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Get To Know The Urban Brand That’s Making An Impact: Rich & Rotten

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We’d like to introduce you to one of the fastest-growing urban lifestyle brands in the industry by the name of Rich & Rotten. The brand is well-known for breaking streetwear tradition and incorporating slim-cut styles with impactful messages that aren’t afraid to start a difficult conversation. Read along while business owner, Hamed Jalaly, lets us in on the process of creating his brand in late 2012 and walks us through its evolution of setting the bar for the “urban norm”.

Jalaly tells us that his idea for R&R came from the previous hardships he had to endure while leading a life he was not proud of. “After I got out of jail, I knew I had to rebuild my lifestyle. I wanted to use Rich & Rotten as a way to inspire others and make an impact on future generations,” he said. While shying away from the boxy cut of traditional streetwear tees, he also incorporated designs into his pieces that aimed to tell a bigger story. In essence, the brand is meant to “capture the lifestyle of those on a journey between struggle and success” while leading an “excuse-free state of mind”. R&R wanted people to honor their personal life stories and difficult pasts while still striving to reach their desired levels of success.

The brand’s most popular tee to date, for example, shows a butler holding a silver dish with several stacks of money while he wears a ski mask. According to the CEO, the design is “an example of the gritty side of the upward grind for wealth and success”.

Since its debut nine years ago, the brand has been on a constant rise due to its unique approach to urban style. Lately, new designs have steered toward important discussions involving topics of racial injustice and police brutality. The company’s strategy to appealing to consumers is simple: allow their storytelling to remain relatable and true to modern-day issues.

The brand’s signature tees have been spotted on several celebrities over the years including Ty Dolla $ign, Diddy, and Deray. Aside from its signature high quality, slim-cut tees, the brand has also released a full range of men’s and women’s clothing under the R&R range within the last couple of years. Jalaly currently runs the company with a group of close friends who have been dire to the evolution of the brand.

Rich & Rotten has recently expanded their flagship store on Hollywood Boulevard in Los Angeles, California to make room for a shoe store. If you’re in the area, be sure to pass by and check it out. Their full collection can be shopped exclusively at that location, or on their website at www.richandrotten.com.

Michelle has been a part of the journey ever since Bigtime Daily started. As a strong learner and passionate writer, she contributes her editing skills for the news agency. She also jots down intellectual pieces from categories such as science and health.

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Lifestyle

Veterans Care Coordination Outlines 10 Ways to Honor Senior Service Members

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Honoring senior veterans is a meaningful way to acknowledge their service and sacrifices for the country.While there are many different ways to honor those who have served their country, Veterans Care Coordination (VCC) – a company that helps senior Veterans apply for home care services, has outlined 10 of the most effective ways to show appreciation and respect to older servicemembers in our communities.

1. Attend Veteran Ceremonies and Events: Participate in local veteran ceremonies, parades, and events, especially on days like Veterans Day and Memorial Day. Your presence demonstrates respect and recognition for their contributions.

2. Volunteer for Veteran Organizations: Many organizations that support veterans need volunteers. Offer your time to help with events, administrative tasks, or outreach programs that benefit senior veterans.

3. Visit Veteran Homes and Hospitals: Spend time with veterans in homes and hospitals. Many senior veterans, especially those in long-term care, appreciate visits  and the opportunity to share their stories.

4. Educate Yourself and Others: Learn about the history, challenges, and contributions of veterans. Educate others by organizing or participating in community talks, school projects, or social media campaigns.

5. Support Veteran-Owned Businesses: Patronize businesses owned by veterans. This economic support helps veteran entrepreneurs and shows appreciation for their continued contributions to the community.

6. Create a Community Project: Initiate projects that specifically benefit senior veterans, such as building wheelchair ramps for disabled veterans or organizing social events that cater to their interests and needs.

7. Offer Your Skills and Services: If you have special skills or services, offer them to senior veterans. This could include legal advice, home repairs, medical care, or technological assistance.

8. Donate to Veteran Charities: Financial contributions to reputable organizations supporting veterans can make a significant impact. These donations often go toward programs that improve the quality of life for senior veterans.

9. Write Letters or Cards: Sending personalized letters, cards, or care packages to Senior veterans, particularly those without close family, can brighten their day and make them feel valued and remembered.

10. Advocate for Veteran Rights and Benefits: Be an advocate for veteran rights and benefits, ensuring they receive the support and recognition they deserve. This can involve supporting legislation, participating in advocacy groups, or simply spreading awareness of the issues facing senior veterans.

By implementing these actions, individuals and communities can honor senior veterans in meaningful ways, showing gratitude for their service and ensuring they are respected and remembered.

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