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American Women are Shifting to Wearing Jeans After a Decade Long Love for Athleisure




NEW YORK – In its report, the NPD group has revealed that the trend of wearing jeans is coming back in America as there is a surge in the American women wearing jeans. The report highlighted that sales of women’s jeans in the US had increased by 22 million units in 2018 in comparison to 2017. This, in other words, means about 365 million pairs were sold in the US. For the last 10 years, people had mostly worn gym clothes to remain comfortable. Due to this, there was a boom in the athleisure sector in the country which resulted in the downfall of the Denim industry in the market. But now, the trend has been changing on a large scale which means American women are choosing Denim jeans to wear.

According to the marketing research of Euromonitor, the compound annual growth rate for the sale of designer jeans in the US will rise by 1% between 2018 and 2023. However, in the time period between 2013-2018, this growth rate stood at -2.3% and in the same period, the sale of sportswear landed at 6%. Marshal Cohen, the chief industry advisor for NPD while releasing his statement in the press said that the recent growth in the sale of women’s designer jeans will boost the Denim industry on a large scale. He further said that the growth in jeans sales is due to women majorly buying denim at off-price and low-cost retailers such as TJ Maxx or Ross Stores. Due to this, women jeans’ sale has increased to almost 30% in the year ending February 2019 which equals to a 17% total unit sales.

However, the growth in the specialty store channel which covers retailers such as American Eagle, H&M and Topshop were not impressive and it only registered 6% growth rate in jeans sales. Women are preferring less expensive and more comfortable stuff in jeans. The sole motive of marketing teams of various companies should be to increase the sale by introducing more discount rate and high comfort in clothes.

A multi-lingual talent head, Jimmy is fluent in languages such as Spanish, Russian, Italian, and many more. He has a special curiosity for the events and stories revolving in and around US and caters an uncompromising form of journalistic standard for the audiences.

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Car Accidents in Florida: Causes, Impacts, and Prevention




Car accidents are an unfortunate reality of modern life, and Florida is no exception. With its thriving tourism industry, ever-growing population, volatile climate, and diverse wildlife, the Sunshine State sees its fair share of traffic accidents. The causes of these accidents are varied, but they often include factors such as human error, adverse weather conditions, and infrastructure issues. The impacts are significant, with many accidents resulting in fatalities or long-lasting injuries and consequences for those involved. However, there are various measures that can be taken to reduce the frequency and severity of car accidents in Florida.

Causes of Car Accidents in Florida

Human Error

The most common cause of car accidents in Florida is human error. This encompasses a range of behaviors, including speeding, driving under the influence of alcohol or drugs, and distracted driving due to texting or using electronic devices. Additionally, aggressive driving and road rage contribute to many accidents, as they lead to poor, rushed decisions and often loss of control.

Adverse Weather

Florida’s climate is known to create hazardous driving conditions. Heavy rain, fog, and even hurricanes can reduce visibility and make roads slick, increasing the likelihood of accidents. Extreme heat can also cause tire blowouts, which can cause serious accidents.

Infrastructure Issues

As Florida continues to grow and develop, there is a strain on its infrastructure. Poorly designed or maintained roads, lack of proper signage, and insufficient traffic control measures contribute to the prevalence of car accidents in the state.

Impacts of Car Accidents in Florida


According to the Florida Department of Highway Safety and Motor Vehicles, over 3,400 people lost their lives in traffic accidents in the state in 2022. The loss of life is a devastating consequence of Florida’s car accidents, impacting families and communities with immeasurable effects.


Car accidents resulted in almost 250,000 injuries in Florida in 2022, from minor cuts and bruises to severe trauma, such as spinal cord injuries, traumatic brain injuries, and permanent disabilities. These injuries can have a lasting impact on the lives of the victims, their families, and their ability to work and live a normal life.

Economic Costs

The financial burden of car accidents in Florida is substantial. Costs include medical expenses, property damage, and lost productivity due to injuries or death…and total in the billions each year. Moreover, traffic congestion resulting from accidents leads to additional economic costs in terms of lost time and increased fuel consumption.

Emotional and Psychological Consequences

The aftermath of a car accident can be traumatic for those involved, leading to emotional and psychological distress, such as post-traumatic stress disorder (PTSD), anxiety, and depression, among other mental health concerns.

Prevention of Car Accidents in Florida

Education and Awareness

Increasing public awareness about the dangers of risky driving behaviors, such as speeding, distracted driving, and driving under the influence, can help reduce the number of accidents. Driver education programs and public safety campaigns play a vital role in promoting safe driving habits. For example, Florida launched a campaign in 2022 to educate the public about the dangers of distracted driving.

Infrastructure Improvements

Investing in better road design, signage, and traffic control measures can help reduce the likelihood of accidents. This includes the development of pedestrian and bicycle-friendly infrastructure, which can help alleviate congestion and promote alternative modes of transportation. Florida’s governor, Ron DeSantis, has recently announced a $7B infrastructure improvement plan for the state focused on relieving congestion in high-traffic areas.

Traffic Law Enforcement

Strict enforcement of traffic laws and regulations can deter dangerous driving behaviors. Increased police presence, coupled with the use of technologies such as speed cameras, can help reduce speeding and other reckless behaviors on Florida’s roads.


As technology continues to develop, advancements in vehicle safety features and collision avoidance systems can contribute to reducing car accidents, says Brian Esposito, a tampa car accident lawyer. Features such as automatic emergency braking, lane departure warnings, and the adaptive cruise control can help drivers avoid potential accidents by detecting and responding to hazardous situations.


Implementing or updating legislation that addresses the causes of car accidents, such as texting while driving and driving under the influence, could help deter these dangerous behaviors. Stricter penalties and fines for offenders, along with increased awareness campaigns, would likely lead to fewer car accidents in Florida.

Community Involvement

Encouraging community involvement in local road safety initiatives can lead to a better understanding of the specific issues facing individual communities. By collaborating with local government and law enforcement agencies, residents can work together to address the unique challenges of their area and develop targeted strategies to reduce car accidents.

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