Lifestyle
Emily Alexandra Cosmetics Owner Talks Building a Business
When did you first establish your cosmetics brand, Emily Alexandra Cosmetics?
It was at the end of 2018 – but I had the idea for years. It’s amazing how some things take years to come to fruition.
Did you ever get sleep building your brand up?
There have been times that I’ve been less motivated. However, that’s when I reach out the most to new people, network with new events, and get my juices flowing even more with new ideas and opportunities. Instagram is a great tool for networking in real time all over the world.
What advice do you have for someone just starting their entrepreneur career?
Create a plan, come up with multiple ideas, and see how you can execute all of them in a timely manner. Make sure you have funds and people to help back you. Your lifeline and inner support is the most important.
How did you get into your niche?
I feel I’ve always been a Mermaid ever since I was a little child. It wasn’t until my 20’s when I became a professional mermaid and decided to create my own cosmetic brand, Emily Alexandra Cosmetics, that has all natural, vegan, cruelty-free, water-resistant, sweat-resistant, ocean-friendly, with coral reef safe SPF in all of the products.
I also Founded my nonprofit and named it supportingwater.org where I find and raise moneys to bring drinking water and much more to emerging nations. A portion of every purchase from Emily Alexandra Cosmetics goes directly back into supportingwater.org
Was it hard to start your business?
It’s extremely hard. Long hours, but well worth it. I love to have something to call mine.
What were some of the trials you went through when you first started?
I went to fast too big too quick. I had to scale back, start all over, then re-brand. That was a very big financial hurt. Moral of the story… as my mom always would say – take your time so you don’t have to do it twice (why didn’t I listen to her?!).

What’s your goal for the next 10 years in business?
I would like to sell the business in 10 years, be in numerous countries including Dubai and other luxurious locations, doing huge events and sponsoring the Olympics as the official makeup sponsor, and much, much, more!
Did your friends support your business when you launched it? If not, why do you think not?
A lot of them were extremely jealous, and now they’re looking at me asking for support. A lot of them were also extremely supportive too though. I guess you’ll always get haters. Especially when you’re doing something right.
What’s something you haven’t done in your career yet that you always wanted to accomplish?
I would love to do a world tour of mermaid gigs all over the world and collaborate with other famous international mermaids like the Singapore mermaid.
Lifestyle
Alabama Car Accident Lawyer: Protecting Your Rights After a Crash
Car accidents can cause serious injuries, extensive property damage, and long-term financial strain. In the aftermath of a collision, victims often face mounting medical bills, missed time from work, and ongoing physical pain. Navigating insurance claims and legal processes on your own can be overwhelming, especially while trying to recover. Hiring an Alabama car accident lawyer ensures that your rights are protected and that you have the best chance of receiving fair compensation for your injuries and losses.
An experienced Alabama car accident lawyer acts as your advocate, handling complex legal matters while you focus on healing and rebuilding your life after a crash.
Why You Need an Alabama Car Accident Lawyer
Insurance companies often attempt to minimize payouts, even when the accident was clearly not your fault. Adjusters may pressure victims into giving recorded statements, accepting quick settlements, or downplaying injuries. An experienced Alabama car accident lawyer understands the tactics insurers use and can negotiate aggressively on your behalf.
With in-depth knowledge of Alabama traffic laws, liability rules, and personal injury regulations, your lawyer can manage the legal complexities of your case. This includes identifying responsible parties, calculating damages accurately, and ensuring all paperwork is filed correctly and on time. Having an Alabama car accident lawyer on your side helps level the playing field and prevents costly mistakes.
Understanding Alabama’s Fault and Negligence Laws
Alabama follows a strict contributory negligence rule, which can have a major impact on car accident claims. Under this law, if an injured person is found to be even 1% at fault for an accident, they may be barred from recovering compensation entirely. Insurance companies frequently use this rule to deny or dispute claims.
An experienced Alabama car accident lawyer knows how to counter these arguments by gathering strong evidence, challenging unfair fault determinations, and presenting a clear narrative of liability. Understanding how Alabama courts interpret contributory negligence is essential, and your lawyer will build a strategy designed to protect your right to compensation.
Common Injuries in Car Accidents
Car accidents can result in a wide range of injuries, some of which may not be immediately apparent. Common injuries include:
- Whiplash and neck injuries
- Back and spinal injuries
- Traumatic brain injuries
- Broken bones and fractures
- Soft tissue injuries
An Alabama car accident lawyer ensures that all injuries are properly documented, including emergency treatment, follow-up care, rehabilitation, and long-term medical needs. Accurate documentation is crucial for demonstrating the true impact of the accident and pursuing maximum compensation.
How an Alabama Car Accident Lawyer Can Help
Hiring a skilled Alabama car accident lawyer provides support at every stage of the legal process:
Case Evaluation – Reviewing police reports, witness statements, medical records, and vehicle damage to assess the strength and value of your case.
Evidence Collection – Gathering photographs, accident scene documentation, surveillance footage, and repair estimates to build a compelling claim.
Negotiation With Insurance Companies – Advocating for fair compensation and preventing insurers from undervaluing, delaying, or denying your claim.
Litigation – Representing you in court if a fair settlement cannot be reached, ensuring that your case is presented effectively before a judge or jury.
Having an Alabama car accident lawyer manage these steps allows you to focus on recovery while your attorney handles the legal and procedural challenges.
What Compensation May Be Available After a Car Accident
An Alabama car accident lawyer will evaluate all damages related to your crash to ensure nothing is overlooked. Compensation may include:
- Medical expenses, both current and future
- Lost wages and reduced earning capacity
- Pain and suffering
- Emotional distress and mental anguish
- Costs of ongoing treatment or rehabilitation
In more serious cases, compensation may also address permanent disability or diminished quality of life. By working with an Alabama car accident lawyer, you gain an advocate who understands how to calculate both economic and non-economic damages accurately, ensuring any settlement or verdict reflects the full impact of the accident.
Benefits of Hiring an Alabama Car Accident Lawyer
Working with an Alabama car accident lawyer provides several key benefits:
- Maximized Compensation – Ensuring all damages are properly calculated and pursued
- Expert Legal Guidance – Navigating Alabama laws, statutes of limitations, and insurance requirements
- Peace of Mind – Reducing stress by allowing your lawyer to handle communications and negotiations
- Stronger Case – Strategic legal representation and thorough evidence collection improve outcomes
Many Alabama car accident lawyers also work on a contingency fee basis, meaning you do not pay legal fees unless compensation is recovered.
When to Contact an Alabama Car Accident Lawyer
It’s important to contact an Alabama car accident lawyer as soon as possible after a crash. Early legal consultation helps preserve critical evidence, accurately document injuries, and ensure compliance with filing deadlines. Prompt action can significantly impact the success of your case and the amount of compensation you receive.
Tips for Working With Your Lawyer
To make the most of your relationship with an Alabama car accident lawyer, consider these tips:
- Keep detailed records of medical treatments, bills, and insurance communications
- Take photographs of injuries, vehicle damage, and the accident scene
- Be honest and thorough when describing how the accident occurred
- Follow medical advice and maintain documentation of your recovery
These steps allow your Alabama car accident lawyer to build a strong, well-supported case on your behalf.
Final Thoughts
Car accidents can have serious and lasting consequences, both physically and financially. Consulting an Alabama car accident lawyer is essential to protect your rights, navigate the legal system, and pursue the compensation you deserve. From investigating the crash and negotiating with insurance companies to representing you in court if necessary, an Alabama car accident lawyer provides the experience, advocacy, and support needed to move forward after a serious accident.
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