Lifestyle

How Diogo Snow Became a Household Name for Celebrity Collectors

Published

4 years ago

February 6, 2021

In this day and age, music stars and Hollywood celebrities are among the new generation of art collectors – with money for this expensive hobby, they are becoming more sophisticated and involved in the world of art. This is why celebrities like Kanye West, Pharrell Williams, and Jay-Z boast impressive collections of critically-acclaimed art.

Diogo Snow, well known by his artist name D-Snow, has built a reputation as a household name for many celebrity collectors. The artist started his career in his early teens in Brazil, with a passion for graffiti and street art. As he developed more as an artist, he explored a variety of materials like spray paint, acrylic, epoxies, diamond dust and crystals. The combination of expressive mediums allowed Diogo to create compelling three-dimensional artwork that captures attention.

As a multidisciplinary artist, coming from a musical background before venturing into the art world, Diogo Snow possesses an unparalleled understanding of popular culture and how to harmoniously incorporate iconic symbolism into his work. His vibrant and innovative style attracted considerable attention, and it wasn’t long before acclaimed exhibitions extended Diogo invitations to display his artwork alongside some of the world’s most renowned artists.

Penetrating the celebrity market, however, would prove to be perhaps Diogo’s most impressive accomplishment in his artistic career. His launch into the celebrity sphere began when the owner of Luxuri Rental — the #1 leading vacation rental in Miami – contacted Diogo to paint a mural for the Picasso mansion. The following day, rap-star Tory Lanez rented the mansion to shoot a music video and Diogo’s mural was on full display for Tory’s entire audience to see. This exposure was instrumental in garnering celebrity attention to his artwork — and soon the world recognized his name and his signature style became well-known.

He made a piece for Brazilian footballer Neymar Jr., who put it in his favourite part of his Parisian house. That single painting was seen by celebrities and their audience alike when they would go to his house, pose in front of Diogo’s painting, and share it on their social media. This segued into making art for the biggest names in stardom: BadBunny, Fetty Wap, Sean Paul, Megan Thee Stallion, Da Baby — only a few names in the impressive clientele Diogo has amassed.

Diogo’s recognition and success in Hollywood continued to flourish; in what proved to be a monumental year for Diogo, he was further chosen by Universal Music to paint a mural posthumously in tribute to the chart-topping rapper JuiceWrld. Outside of his talents as an artist, Diogo possesses a savvy mindset for networking and connecting with his community. By displaying his art on Instagram, Diogo was able to capitalize on his stardom and attract some of the most prominent names in popular culture.

Diogo’s recognition gave him the confidence and credibility to reach out to Justin Bieber’s father, Jeremy Bieber, to create a custom piece for his home. Diogo created a custom painting for Jeremy and two custom sculptures — one of which would catch the attention of Justin Bieber himself. Diogo’s work was met with such acclaim that Jeremy reached out to Diogo to create a custom piece for Justin and Hailey Bieber’s new home as a Christmas gift. The painting was seen in Justin Bieber’s YouTube docuseries Seasons — further exposing his artwork. Diogo also formed a partnership with Jeremy Bieber to become the Art Director for Bieber Industries: an agency with a mission to help emerging talent. Diogo actively designs for the agency and is currently working on a big project for 2021 with the Bieber family.

More recently, in 2020 — after a year of hard work and a contribution from a close friend at Kilani Jewellery — Diogo had the opportunity to deliver an iconic art piece to Canadian rap superstar Drake. This would be Diogo’s second custom artwork for the rapper; however, this special three-dimensional masterpiece showcased how far Diogo has progressed as an artist — defining his signature style of artwork.

Diogo’s accomplishments and celebrity relations have transformed him into a celebrity in the world of art. With an ever-expanding clientele and tenacious devotion to his passion, Diogo Snow is destined to become one of the most well-known artists of the 21st century.

Lifestyle

Why Classical Dance Is Thriving on Instagram

Published

6 days ago

April 28, 2025

Michelle Langton

For centuries, classical dance forms like Bharatanatyam and Kathak have been treasured for their elegance, complexity, and storytelling prowess. But in recent years, these age-old traditions have found an unlikely stage: Instagram. From intricate mudras to rhythmic footwork, young dancers are captivating audiences worldwide, all in the span of a 60-second reel.

So, what’s fueling this revival of classical dance on a platform known for trends, filters, and viral challenges?

Instagram, with its visual-first format, has become an ideal space for artists to share their craft. Classical dance, rich in visual storytelling, translates beautifully into bite-sized performances that are accessible and engaging for modern audiences.

“Reels are short enough to grab attention but long enough to convey the essence of a classical piece,” says one of Spardha’s dance teachers, actively creating dance videos for the Instagram page of Spardha School of Music and Dance, an online platform for performing arts education. “You don’t need an elaborate stage or hours of performance; a simple backdrop and good lighting can bring your art to life.”

On Instagram, young dancers bring a fresh approach to traditional art. They skillfully blend classical compositions with trending audio tracks, often choreographing pieces that resonate with younger audiences.

These videos show how classical dance can be relevant in today’s world as young artists reinterpret popular songs in classical style. Such performances respect the tradition, make it accessible to a larger audience by making classical dance relatable.

Social media has also given classical dancers something they’ve never had before: a global audience. Platforms like Instagram allow Indian artists to reach audiences in the U.S., Europe, and beyond, fostering cultural exchange and appreciation.

And the feedback loop is immediate. Unlike traditional performances, which are confined to auditoriums and limited audiences, Instagram reels receive likes, comments, and shares in real time, creating a sense of community and encouraging more engagement.

The rise of online platforms for learning music and dance like Spardha School of Music and Dance has further fueled this trend. Spardha provides structured lessons in classical dance forms like Bharatnatyam and Kathak, and even Bollywood, making them accessible to young learners regardless of their location.

“Many of our students have taken what they’ve learned and showcased it online,” says a representative from Spardha. “It’s incredible to see them not just learn the art but also innovate and present it in ways that inspire others.”

By offering online classes, Spardha ensures that classical dance is no longer restricted to physical studios, enabling dancers to connect with their culture through dance no matter where they are in the world.

The success of classical dance on Instagram lies in its ability to blend heritage with modernity. The younger generation, armed with smartphones and a passion for preserving their roots, is making classical dance both aspirational and accessible.

Dance has always been about expression, and Instagram is just a new way of reaching people.