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23-year-old Swiss Entrepreneur set to disrupt the e-commerce space

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Young Swiss Nigerian and fast-rising online entrepreneur, Yomi Denzel, breaks the norm to record enviable achievements in the e-commerce industry

Yomi Denzel started his YouTube channel at the age of 14 and has continued to position himself as a major figure in the e-commerce industry across the globe. The young yet successful e-commerce entrepreneur has carved a niche for himself for his somewhat unconventional yet effective approach to online marketing, with his major breakthrough coming in May 2019, when he generated more than $1.2 million in a day, using one promotion. Over the years, Yomi has developed a unique business model that has helped his rapid yet steady rise as an online entrepreneur.

The e-commerce industry has grown over the years, and experts have predicted the continuous growth of the industry in years to come. According to a report that was published by eMarketer, one of the leading providers of data and research on digital for business professionals, retail e-commerce sales will increase to more than $4.058 trillion in 2020. This represents more than 14% of total retail spending. If there is any individual that is seemingly profiting from the increasing popularity and growth of e-commerce, it is Yomi Denzel, a 23-year-old businessman that is disrupting the online business environment.

Yomi’s success story is fascinating, dropping his dream of playing football professionally due to a major injury and starting his entrepreneurial journey after he thought he had failed an exam in school. This turned out to be a blessing as he bought Tai Lopez SMMA (social media marketing agency) course and closed 3 different businesses, charging them $1,500 to manage their social media accounts, all within a month.

Yomi jumped on the e-commerce train in 2017, launching his first store in September using a dropshipping model. He subsequently developed a special marketing strategy using Influencers and story posts to generate quick massive revenues. His strategy hit the first big “Coup” in February 2018, generating $25,000 with an influencer he paid only $200.

Combining being a student, a teaching assistant in his university, the owner of
several E-Commerce stores and a YouTuber, Yomi designed a structure that included Cédric and Theodore to help manage his business effectively.

Yomi’s businesses have skyrocketed ever since, including the generation of over $1.2 million in a day, using one promotion. He has also taught hundreds of aspiring online entrepreneurs over the years, providing them with the tips to become successful in their respective fields.

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Business

Turning Tragedy into Triumph Through Walking With Anthony

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On the morning of February 6, 2010, Anthony Purcell took a moment to admire the churning surf before plunging into the waves off Miami Beach. Though he had made the dive numerous times before, that morning was destined to be different when he crashed into a hidden sandbar, sustaining bruises to his C5 and C6 vertebrae and breaking his neck.

“I was completely submerged and unable to rise to the surface,” Purcell recalls. “Fortunately, my cousin Bernie saw what was happening and came to my rescue. He saved my life, but things would never be the same after that dive.”

Like thousands of others who are confronted with a spinal cord injury (SCI), Purcell plunged headlong into long months of hopelessness and despair. Eventually, however, he learned to turn personal tragedy into triumph as he reached out to fellow SCI victims by launching Walking With Anthony.

Living with SCI: the first dark days

Initial rehabilitation for those with SCIs takes an average of three to six months, during which time they must relearn hundreds of fundamental skills and adjust to what feels like an entirely new body. Unfortunately, after 21 days, Purcell’s insurance stopped paying for this essential treatment, even though he had made only minimal improvement in such a short time.

“Insurance companies cover rehab costs for people with back injuries, but not for people with spinal cord injuries,” explains Purcell. “We were practically thrown to the curb. At that time, I was so immobile that I couldn’t even raise my arms to feed myself.”

Instead of giving up, Purcell’s mother chose to battle his SCI with long-term rehab. She enrolled Purcell in Project Walk, a rehabilitation facility located in Carlsbad, California, but one that came with an annual cost of over $100,000.

“My parents paid for rehabilitation treatment for over three years,” says Purcell. “Throughout that time, they taught me the importance of patience, compassion, and unconditional love.”

Yet despite his family’s support, Purcell still struggled. “Those were dark days when I couldn’t bring myself to accept the bleak prognosis ahead of me,” he says. “I faced life in a wheelchair and the never-ending struggle for healthcare access, coverage, and advocacy. I hit my share of low points, and there were times when I seriously contemplated giving up on life altogether.”

Purcell finds a new purpose in helping others with SCIs

After long months of depression and self-doubt, Purcell’s mother determined it was time for her son to find purpose beyond rehabilitation.

“My mom suggested I start Walking With Anthony to show people with spinal cord injuries that they were not alone,” Purcell remarks. “When I began to focus on other people besides myself, I realized that people all around the world with spinal cord injuries were suffering because of restrictions on coverage and healthcare access. The question that plagued me most was, ‘What about the people with spinal cord injuries who cannot afford the cost of rehabilitation?’ I had no idea how they were managing.”

Purcell and his mother knew they wanted to make a difference for other people with SCIs, starting with the creation of grants to help cover essentials like assistive technology and emergency finances. To date, they have helped over 100 SCI patients get back on their feet after suffering a similar life-altering accident.

Purcell demonstrates the power and necessity of rehab for people with SCIs

After targeted rehab, Purcell’s physical and mental health improved drastically. Today, he is able to care for himself, drive his own car, and has even returned to work.

“Thanks to my family’s financial and emotional support, I am making amazing physical improvement,” Purcell comments. “I mustered the strength to rebuild my life and even found the nerve to message Karen, a high school classmate I’d always had a thing for. We reconnected, our friendship evolved into love, and we tied the knot in 2017.”

After all that, Purcell found the drive to push toward one further personal triumph. He married but did not believe a family was in his future. Regardless of his remarkable progress, physicians told him biological children were not an option.

Despite being paralyzed from the chest down, Purcell continued to look for hope. Finally, Dr. Jesse Mills of UCLA Health’s Male Reproductive Medicine department assured Purcell and his wife that the right medical care and in vitro fertilization could make their dream of becoming parents a reality.

“Payton joined our family in the spring of 2023,” Purcell reports. “For so long, I believed my spinal cord injury had taken everything I cared about, but now I am grateful every day. I work to help other people with spinal cord injuries find the same joy and hope. We provide them with access to specialists, funding to pay for innovative treatments, and the desire to move forward with a focus on the future.”

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