Health
KetoCoach Co-Owner Discusses Benefits and Advice for Succeeding on a Keto Diet

Tell us a little bit about yourself and KetoCoach.
My name is Logan Delgado, I’m from Austin, Texas and people who follow me on Youtube and Instagram know me as Goody Beats. I train and compete for bodybuilding physique challenges, give advice on workouts and dieting and i’m huge on promoting positivity and motivation. I am a co-owner of KetoCoach, alongside Matthew Payne who also has a personal history with the ketogenic diet.
KetoCoach is a ketogenic lifestyle company with a focus on community. KetoCoach offers a top of the line blood ketone meter with all of the accessories, as well as urine strips and various other keto tools. We’ve spent the better part of 2020 adapting to the ever-changing social climate, and we’re very excited to be launching our app FastCoach. FastCoach connects the community we value to the experts in the keto lifestyle, and gives people a wealth of tools and information to make their keto lifestyle the absolute best it can be!
Can you tell us about how you started your personal Keto journey?
I used to be overweight and was on the road to being diabetic. I also had high blood pressure and high cholesterol. One day I just said “enough is enough.” I knew I needed to make a change, but I just didn’t know how to start. I reached out to a friend and he put me on a ketogenic intermittent fasting plan. I started following it 100%, and only 10 weeks later I was in the best shape of my life.
KetoCoach offers a series of ketogenic measurement tools that allow users to track quantitative and qualitative data with biomarkers. Will you explain how these tools help users succeed on their ketogenic and fasting diets?
The KetoCoach meter takes a small drop of blood from your finger, and in seconds gives you a reading of your blood ketone enzymes. This number indicates whether or not your body is producing enough ketone enzymes to signal a switch from burning glucose to burning fat instead.
The first way this really helps users succeed in their ketogenic diet is providing them with the science behind keto. Understanding what our bodies are doing in ketosis and why this contributes to fat loss is a huge step in gaining the confidence to stick with the diet.
The second, and most important, tool of success KetoCoach offers is a device that shows your hard work is paying off and that you are progressing in your goals! Most people who go on a diet utilize a scale and mirror as their measurement markers of success. There’s nothing wrong with this, but when you’re two weeks into a diet and not seeing the results you want in the mirror, you’re likely to be feeling discouraged, hopeless and frustrated. The KetoCoach offers an accurate and reliable means of measuring your body’s response to the keto diet. You’ll know your hard work is paying off right away, and you won’t have to just guess or hope. KetoCoach takes away the terrible uncertainty of not knowing, and gives you control over your diet.
Can you share successful/noteworthy stats or data from KetoCoach’s results?
The stats we are most proud of involve the community of people who have found success in the keto diet though utilizing KetoCoach as an aid in their weight loss journey. Our Instagram is full of people sharing their stories. Every day this is consistently one of the best things I see. We currently have over 40,000 users and that number keeps growing.
KetoCoach’s new app is launching this next week, can you tell us more about FastCoach?
Gladly! FastCoach combines community led challenges with a distinct bio tracking interface. This allows users to input their blood ketone and glucose measurements, along with their energy levels and a fasting tracker.
FastCoach brings a greater level of understanding to an individual’s anatomical response to daily habits surrounding their intake of food, fasting times and how they feel. This way, a person can adjust how they progress towards their goals by keeping track of the way their body is responding day to day.
A huge part of the app is the challenges that will be featured. FastCoach will feature different coaches from the keto community, who will guide users through various challenges relating to keto, including fasting, getting into ketosis and more. A few coaches we have lined up are Danny Vega and Dr. Jaime Seeman, both of whom are just as excited as we are to be launching this app.
We want FastCoach to give users a strong sense of community so they always feel the support of those on the same journey as themselves, while simultaneously delivering them unique tools and top of the line challenges from experts in the field.
Can you speak on the positive impact of community while dieting and how working with others toward a similar goal is beneficial for users?
