Business
From Van to Ferrari – The Amazing Success Story of an Israeli Entrepreneur

Israeli entrepreneur, Tony Levy, goes from living in a van to becoming a multimillionaire with a fleet of Ferraris
Tony Levy is a multimillionaire that seemingly defied all odds to become a successful investor and entrepreneur. Tony arrived in Japan at a relatively tender age, selling jewelry and pictures as he hustled to make ends meet. Twenty years of passionate entrepreneurship and Tony has become one of the leading names in the Israeli business environment, with a net worth of more than $25 million.
The popular grass to grace analogy is often seen as a fantasy as it rarely plays out in real life. However, history has revealed that quite a number of people have been able to rise from close to nothing to become a leading figure in their respective fields. This is the case of Tony Levy, dedicating more than two decades to pursuing his dream of living a life of choice and eventually achieving his goal.
After arriving in Japan, the young Tony worked for different businesses and factories, learning the ropes of entrepreneurship as he moved from one employer to the other. However, it did not take long for him to re-create his prowess as an entrepreneur, opening a shop, and growing the brand to become popular in Japan and the Asia region.
Attributing his success to sacrifice, persistence, and self-awareness, as well as focusing on a field and never settling for mediocrity, Tony is the epitome of success in all its spheres. Known as “the most successful Israeli businessman in Japan,” Tony has received several accolades from different quarters.
Tony’s love for cars is unwavering, with is fleet in the last 10 year since he start to buy and sell, including Ferrari Portofino-changing to the new Ferrari Rome, Ferrari superfast 812, Ordering Pista Spider and FS90, and an Abarth for daily use. He also has an amazing fleet in Japan, which includes Mercedes G Class AMG, Lamborghini Huracan Spyder, Lamborghini Aventador SVJ, Lamborghini Urus, Rolls Royce Dawn, and Bentley Continental GT.
Tony Levy’s case is the classic case of grass to grace, from living a van to owning Ferraris. His love for automobiles and Ferrari, in particular, is obvious as he was selected from the official Ferrari in Italy as a Ferrari ambassador in Israel.
Currently, Tony is investing and enjoying his life, living for the present after living for the future from the age of 20 to 40.
Business
Scaling Success: Why Smart Habits Beat Growth Hacks in Modern eCommerce

There’s a romanticized image of the eCommerce founder: a daring risk-taker chasing the next big idea, fueled by late-night caffeine and last-minute inspiration. But the reality behind scaled, sustainable brands tells a different story. Success in digital commerce doesn’t come from chaos or clever hacks. It comes from habits. Repetitive, structured, often unglamorous habits.
Change, a digital platform created by eCommerce strategist Ryan, builds its entire philosophy around this truth. Through education, mentorship, and infrastructure, Change helps founders shift from scrambling for quick wins to building strong systems that grow with them. The company doesn’t just offer software. It provides the foundation for digital trade, particularly for those in the B2B space.
The Habits That Build Momentum
At the heart of Change’s philosophy are five core habits Ryan considers non-negotiable. These aren’t buzzwords; they’re the foundation of sustainable growth.
First, obsess over data. Successful founders replace guesswork with metrics. They don’t rely on gut feelings. They measure performance and iterate.
Second, know your customer deeply. Not just what they buy, but why they buy. The most resilient brands build emotional loyalty, not just transactional volume.
Third, test fast. Algorithms shift. Consumer behavior changes. High-performing teams don’t resist this; they test weekly, sometimes daily, and adapt.
Fourth, manage time like a CEO. Every decision has a cost. Prioritizing high-impact actions isn’t optional; it’s survival.
Fifth, stay connected to mentorship and learning. The digital market moves quickly. The remaining founders are the ones who keep learning, never assuming they know it all.
Turning Habits into Infrastructure
What begins as personal discipline must eventually evolve into a team structure. Change teaches founders how to scale their systems, not just their sales.
Tools are essential for starting, think Notion for documentation, Asana for project management, Mixpanel or PostHog for analytics, and Loom for async communication. But tools alone don’t create momentum.
Teams need Monday metric check-ins, weekly test cycles, customer insight reviews, just to name a few. Founders set the tone by modeling behavior. It’s the rituals that matter, then, they turn it into company culture.
Ryan puts it simply: “We’re not just building tools; we’re building infrastructure for digital trade.”
Avoiding the Common Traps
Even with structure, the path isn’t always smooth. Some founders over-focus on short-term results, chasing vanity metrics or shiny tactics that feel productive but don’t move the needle.
Others fall into micromanagement, drowning in dashboards instead of building intuition. Discipline should sharpen clarity, not create rigidity. Flexibility is part of the process. Knowing when to pivot is just as important as knowing when to persist.
Scaling Through Self-Replication
In the end, eCommerce scale isn’t just about growing a business. It’s about repeating successful systems at every level. When founders internalize high-performance habits, they turn them into processes, then culture, then legacy.
Growth doesn’t require more motivation. It requires more precision. More consistency. Your calendar, not your to-do list, is your business plan.
In a space dominated by noise and novelty, Change and its founder are quietly reshaping the conversation. They aren’t chasing trends but building resilience, one habit at a time.
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