its founder are quietly reshaping the conversation. They aren’t chasing trends but building resilience, one habit at a time.