A community is so beneficial to dieting – when you’re achieving your goals and feel the elation of bettering yourself, you have a place to share your progress and your accomplishments. At the same time, you’re sharing success with others who may need help, or advice, or in the very least, a little encouragement. Community benefits those who are succeeding and those who are having difficulty because it brings everyone together and allows everyone to share their strengths, offer help, give encouragement, and hold each other accountable. I could go on and on about community and positivity. They are at the core of KetoCoach.
What challenges did you face when you first started keto?
Cravings! I feel most people would share this challenge but honestly carbs and sugar are truly Addicting. You don’t realize how addicting they are until you’re trying to cut them out completely. Your mind can get foggy, and you can feel fatigued after a few days of starting keto, but this is only temporary. This is basically a total body hangover after coming off of carbs and it’s often called the ‘keto flu.’ There are ways you can lessen the fogginess and fatigue, such as drinking plenty of water, avoiding intense exercise and getting plenty of sleep. After a day or two, this feeling is replaced by mental clarity and a strong feeling of focus, which are both long lasting side effects of the keto lifestyle.
Personally, what is your favorite aspect of a keto lifestyle?
The way it makes my body feel and perform. Before I started keto, I would always feel that afternoon crash or like I just wanted to take a nap. Now, I no longer get that feeling and my energy levels are out the roof, not to mention all the barbecue and steaks I get to eat!
The pandemic has impacted health challenges for people everywhere. Can you share any tips for the ketogenic diet and fasting?
Definitely, and the first thing I’ll say is that you have to be real with yourself. Have that one-on-one conversation with yourself in the mirror, just don’t use it as an excuse to hate on yourself with negativity. What do you want out of keto? Do you want to lose weight, sleep better, or just have a better relationship with food? Whatever your reasons might be, focus on those and begin your keto journey with a strong sense of why you’re doing it. Then, tell yourself that you can do it and believe in yourself! Understand that there might be a few tough days, but it gets easier. Other than that, I would say to keep it simple and play it safe. Find the foods that fit into keto that you’ll like, and keep a careful eye on nutritional information. Carbs can sneak in easily if you’re not paying attention, so make sure you’re surrounded with a lot of protein and fatty foods such as meat, avocado and eggs.
Can you offer advice for those managing a keto and fasting lifestyle as the holidays approach?
Whenever a special occasion comes around, especially the holiday season, there’s always a chance that you’ll slip on your diet. The best thing is, like I said before, to be real and honest with yourself. Make the choice early if you’re going to stick to your diet through the holidays and then just be ready and have a gameplan when you’re around temptation.
A lot of people will have a keto snack ready in case a craving hits. When you sit down for the big meal, replace that bread roll and potatoes with an extra serving of meat and more vegetables, while drinking plenty of water. If you want to allow yourself some wiggle room during the holidays, then that’s totally fine! Again, just have a game plan and keep yourself in contro. Plan a few meals or a day or two when you aren’t being as strict with your diet. Everyone needs to know that if you have an evening of indulgence, then that’s fine, but hold yourself accountable afterwards. Make sure your special evening was just an evening, your day was just a day. Too often, people will indulge and then have this feeling of “Well, I’m off the wagon so I might as well keep going and eat whatever I want.” Then an evening of treating yourself turns into a few days of indulging and then a few weeks go by and suddenly you’ve lost time which you could’ve been working on yourself. Be honest with yourself, plan ahead and stay in control!
To learn more about KetoCoach, please visit: https://ketocoachx.com.
Health
The Scientist as Storyteller: How Steven Quay Makes Complex Medicine Relatable

Scientific discovery often struggles to reach the people it is meant to serve. The distance between research and public understanding can be vast. For most scientists, publishing in peer-reviewed journals is the endpoint. For Dr. Steven Quay, it is only the beginning. His career has been defined not just by what he has discovered, but by how he communicates it.
Scientific trust today faces growing skepticism and misinformation spreads faster than facts, Quay has embraced a rare role. He is both a scientist and a storyteller. His ability to bridge the technical and the human is what makes his voice resonate across disciplines, institutions, and communities.
Writing as a Lens into the Human Side of Science
One of the clearest examples of Quay’s narrative instinct lies in his writing. He has authored three major books, each rooted in a different part of his life and expertise. Together, they show how a medical researcher can also be an accessible public thinker.
