Business

Kukarella Releases Ultimate Text to Speech Converter

Published

6 years ago

January 20, 2020

Kukarella launched an Ultimate Voice Converter that, for the first time, gives ordinary users full and easy access to voice synthesizers from Google, Microsoft, IBM, and Amazon. The company is going to disrupt the ‘text-to-speech’ industry with its new user-centric platform.

Summary. Kukarella is a web service that converts text to speech in real-time. It gives users access to the largest online library of voices across 55 languages and accents, and to flagship technologies that previously required complex settings and programming skills.

Problem. Today, if you want to create a voiceover, you may spend hours and even days hiring actors and renting studios even when you need a voiceover just for a short phrase. It gets much more difficult when you are trying to do that in multiple languages.

If instead of hiring voiceover actors, you start looking for online solutions, you’ll soon discover that the “best” ones use clearly synthesized voices; and what they call their “most user-friendly” tools take hours to understand. Even when you deal with leaders such as Google, Amazon, Microsoft, or IBM, you might find you need to subscribe to additional services, or you might have a hard time downloading the audio files.

Well, what if the whole process of creating a voiceover would only take seconds with a cost under $5 per hour of audio?

The solution. With Kukarella’s text-to-speech converter, you get easy backdoor access to all languages and all voices in the Google, Amazon, Microsoft, and IBM libraries. This means you have easy access to 270+ realistic voices across 55+ languages and accents. (30-second promo video: https://youtu.be/InQfviAR7YU)

“While most online solutions compete with each other in promoting speech-generation technologies, Kukarella gives users easy and convenient access to the best of them,” says Nazim Ragimov, the founder of the company. “We make it so that the user can easily use the services that are currently available only to corporations. All the user has to do is to click the “convert” button.”

Immediately after the launch of the Beta version, Kukarella attracted users from various industries such as video production, gaming, education, and small businesses. The average session duration went up to four minutes, with the bounce rate down to 11%, both of which are clear indicators that Kukarella’s clients finally found what they were looking for.

“My goal with Kukarella was to make this application an easily usable text-to-speech platform for any type of user,” says Jordan Emslie, developer of the platform. “Whether you are a blogger, writer, business, or someone who wants to make memes with text to voice, we are here for you!”

You can try Kukarella for free: https://www.kukarella.com

Data and Market facts. Today, computer voices are becoming more and more realistic. Pauses, sighs, whispers, and other effects which you can add to the computer voices allow them to compete with real voiceover actors. Not surprisingly, text-to-speech industry is expected to more than triple by 2022 (from a current $4 billion to around $15 billion).

“Kukarella is not trying to replace human voice talent with artificial intelligence”, continues Nazim Ragimov, “Our goal is to help creative people, who are trying to take their voiceover process to the next level, to achieve that without breaking their bank accounts.”

Kukarella was created with support from the National Research Council of Canada Industrial Research Assistance Program (NRC IRAP), Innovate BC and UBCO

Business

The Key Components of a Successful Digital Marketing Strategy

Published

16 hours ago

November 16, 2025

Matthew Wiles

In today’s hyper-connected world, a well-defined digital marketing strategy is essential for any business that wants to grow, build brand trust, and stay competitive. Whether you’re a local retailer, an eCommerce business, or a professional service provider, your online presence plays a major role in shaping how your audience perceives you. For example, industries like legal services are increasingly recognising the benefits of specialised digital marketing for law firms to attract and engage clients in an increasingly digital marketplace.

Below, we explore the key components that make up a successful digital marketing strategy—and how to align them with your business goals.

Clear Objectives and Measurable Goals

Every effective strategy begins with a clear understanding of what success looks like. Your goals might include increasing website traffic, generating leads, improving search engine visibility, or enhancing customer retention. Setting SMART (Specific, Measurable, Achievable, Relevant, and Time-bound) objectives helps ensure that each marketing activity contributes to tangible outcomes.

A Strong Brand Identity

Your digital marketing efforts should reflect a cohesive brand identity that resonates across every channel—your website, social media, email campaigns, and online ads. Consistent visual design, tone of voice, and messaging establish credibility and make your business instantly recognisable.

Search Engine Optimisation (SEO)

SEO remains the backbone of digital visibility. From on-page content optimisation and keyword targeting to technical site health and link-building, SEO ensures your business appears where customers are actively searching. Local SEO, in particular, helps businesses connect with audiences in specific geographic areas—an essential tactic for professionals and service-based businesses.

Engaging Content Marketing

High-quality, relevant content builds authority and nurtures relationships. Blogs, videos, infographics, podcasts, and whitepapers provide opportunities to educate, entertain, and inspire your audience. Great content not only boosts SEO performance but also establishes your brand as a trusted industry leader.

Social Media Engagement

Social platforms allow you to interact directly with your audience, showcase brand personality, and promote your services. The key is to use the right platform for your audience—LinkedIn for B2B engagement, Instagram for visual storytelling, or Facebook for community connection. Regular posting, active engagement, and data analysis are crucial for success.

Paid Advertising (PPC and Social Ads)

Paid campaigns can provide immediate visibility and lead generation, especially when combined with strong targeting and data insights. Tools like Google Ads and Meta Ads Manager allow you to reach specific demographics, remarket to previous visitors, and maximise ROI through ongoing optimisation.

Email Marketing and Automation

Email remains one of the most effective tools for nurturing relationships. Automated workflows can deliver personalised experiences, keeping leads engaged throughout the buyer journey. From newsletters to drip campaigns, consistent and value-driven communication is key.

Data Analytics and Continuous Optimisation

No digital marketing strategy is complete without performance tracking. Tools like Google Analytics, social insights, and CRM data reveal what’s working—and what’s not. Regularly reviewing metrics enables businesses to refine their strategy and continually improve results.

Final Thoughts

A successful digital marketing strategy is more than a checklist—it’s an evolving framework built on research, creativity, and constant learning. When each component works together seamlessly, your business can attract, engage, and convert customers more effectively, while maintaining a powerful and professional online presence.