Business
Legal Pot Could Be Next Move for Marlboro Maker
The maker of Marlboro cigarettes is going to join some of the largest names in beer to explore the budding cannabis marketplace. Altria Group Inc., which currently owns Philip Morris USA, is known to be the latest big company that is showing interest in marijuana. Canadian medical marijuana company named Cronos Group Inc. has confirmed the ongoing talks with Altria regarding a possible investment, as per the report by AP. Altria, which is based in Richmond, Va., is known to be one of the largest cigarette makers in whole of the United States. The company has said it had no comment on announcement of Cronos. Altria has joined beverage makers such as Heineken, Molson Coors, Constellation Brands, which have already made announcement about moves in the cannabis space.
Other huge companies such as Anheuser-Busch, Pepsi, Coca-Cola and Guinness brewer Diageo have not yet acted on it, but have told that they are watching closely as the market for marijuana as well as its extracts evolves. The cannabis market is likely to grow rapidly as legalization expands in the United States and social norms are likely to change. On Tuesday, conservative Utah became the newest state that has legalized marijuana for medical purposes. Consumers are expected to spend almost $57 bn per year worldwide on legal cannabis by the year 2027, as per the Arcview Market Research, a cannabis-focused investment firm. In North America, that spending is likely to grow from $9.2 bn in 2017 to $47.3 bn in the year 2027.
Business
TrueData Solutions LLC Founder Del Andujar Responds to Europe’s Growing Digital Privacy Concerns
For years, internet privacy discussions centered around targeted advertising, browser tracking, and social media data collection. But a new debate is beginning to reshape the cybersecurity industry entirely: identity verification laws.
Across Europe, governments and digital platforms are increasingly introducing systems that require users to verify their identity or age before accessing certain online services. Supporters argue these systems improve online safety and accountability. Critics argue they may also normalize a future where anonymity online becomes increasingly difficult.
That tension is now creating new opportunities — and new responsibilities — for cybersecurity and privacy companies worldwide.
Among the firms responding to this shift is TrueData Solutions LLC, a Wyoming-based cybersecurity company founded in 2025 by Del Andujar. The company recently announced plans to expand infrastructure and operations into Europe as digital privacy concerns continue growing throughout the region.
The expansion arrives during a particularly sensitive moment in global technology policy.
Recent discussions surrounding European age verification systems have raised broader questions about how personal identification data will be stored, protected, and potentially shared. Privacy advocates have warned that even well-intentioned verification systems can create centralized repositories of sensitive personal information that may become vulnerable to misuse or breaches.
According to reporting from Tech Policy Press, experts have increasingly expressed concern that identity verification requirements may carry privacy implications extending beyond basic data confidentiality.
For privacy-focused companies, the issue reflects a major transformation in how consumers view digital safety.
Historically, many users treated online privacy as secondary to convenience. But growing awareness around data breaches, identity theft, and public data exposure has changed public perception significantly over the last decade.
TrueData’s business model directly addresses those concerns.
The company allows individuals to search for publicly leaked information connected to themselves and assists users in opting out from data broker platforms that collect and distribute personal details online. Unlike many competitors within the cybersecurity industry, TrueData offers its primary opt-out assistance services free of charge.
That approach has become central to the company’s identity.
While many privacy services operate behind subscription paywalls, TrueData positions accessibility as part of its broader mission to help individuals regain control over their digital footprint regardless of financial barriers.
The company also provides secondary cybersecurity services such as virtual private networks designed to improve browsing security and network privacy.
As Europe continues debating digital identity enforcement policies, cybersecurity providers may increasingly become intermediaries between governments, platforms, and consumers attempting to protect their information online.
Industry observers believe the broader privacy economy could expand dramatically over the next several years as identity-linked internet systems become more common globally.
In that environment, companies focused on transparency and user trust may gain a competitive advantage over firms relying heavily on aggressive monetization strategies or opaque data practices.
For founder Del Andujar, the issue extends beyond cybersecurity trends alone. It reflects a deeper concern about whether ordinary internet users will retain meaningful control over how their information is collected, indexed, and distributed online.
As digital identity increasingly becomes tied to daily internet access, that question may soon affect nearly every user online — not just cybersecurity professionals.
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