Pratham Waghmare is a 21-year-old entrepreneur from Pune, India. Leading the space of enormous knowledge and specific talent in this particular niche. He is perhaps the best representation to exemplify to the youth of this generation. We recently reached out to him for having a quick conversation to know how was he able to obtain such heights at this age, he was gracious enough to let us know some insights of his principles of achievement.
While having a talk with Pratham we came to know many things about him along with his ideology and notions in which he believes and tries to make every day the best as he could be. When we asked him about his business elevation in a short span then he said it’s just the matter of consistency and the notches that one needs to keep in mind like he did to elevate his company from 0 to $200,000 a year.
Step 1. Become fearless.
It’s most important for one to execute without having any kind of fear in his/her mind because that’s what matters the most. He says-
“Never ever have fear in your mind about leaving your education to pursue your ultimate goal. Vastly it works the way you want it to do. You do not have ample expenses, neither you’re espoused so this is the best time to take such risks and make it happen.”
Step 2. Use time efficiently
After getting this ear-pleasing answer we asked him about the next step that one should follow then he said that one should know how to use time efficiently. He says-
“Make sure to merely do things that are going to have an impact in your life. Put two-three hours of focused work everyday towards that specific thing which will make you successful. Rest of the day do whatever you want but that 2-3 hours of work will ultimately add up resulting in making your life better than it was before”.
Step 3. Do not listen to 99% of people‘s advice.
Thirdly, he told that it’s better to ignore advice of 99% of people and try to be the part of that one percent club he says that-
“Only heed and act upon the suggestion of people whom you admire a lot. Do not pay attention to advices from folks like your neighbors, family members, or friends because if they are not someone who you want to become like, you should not listen to their advice. Just listen and follow those people who have already done what you want to achieve “
Step 4. Think the impossible
“Always think what no one is thinking” will lead you to unleash the doors of opportunities. He says-
“The fact is 90% of the people will never reckon they’ll become very prosperous or have an extraordinary life. As a result, they don’t end up having that kind of life. One of the best books I would recommend on this subject would be Think and Grow Rich by Napoleon Hill which really played a huge role on my mindset when I started”
Step 5. Money is not Everything
Once you realize the fact that “Money is not Everything” your life becomes more complete and happy.
“Do not chase money, money once you have enough will no longer matter much in your life to you. Focus on creating experiences in your life rather than gaining materialistic things. Your first priority however should be chasing money, but if you cross the point that money no longer will have a drastic impact on you, just live life and help others. Don’t stress about growing your business, most wealthy people do not have hair on their heads for a reason”
Thus it was phenomenal to talk and have such an interactive session with Pratham who knows pretty well how to achieve the extraordinary with such steps that can lead you on the right path of achievements and make you a better version of yourself.
Speqta CEO Fredrik Lindros Teaches Us How to Say No to Black Box Bidding on PLAs with Their New AI-Based Bid-Optimization Tool Bidbrain™
Stand out from the crowd by investing in Speqta’s new SaaS tool, Bidbrain™! An AI-based solution for Google Shopping ads that specializes in bid optimization. Developed specifically for the e-commerce industry and dedicated to getting you ahead of the competition by optimizing your Product List Ads (PLAs.)
In the interview below with Speqta’s CEO, Fredrik Lindros, learn more about this smart new tool and how you can bid more confidently and feel more secure about your businesses’ growth.
Please tell us something that not everyone knows about yourself!
Fredrik Lindros: I’ve always been personally driven by innovation and change, obsessed as I was over sci-fi shows like Star Trek and Battlestar Galactica, both of which instilled upon me an acceptance and an inclination towards new technology and innovation. .
As for my passion for being equally strategic and creative, I have my time as a magician to thank for that. Unorthodox, yes! But I did, in fact, work as a professional magician some time ago. And, after working odd gigs at kindergartens, company gatherings, and various other stages, I developed skills that would later show itself in my business work as a talent for presentation, communication, and marketing.
And how do you usually start your days? (Are you a proactive or reactive type?)
Fredrik Lindros: I would say that I am a bit of both. I have a very particular schedule that I follow to the ‘T’ most days as a result of my waking habits. But, I’m flexible enough that I can deal with the unexpected when they come.
More specifically, every day, I wake up while the rest of my family is still asleep. Usually in the time between 4 AM and 5 AM. I start things off with a cup of coffee and then work entirely at home until it’s time to go to the office to catch up with whoever is there for the day — we’ve done a lot of juggling to account for the global pandemic, but the work must go on.
The rest of the workday is spent hosting meetings, regularly communicating with others through email or Slack, and just working as efficiently as possible so that I can go back home and spend time with my children before the day ends and the routine starts anew.
Please introduce Bidbrain™! What is it? And, how can we use it?
Fredrik Lindros: In short. Bidbrain™ is a SaaS solution outfitted with both artificial intelligence and machine learning. We at Speqta developed it for the e-commerce industry to use for optimizing bids for Google Shopping Ads.
How would you say Bidbrain™ compares to manually bidding on PLAs?
Fredrik Lindros: E-retailers that show a preference over manual rule-based bidding on Google PLAs usually prize control over their bidding strategies. After all, at least then, they won’t have to suffer through Google’s automated black-box bidding strategies.
However, the main issue with manually bidding on PLAs, at least, when compared to BidBrain™, is that it just cannot beat the kind of results that you can achieve with an AI-based system. There’s no question there. Bidbrain not only optimizes your bidding strategies to receive the best outcomes, but it is also capable of product feed optimization in order to increase the quality score of your PLAs. Furthermore, all you need to do to keep it working is to continue feeding it data in order to fuel its intelligence.
I know that there are many e-retailers out there that are reluctant to use new technology like this. But, there’s no denying that compared to those who work manually, those who use AI-based optimization tools like Bidbrain, in the long-run, will always win over their competition.That’s just how technology advances.
How about those e-retailers that already use the automated bidding tools provided by Google? What kind of benefits would Bidbrain™ offer to them?
Fredrik Lindros: One thing that we addressed during the creation of Bidbrain is transparency. Many online retailers that use Google’s own tools can never be fully confident that the program is working for them at 100%. In fact, if you dissect the bids made by Google’s Target-ROAS or Smart Shopping, you’ll find that they are extremely high CPC-bids worth around 30-50 Euros each that result in very few conversions.
As a retailer, it’s just hard to feel secure with such black box bidding methods. Which is where Bidbrain™ comes in. Unlike Google’s tools, Bidbrain was designed to reveal all data. So, e-retailers will always know where their bids are going, and they can rest easy knowing that the AI is 100% on their side. All while enjoying the extra functionalities provided by our sophisticated product feed optimization tools, the helpful insights given for future campaigns, and so on.
What advice would you give to fellow business owners looking to release their own products?
Fredrik Lindros: Bidbrain™ was only developed to be as dynamic and as insightful as it is today with communication. And so, my advice to fellow business owners is simple: communicate. Talk to your team, talk to your key customers, just talk.
As a team, we got to know exactly what our customers were looking for and why they were looking for certain things. And this would not have been possible if our work environment had not been conducive to open dialogue. A significant portion of the developmental process of our service also involved just talking directly with our customers. It wouldn’t be a stretch to say that these key customers more or less designed Bidbrain together with us. So, the more open you are to understanding the opinions of others, the better.
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