Business
A few tips for creating shareable content on social media

JinnKid is one such young content creator who explains what people can do to make the content on social media more shareable
The more we look around ourselves, the more we will find success stories that have been created from the ground up. It is great to learn about all those people who gave it their all in creating a career of their choice on their own terms, remaining in trend and in sync with the changing times of the world. The pandemic changed many things for many people and businesses; however, it also saw the growth of the digital media world. This led to the emergence of many new talents and skilled professionals who leveraged the online mediums to the fullest and optimized its resources to create a unique career for themselves as content creators.
Content creation today, has become a full-blown career for some, across the globe. If on one end, businesses were shut, on the other end, new business and career opportunities started emerging with the increase in the growth of the digital space and the many social media platforms. The digital world is known to give exceptional career opportunities to people, where it can even help them become overnight stars. So many today wish to create a career in the same and hence, it is essential to today discuss a few tips through which, people can create shareable content on social media.
Below are a few tips given by Ali, aka JinnKid, who has garnered millions of followers across multiple social media platforms through his unique content creation.
- Go for high-quality content: This may sound as the most obvious point, but it is definitely the most important as well in the list. One must always know and understand that to reach the target audience; there are no shortcuts; it is either great and high-quality content or not at all. Followers can only get more attracted and engaged in a content that seems different and of highest-standards. Hence, content creators must focus the most on this.
- Think about the audience: In case of JinnKid, he has always kept his audience in mind and has created content with pop culture references, like films, characters, video games that have highly attracted the younger audiences. He says that content creators must always first think about the audience they are targeting. They must know whether what they are creating is what the audience wants to see and share further.
- Use great video content: More than any posts and write-ups on social media, people are now getting highly impressed and attracted by the videos that content creators make. It is becoming the dominant form of online content as it has a big potential to reach more people and compel them to even share the same with others. For e.g., JinnKid’s maximum success has been a result of him creating outstanding video content, based on topics that are relevant today and what’s popular.
To create a strong connection with the audiences today, a content creator needs to think from their point of view and create a community who enjoy watching their content.
Business
Scaling Success: Why Smart Habits Beat Growth Hacks in Modern eCommerce

There’s a romanticized image of the eCommerce founder: a daring risk-taker chasing the next big idea, fueled by late-night caffeine and last-minute inspiration. But the reality behind scaled, sustainable brands tells a different story. Success in digital commerce doesn’t come from chaos or clever hacks. It comes from habits. Repetitive, structured, often unglamorous habits.
Change, a digital platform created by eCommerce strategist Ryan, builds its entire philosophy around this truth. Through education, mentorship, and infrastructure, Change helps founders shift from scrambling for quick wins to building strong systems that grow with them. The company doesn’t just offer software. It provides the foundation for digital trade, particularly for those in the B2B space.
The Habits That Build Momentum
At the heart of Change’s philosophy are five core habits Ryan considers non-negotiable. These aren’t buzzwords; they’re the foundation of sustainable growth.
First, obsess over data. Successful founders replace guesswork with metrics. They don’t rely on gut feelings. They measure performance and iterate.
Second, know your customer deeply. Not just what they buy, but why they buy. The most resilient brands build emotional loyalty, not just transactional volume.
Third, test fast. Algorithms shift. Consumer behavior changes. High-performing teams don’t resist this; they test weekly, sometimes daily, and adapt.
Fourth, manage time like a CEO. Every decision has a cost. Prioritizing high-impact actions isn’t optional; it’s survival.
Fifth, stay connected to mentorship and learning. The digital market moves quickly. The remaining founders are the ones who keep learning, never assuming they know it all.
Turning Habits into Infrastructure
What begins as personal discipline must eventually evolve into a team structure. Change teaches founders how to scale their systems, not just their sales.
Tools are essential for starting, think Notion for documentation, Asana for project management, Mixpanel or PostHog for analytics, and Loom for async communication. But tools alone don’t create momentum.
Teams need Monday metric check-ins, weekly test cycles, customer insight reviews, just to name a few. Founders set the tone by modeling behavior. It’s the rituals that matter, then, they turn it into company culture.
Ryan puts it simply: “We’re not just building tools; we’re building infrastructure for digital trade.”
Avoiding the Common Traps
Even with structure, the path isn’t always smooth. Some founders over-focus on short-term results, chasing vanity metrics or shiny tactics that feel productive but don’t move the needle.
Others fall into micromanagement, drowning in dashboards instead of building intuition. Discipline should sharpen clarity, not create rigidity. Flexibility is part of the process. Knowing when to pivot is just as important as knowing when to persist.
Scaling Through Self-Replication
In the end, eCommerce scale isn’t just about growing a business. It’s about repeating successful systems at every level. When founders internalize high-performance habits, they turn them into processes, then culture, then legacy.
Growth doesn’t require more motivation. It requires more precision. More consistency. Your calendar, not your to-do list, is your business plan.
In a space dominated by noise and novelty, Change and its founder are quietly reshaping the conversation. They aren’t chasing trends but building resilience, one habit at a time.
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