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5 Tactical Employee Retention Strategies for SBOs




In today’s competitive job market, employee retention has become a top priority for organizations of all sizes. But what are the most tactical and practical ways to increase employee retention? Let’s dig a little deeper.

Try These Employee Retention Strategies

According to the Society for Human Resource Management (SHRM), it typically costs a company six to nine months of an employee’s salary to replace that employee. For perspective, that means it costs somewhere in the neighborhood of $30,000 to $45,000 in recruiting, training, and hiring costs to find and onboard an employee making $60,000 per year. 

“Some employees find better paying jobs while others go back to school. Sometimes it’s their choice and other times they follow a spouse who’s been transferred to another state,” Enrich explains. “Whatever the reason, it has been well documented that employee turnover is costly and disruptive.”

Thankfully, there are plenty of tools and strategies at an employer’s disposal for increasing employee retention. Here are a few:

  • Offer Better Salary and Benefits

Why do most employees leave? Robert Half’s data says 38 percent of employees move on to another job due to “inadequate salary and benefits.”

Thus, one of the most effective (and obvious) employee retention strategies is to offer a competitive compensation and benefits package. This includes not only a fair salary, but also perks like health insurance, retirement plans, and paid time off. 

By providing these benefits, you can show your employees that you value their work and are committed to their well-being.

  • Give Employees a Clear Path Forward

Make sure you’re providing clear opportunities for career growth and development. This can take many forms, including training programs, mentorship opportunities, and career advancement paths. When you invest in your employees’ professional development, you help them feel valued and motivated to continue growing within your organization.

  • Lead By Example

Offering benefits and development opportunities is only part of the equation. The role that managers and leaders play in employee retention cannot be overstated. In fact, a recent study found that 75% of employees who voluntarily left their place of employment did so because of their direct superiors.

To create a positive and nurturing work environment, it’s important for managers to communicate openly and frequently with their team members. This includes offering regular and consistent feedback for a job well done. It’s also key for those in management and leadership positions to lead by example and communicate a strong commitment to the company’s mission and values.

  • Invest in Culture

As a business owner, you can support employee retention by fostering a sense of community and belonging within the workplace. This can be accomplished through various team-building activities, volunteer opportunities, and fun, inviting social events. 

By creating a strong sense of camaraderie and shared purpose, employees are more likely to feel connected to their colleagues and invested in the success of the organization.

  • Tailor Your Approach

Of course, not all employee retention strategies will work for every organization. It’s important to tailor your approach based on the unique needs and preferences of your team members. This may include conducting regular employee surveys to gather feedback on what is working and what could be improved.

You should also be proactive in addressing potential retention issues before they become major problems. This can include identifying employees who may be at risk of leaving and taking steps to address their concerns or provide additional support.

For Best Results, Know Your Employees

If you’re a small business owner, you know how difficult it can be to retain top talent. With larger organizations offering more resources and benefits, it can feel like an uphill battle to keep employees engaged and committed for the long term. But as you can see, there are a number of employee retention strategies that you can implement to help keep your team members happy and motivated. 

Ultimately, the key to successful employee retention is creating a workplace culture that values and supports its team members. By offering more competitive compensation and benefits packages, providing opportunities for career growth and development, and fostering a positive and supportive work environment, you can improve retention rates, bolster the bottom line, and build a strong and committed team.

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Turning Tragedy into Triumph Through Walking With Anthony




On the morning of February 6, 2010, Anthony Purcell took a moment to admire the churning surf before plunging into the waves off Miami Beach. Though he had made the dive numerous times before, that morning was destined to be different when he crashed into a hidden sandbar, sustaining bruises to his C5 and C6 vertebrae and breaking his neck.

“I was completely submerged and unable to rise to the surface,” Purcell recalls. “Fortunately, my cousin Bernie saw what was happening and came to my rescue. He saved my life, but things would never be the same after that dive.”

Like thousands of others who are confronted with a spinal cord injury (SCI), Purcell plunged headlong into long months of hopelessness and despair. Eventually, however, he learned to turn personal tragedy into triumph as he reached out to fellow SCI victims by launching Walking With Anthony.

Living with SCI: the first dark days

Initial rehabilitation for those with SCIs takes an average of three to six months, during which time they must relearn hundreds of fundamental skills and adjust to what feels like an entirely new body. Unfortunately, after 21 days, Purcell’s insurance stopped paying for this essential treatment, even though he had made only minimal improvement in such a short time.

“Insurance companies cover rehab costs for people with back injuries, but not for people with spinal cord injuries,” explains Purcell. “We were practically thrown to the curb. At that time, I was so immobile that I couldn’t even raise my arms to feed myself.”

Instead of giving up, Purcell’s mother chose to battle his SCI with long-term rehab. She enrolled Purcell in Project Walk, a rehabilitation facility located in Carlsbad, California, but one that came with an annual cost of over $100,000.

“My parents paid for rehabilitation treatment for over three years,” says Purcell. “Throughout that time, they taught me the importance of patience, compassion, and unconditional love.”

Yet despite his family’s support, Purcell still struggled. “Those were dark days when I couldn’t bring myself to accept the bleak prognosis ahead of me,” he says. “I faced life in a wheelchair and the never-ending struggle for healthcare access, coverage, and advocacy. I hit my share of low points, and there were times when I seriously contemplated giving up on life altogether.”

Purcell finds a new purpose in helping others with SCIs

After long months of depression and self-doubt, Purcell’s mother determined it was time for her son to find purpose beyond rehabilitation.

“My mom suggested I start Walking With Anthony to show people with spinal cord injuries that they were not alone,” Purcell remarks. “When I began to focus on other people besides myself, I realized that people all around the world with spinal cord injuries were suffering because of restrictions on coverage and healthcare access. The question that plagued me most was, ‘What about the people with spinal cord injuries who cannot afford the cost of rehabilitation?’ I had no idea how they were managing.”

Purcell and his mother knew they wanted to make a difference for other people with SCIs, starting with the creation of grants to help cover essentials like assistive technology and emergency finances. To date, they have helped over 100 SCI patients get back on their feet after suffering a similar life-altering accident.

Purcell demonstrates the power and necessity of rehab for people with SCIs

After targeted rehab, Purcell’s physical and mental health improved drastically. Today, he is able to care for himself, drive his own car, and has even returned to work.

“Thanks to my family’s financial and emotional support, I am making amazing physical improvement,” Purcell comments. “I mustered the strength to rebuild my life and even found the nerve to message Karen, a high school classmate I’d always had a thing for. We reconnected, our friendship evolved into love, and we tied the knot in 2017.”

After all that, Purcell found the drive to push toward one further personal triumph. He married but did not believe a family was in his future. Regardless of his remarkable progress, physicians told him biological children were not an option.

Despite being paralyzed from the chest down, Purcell continued to look for hope. Finally, Dr. Jesse Mills of UCLA Health’s Male Reproductive Medicine department assured Purcell and his wife that the right medical care and in vitro fertilization could make their dream of becoming parents a reality.

“Payton joined our family in the spring of 2023,” Purcell reports. “For so long, I believed my spinal cord injury had taken everything I cared about, but now I am grateful every day. I work to help other people with spinal cord injuries find the same joy and hope. We provide them with access to specialists, funding to pay for innovative treatments, and the desire to move forward with a focus on the future.”

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