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Not even a bullet could stop Matthew C. Nickerson

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How Matthew C. Nickerson, Co-Founder & CEO of the Iconic Nutraceutical brand VASO6, Plans on Disrupting the Health & Wellness Industry.

Despite having 14 years of experience in the surgical fields of Orthopedic, Trauma, Pediatrics, General and Plastic surgery, Matthew Nickerson decided to change his career path in favor of embracing an entrepreneurial pursuit. At the age of 34, he decided to take the leap and not only changed his profession but also moved to Florida with absolutely no financial security or health insurance.  The University of South Florida Research Park and hometown to one of his fellow Co-Founders would be the base of operations for what the world would come to know as VASO6.

His only asset was his strong will to succeed. For him, there was no going back to the old life. His goal wasnt to chase dollars, rather he wanted to build something from scratch that would earn him a living, while bringing value to all living creatures throughout the world. With his mentor and business partner Mike Sperduti & Co-Founder JR Huddleston by his side, Matthew successfully co-created VASO6 using both his academic and athletic background. This patented green tea performance extract was a proprietary blend of gallate-enhanced oligomers derived from green tea leaf. It was a highly concentrated preponderance of bioactive catechins, which made for optimized physical output and increased health benefits.

Matthew believes that the most rewarding part of creating VASO6 is to witness someone else’s health and wellness journey and knowing he played a role in it. “Having my VASO6 add value to another people’s health, and oftentimes fitness journey is one of the greatest privileges in my life,” says Matthew, “and occupying a front-row seat to their passion and enthusiasm as they achieve their health and wellness goals will never get old for me.”

He also published a human peer-reviewed study – the first ever to demonstrate that green tea-based supplements could enhance localized blood flow in humans following a post resistance exercise bout.

https://jissn.biomedcentral.com/articles/10.1186/s12970-020-00358-5

This body of VASO6 research included significant pre-clinical and pilot human and animal studies as well as human proteomics data, all supporting the overwhelming demand for the benefits that were a result of VASO6.

Currently, VASO6 is present in a multitude of different markets with distribution spanning over 47 different countries. Markets of particular interest for continued research & commercialization in VASO6 include men’s health, energy, weight loss, brain health, functional food for humans and animals, etc. All of which, Matthew plans to study and explore wherever the science leads him and his team. He further wishes to create more solutions to different ailments and spread health, happiness, and wellness all over the world; and by the looks of the global landscape hes off to a great start.

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Business

What to Look for in an Enterprise Webcasting Solution

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The modern workplace doesn’t stand still. Teams are global, employees are remote, and companies must communicate faster and at scale. That’s why enterprise webcasting has gone from a niche tool to an essential part of internal communication strategies.

Reliability is the starting point when broadcasting to hundreds or thousands of employees, stakeholders, or partners. The platform you choose needs to deliver more than a stable video feed; it must offer security, accessibility, scalability, and real engagement.

For enterprises navigating this decision, here’s what to consider before committing to a webcasting platform.

Scale and Performance Matter More Than You Think

It’s one thing to host a video call with your immediate team. It’s another to run a high-stakes webcast for your entire global workforce. Enterprise webcasting means reaching large, often geographically dispersed audiences, sometimes tens of thousands of people at once. And when that’s the case, performance isn’t negotiable.

Your platform should offer proven scalability with minimal lag, buffering, or outage risk. Many organizations underestimate the bandwidth and technical infrastructure needed to deliver seamless webcasting at scale. Look for solutions that utilize global content delivery networks (CDNs) and redundant systems to guarantee smooth streaming, regardless of your viewers’ location.

The reality is, your message only lands if the technology holds up under pressure.

Security Isn’t Optional

In a world of growing cyber risks and data privacy concerns, security must be front and center, especially for enterprise webcasts. Not every message is meant for public ears, from internal town halls to sensitive investor briefings.

Leading webcasting platforms provide enterprise-grade security features like encrypted streams, password protection, login authentication, and customizable access controls. Depending on your industry, you may also need to meet specific regulatory requirements for data protection and compliance.

Ultimately, your webcasting solution should provide peace of mind, knowing that confidential information stays where it belongs.

User Experience Makes or Breaks Engagement

Let’s face it: no one wants to wrestle with clunky software minutes before a big company update. The best webcasting platforms make life easy for both presenters and attendees.

Intuitive interfaces and simplified workflows reduce stress and help presenters focus on delivering the message. The process should be frictionless for attendees, with one-click access, mobile compatibility, and no need for complicated installations.

But accessibility isn’t just technical, it’s also about inclusivity. Your platform should offer features like captions, translations, or on-demand playback options to ensure your workforce can engage with the content.

Because if people can’t easily join or follow along, your webcast risks becoming background noise.

Engagement is More Than Just Showing Up

In enterprise settings, communication can’t be one-way. True engagement requires interaction.

Modern webcasting solutions offer features like real-time Q&A, live polls, and chat functions to turn passive viewers into active participants. These elements keep audiences focused and create opportunities for meaningful feedback.

Especially for company-wide meetings or virtual events covering important updates, giving employees a voice makes the experience feel collaborative, not just another broadcast.

Data and Insights Drive Improvement

One of the most overlooked aspects of enterprise webcasting is analytics. But without data, it’s impossible to measure success or spot opportunities for improvement.

Look for platforms that provide detailed reporting, including attendance metrics, engagement rates, audience locations, and performance benchmarks. Over time, these insights help refine your communication strategy, adjusting formats, reworking content, or targeting specific groups with follow-up resources.

The more visibility you have into how people interact with your webcasts, the better equipped you are to make those events impactful.

Flexibility for Different Event Types

Not all webcasts are created equal. Some are formal, high-production events with large audiences. Others are more casual, interactive sessions for smaller groups.

The platform you choose should give you the flexibility to manage both scenarios. Whether you’re hosting a polished executive briefing, a technical product demonstration, or a virtual town hall, the tools should scale to fit your needs, without requiring entirely different systems or workflows.

Many providers also offer managed services for high-profile events, giving you access to technical experts who handle the backend so your team can focus on the message.

Final Thoughts

Webcasting has become a critical tool for modern businesses, but choosing the right platform requires more than just comparing price tags. It’s about finding a solution that delivers reliability, security, engagement, and scalability while making the process simple for both your team and your audience.

With enterprise webcasting, companies can ensure their most important messages are delivered securely and at scale, whether to employees down the hall or stakeholders around the globe.

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