Lifestyle
Making Modern Architecture More Functional and Less Phony

Modern architecture is becoming overly decorative at the expense of functionality. Folks continue to add faux touches or cheap materials to structures only for decoration and appearance. The following should help you see why modern architecture needs to change and go back to being functional.
Usefulness
Many nonfunctioning building elements are potentially hazardous and unhealthy. For instance, windows that can’t open from the inside. In the event of an AC malfunction on a hot summer day, functional windows help maintain airflow while waiting for air conditioning repair technicians. They also provide a means of escape in case of fire or other threats from within the building itself.
Interest
More people are interested in genuine architectural designs that are functional. It seems people want to feel like they are getting the most out of their investment, and this is something architects need to keep in mind when designing their next building. Folks who want functionality in every corner of their design are willing to pay for this, which should help reverse the current trend. In residential design more than ever, daring and stunning design are demanded by homeowners. Second hand stay markets like AirBNB and VRBO have made unique homes easy to monetize on a nightly basis, encouraging daring design instead of the same old single-family home.
Wise
Installing elements without purpose is starting to look like a waste of money to some folks. The problem is folks have gotten used to some of these elements as part of a home or commercial building. If they’re going to install them anyway, they might as well be useful. Power outages and other malfunctions are still possible, so having something like a natural fireplace as a backup makes sense.
Why Did it Become Phony?
There are several reasons why architecture became less functional and more decorative. The following are some of those reasons:
Inexpensive Materials
One reason contemporary architecture is overly decorative is that affordable material is available. Manufacturers continued to create more affordable materials that made it easier for folks to design buildings without expensive materials like brick. It should be pointed out that while brick is costly, it’s quite functional. For example, it seems to retain heat much better than other building materials.
Simplicity
The other reason architecture has gotten so decorative is that it’s easier to create buildings that look like they have functional additions, like windows that don’t do anything but look like a window. There are many examples of similar additions that remind you that this is a home or a building without really serving a function. Simplicity continues to rise in popularity because it’s cheaper to design and build.
Technology
Another reason homes and buildings have several different nonfunctional elements is because of technology. For example, creating heat using electricity or gas lines made it possible for folks to avoid the need for chimneys. Still, a lot of people install chimneys even if there isn’t a need. They install them because it makes their property look luxurious; sometimes, they even install a digital screen to replace firewood.
It’s easy to see why the phony elements became popular, but it’s easy to see why there’s a movement pushing back. There’s no telling which side will win; maybe it’ll be both, but it’s good to pay attention.
Lifestyle
Derik Fay: The Strategist Who Built Empires Where Others Saw Limits

In the ever-changing landscape of entrepreneurship, few names carry the weight of strategic precision like Derik Fay. Behind the scenes of some of the most dynamic, growth-driven companies in America, Fay has become a master at the art of scaling businesses without sacrificing soul.
What makes his journey all the more compelling isn’t just what he’s done — it’s how quietly and deliberately he’s done it. Born in Westerly, Rhode Island, on a cold November day in 1978, Fay didn’t come from connections or capital. He came from resilience. Raised in modest circumstances, he developed a mindset early on that would come to define his success: if a door doesn’t open, build the damn frame yourself.
At 6’1″, Fay’s physical presence is matched only by the magnitude of his vision. Over the past two decades, he’s grown from a solo operator into a force that touches nearly every major sector in American business. He is best known as the founder of 3F Management, a multi-sector venture and private equity firm that acts less like a bank and more like a command center — diagnosing broken business structures, overhauling teams, and rebuilding revenue engines from the inside out.
But 3F is only the beginning. Fay holds active leadership or board roles across a broad range of ventures, including Around the Clock Fitness, SalonPlex, Results Roofing, BIGG Pharma, Tycoon Payments, Eratyc Entertainment, FayMs Films, and even the combat sports disruptor Bare Knuckle Fighting Championships (BKFC). Each of these businesses reflects a different side of his philosophy: high-functioning systems, vertical integration, and zero tolerance for mediocrity.
And while his public persona is often understated, the reach is massive. His online presence alone has generated billions of views, with over 1.4 million followers engaging with his strategic insights, mentorship content, and thought leadership across platforms. He’s not an influencer — he’s an executor with influence.
Yet behind the numbers and headlines is a family man. Since 2021, Fay has shared his life with his partner, Shandra Phillips, whose presence he often credits as grounding his often chaotic, deal-driven world. Together, they raise two daughters, Sophia Elena Fay and Isabella Roslyn Fay — the true north to his professional compass.
Despite his vast portfolio, Fay is not driven by applause. He’s driven by the ripple effect. Every deal, every venture, every mentorship session carries the same intention: to leave people, companies, and communities better than he found them.
He’s also begun exploring a new frontier — film and entertainment. Through FayMs Films and strategic partnerships with entertainment studios, Fay is merging business with storytelling, stepping occasionally into the spotlight as an actor and executive producer. It’s a logical evolution for a man who’s spent his life crafting narratives — only now, some of them play out on screen.
And while many entrepreneurs spend their careers chasing validation, Fay has been repeatedly recognized in major outlets like Forbes, Yahoo Finance, and Maxim, not for buzz but for results. He’s been cited alongside legacy names in global business and continues to operate with the same laser-focus that got him through his first startup, his first failure, and his first million-dollar win.
In a time when founders obsess over being seen, Derik Fay has built something far rarer — he’s become essential. Not just to his companies, but to the evolving definition of what modern leadership looks like: measured, disciplined, people-first, and unapologetically ambitious.
He doesn’t just build businesses.
He builds systems that build people.
Derikfay.com
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