In Stay Safe: A Physician’s Guide to Survive Coronavirus, published June 5, 2020, during the first days of the pandemic, Quay offered plainspoken, evidence-based guidance on protecting oneself and one’s family. It was not framed as a political statement or a policy directive. It was personal and grounded in the daily realities people faced. He wrote it not just as a scientist, but as someone who wanted to help others navigate a frightening time with clarity and calm.
His second book, The Origin of the Virus, tackled a more complex and controversial subject: the question of how SARS-CoV-2 emerged. Rather than speculate, Quay walked readers through the scientific evidence with the kind of transparency that is often lacking in public discourse. The tone was methodical, never alarmist. What set the book apart was its balance, engaging to a lay reader, yet rigorous enough to be taken seriously by professionals.
Then there is A Ride Through Northville, a deeply personal departure from the world of virology and oncology. Here, Quay revisits his childhood in Michigan, capturing the streets, friendships, and quiet moments that shaped him long before he entered a lab. The structure of the book mimics the experience of riding a bike through town, evoking memory not as a chronology, but as a sensory journey. For a scientist whose career has involved high-stakes research and global debates, this book offers a rare window into the reflective, grounded person behind the work.
Speaking Clearly Without Speaking Down
Quay’s communication skill is not limited to the written word. He has also become a frequent guest on health-focused podcasts and a speaker at public science forums. His TEDx talk on breast cancer prevention is one of the most viewed videos on the subject, and for good reason. He does not rely on drama or abstract theory. Instead, he explains mammographic density, hormonal risk, and clinical trial design in a way that makes the science both comprehensible and actionable.
In interviews, Quay has a habit of slowing things down. He avoids jargon unless he defines it. He is comfortable saying, “We don’t know yet,” which, in the realm of public science, is a kind of honesty that builds trust. He often discusses Atossa Therapeutics’ trials in plain terms, describing how experimental drugs like (Z)-endoxifen might help certain patients respond better to treatment. He emphasizes that these are ongoing studies, not marketing pitches, which sets him apart from many biotech executives.
Educating the Public Without Oversimplifying
One of the challenges of public-facing science is resisting the urge to oversimplify. Many well-intentioned scientists flatten complexity to fit the constraints of social media or mainstream news. Quay does not follow that path. He explains mechanisms and hypotheses with nuance, trusting that readers and listeners are capable of understanding more than they are often given credit for.
His social media presence reflects the same philosophy. He shares articles and research updates, but rarely with alarm or bravado. When he comments on current medical debates, he tends to lead with evidence rather than opinion. That steady tone has earned him a following that spans across ideological and professional divides.
During the pandemic, this approach stood out. While others chased headlines, Quay focused on distilling evolving guidance into practical advice. He acknowledged the limits of current knowledge, updated his views as new data emerged, and emphasized science as an iterative process. His voice became one that many people turned to not for certainty, but for clarity.
A Scientist’s Responsibility Beyond the Lab
Quay has often said that science does not exist in isolation. It is part of society. That belief informs why he writes, speaks, and engages in public discourse as actively as he does. He sees the scientist’s role not just as a producer of knowledge, but as a custodian of its meaning.
He has testified before the U.S. Congress and advised the State Department, not as a politician but as a physician-scientist committed to accuracy. In each case, his contribution has been grounded in data but shaped by a recognition of the human implications of policy and research.
This is especially evident in his work on breast cancer. By advocating for better screening tools and more personalized treatments, Quay speaks not only to clinicians and investors but to women facing real fears about their health. He explains the science behind mammographic density and hormonal modulation not just with charts, but with stories about what those risks mean in someone’s life.
Storytelling as a Form of Service
What makes Quay’s communication style compelling is that it never feels performative. He is not branding himself or building a media empire. He is doing what he believes scientists should do: make their work useful.
In every form of his storytelling, from the deeply personal to the technically specific, there is a throughline of responsibility. He understands that science touches people’s lives in ways that go far beyond the lab. For him, that means speaking clearly, writing honestly, and never underestimating the audience.
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