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Toronto Startup “Duma Energy Drink” Revolutionizes How You Feel About Energy Drinks




It’s no secret that the energy drink business is massive, and the list of brands emerging into this industry is constantly growing. Every year, the sales volume increases, and there is an increasing demand for safer alternatives. As the founders of Duma, Andrew Zoka and his business partners, Leslie Wiafe Seth VanDaele and Maxim Nechaev have created an energy drink that isn’t just less sugar and caffeine, it actually promotes health and vitality.

Andrew remembers that there were times when he and his team would buy energy drinks to keep themselves going throughout the day. But he always had concerns over what these drinks could do to a person’s health. An idea sprang to life, and he immersed himself in information about the human body and the many different things that can affect it, where he learnt about the work of experts that showed how our energy can be subject to changes due to circadian rhythm, sunlight, sleep, and a multitude of other things.

This charismatic individual began experimenting, searching for the most effective mixture of these ingredients that could provide a boost of energy as well as promote psychological and physical health. One of their goals is to promote health and well-being in a market that is full of arguably dangerous alternatives. “I don’t think there should be unhealthy food products on the market at all in this day and age,” Andrew says.

Duma is so much more than just energy drinks. In fact, it’s their true, underlying purpose that sets them apart from the many other companies that are also putting out health based energy drinks. The real mission is to generate income that can be donated to cutting edge medical research, specifically, for sickle-cell anemia.

This is something that matters very much to Andrew and his business partners, because approximately 300,000 babies per year are born with sickle-cell anemia, and it is a disease that plagues Andrew Zoka himself. This has given Andrew a unique awareness of the fact of how many people around the world, many of them children, suffer from this incurable disease, and he doesn’t believe it is necessary. Thanks to the advancement of medical research and technology, Andrew feels that, with proper funding, a cure could be developed, and sooner rather than later.

Duma hopes to change health both personally through the product, as well as globally through

the research their proceeds can facilitate. Their energy drink is getting set to launch in 10 pilot stores throughout Los Angeles, California, and more than 10 in the Toronto area. The future looks bright for these entrepreneurs, who are excited to be able to make a difference in such a big way, both for now, and possibly for many generations to come.

Rosario is from New York and has worked with leading companies like Microsoft as a copy-writer in the past. Now he spends his time writing for readers of

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Outsourcing Front-End Development Services: Insider’s Guide




Outsourcing front-end development services has become increasingly popular in recent years as companies look to access specialized skills and expertise, and save on labor costs. According to the Global Outsourcing Survey made by Deloitte, the top reasons for outsourcing front-end development are to access specialized skills (57%), cost savings (50%), and to free up internal resources (49%).

This article will cover some frequently asked questions (FAQs) in a Q&A way to help you make an informed decision when considering outsourcing front-end development services. We’ll address concerns such as how to find the right vendor, how to communicate effectively, and how to manage the project to ensure success. By the end of this article, you’ll have a better understanding of the considerations and best practices for outsourcing front-end development services.

What is front-end development?

Front-end development, or client-side development, refers to designing and implementing a website’s or application’s user interface (UI). It involves creating the layout, visual design, and interactive features that users interact with when they visit a website or use an app.

Front-end developers use a variety of programming languages and technologies to build the UI, including HTML, CSS, and JavaScript. They also need to have a strong understanding of user experience (UX) design principles and be able to create visually appealing and intuitive interfaces that meet the needs of the target audience.

Front-end development plays a crucial role in the user experience of a website or application, and it’s an essential part of any digital product. The work of a front-end developer often intersects with that of a UX designer and a back-end developer.

Why should I consider outsourcing front-end development services?

As mentioned in the intro, there are several reasons why outsourcing front-end development services may be an excellent option for your company. One of the main reasons is cost savings. Outsourcing is often more cost-effective than hiring in-house developers, especially if you only need front-end development services for a specific project. 

Also, a company can benefit from a vendor’s specialized skills and experience and the ability to scale its development resources as needed. This can be especially useful for companies with fluctuating project demands or in need to quickly ramp up or down their development efforts.  

In addition, outsourcing front-end development can allow a company to focus on its core competencies and improve the overall quality of the product, as well as save time by delegating the development work to a vendor. 

How do I find the right front-end development company to work with?

Finding the right front-end development company to work with is crucial for a successful project. Start by defining your project goals, timelines, and budget, and research potential vendors with experience in the technologies and frameworks relevant to your project. 

Review the company’s portfolio and case studies to get a sense of their past work and the types of projects they have experience with. Glassdoor, Trustpilot, LinkedIn, GoodFirms or Clutch are some platforms to do this. Consider the company’s culture and values. You can also request references and speak with past clients to get an idea of the company’s track record and how well they handle challenges like yours. 

What should I consider when choosing a front-end development company?

There are several factors to consider when choosing a front-end development company. Technical skills and experience are crucial, as the company will be responsible for building and implementing the UI of your website or application. Check if the company has experience with the technologies and frameworks you need for your project.

Effective communication and collaboration are also essential. Verify that the vendor has a track record of working well with clients and can effectively communicate and collaborate with your team. Cultural fit is also important, as you will be working closely with the vendor for the duration of the project. It’s a good idea to have a face-to-face or video call meeting to get a sense of the company’s culture and see if it aligns with your own.

Finally, consider the company’s pricing and business model. Make sure the company is transparent about its rates and fees and that they align with your budget. Also, consider whether the company offers flexible pricing options or packages that may be more suitable for your needs.

Once you’ve narrowed down your options, it’s a good idea to request proposals from a few different vendors. This will allow you to compare and contrast their approaches and determine the best fit for your project. 

Bringing it all together

In summary, outsourcing front-end development services can be an easy, cost-effective, and efficient way to access specialized skills and expertise. By carefully considering factors such as technical skills, communication and collaboration abilities, cultural fit, pricing, and business model, you can find the right vendor to meet your needs and achieve success with your project.

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