Lifestyle

Emily Alexandra Cosmetics Owner Talks Building a Business

Published

3 years ago

September 16, 2022

Michelle Langton

When did you first establish your cosmetics brand, Emily Alexandra Cosmetics?

It was at the end of 2018 – but I had the idea for years. It’s amazing how some things take years to come to fruition.

Did you ever get sleep building your brand up?

There have been times that I’ve been less motivated. However, that’s when I reach out the most to new people, network with new events, and get my juices flowing even more with new ideas and opportunities. Instagram is a great tool for networking in real time all over the world.

What advice do you have for someone just starting their entrepreneur career?

Create a plan, come up with multiple ideas, and see how you can execute all of them in a timely manner. Make sure you have funds and people to help back you. Your lifeline and inner support is the most important.

How did you get into your niche?

I feel I’ve always been a Mermaid ever since I was a little child. It wasn’t until my 20’s when I became a professional mermaid and decided to create my own cosmetic brand, Emily Alexandra Cosmetics, that has all natural, vegan, cruelty-free, water-resistant, sweat-resistant, ocean-friendly, with coral reef safe SPF in all of the products.

I also Founded my nonprofit and named it supportingwater.org where I find and raise moneys to bring drinking water and much more to emerging nations. A portion of every purchase from Emily Alexandra Cosmetics goes directly back into supportingwater.org

Was it hard to start your business?

It’s extremely hard. Long hours, but well worth it. I love to have something to call mine.

What were some of the trials you went through when you first started?

I went to fast too big too quick. I had to scale back, start all over, then re-brand. That was a very big financial hurt. Moral of the story… as my mom always would say – take your time so you don’t have to do it twice (why didn’t I listen to her?!).

What’s your goal for the next 10 years in business?

I would like to sell the business in 10 years, be in numerous countries including Dubai and other luxurious locations, doing huge events and sponsoring the Olympics as the official makeup sponsor, and much, much, more!

Did your friends support your business when you launched it? If not, why do you think not?

A lot of them were extremely jealous, and now they’re looking at me asking for support. A lot of them were also extremely supportive too though. I guess you’ll always get haters. Especially when you’re doing something right.

What’s something you haven’t done in your career yet that you always wanted to accomplish?

I would love to do a world tour of mermaid gigs all over the world and collaborate with other famous international mermaids like the Singapore mermaid.

Lifestyle

Kuby Cazal Shows Why Trusting in Allah Is the Ultimate Strategy

Published

2 days ago

July 13, 2025

Michelle Langton

In an online world where entrepreneurship is often measured in Rolexes, rented Lambos, and airport selfies, Kuby Cazal stands out — not because he’s louder, but because he’s real.

He doesn’t flash his wealth. He doesn’t post luxury for the sake of validation. In fact, he’s said in several interviews that he doesn’t want to be known as the guy who flexes with money.

Instead?
He flexes with faith.

Kuby Cazal is a practicing Muslim — and for him, business isn’t just about profits and success. It’s about gratitude, growth, and fulfilling the responsibilities that come with the blessings Allah has given him.

In his own words:

“I’m not the one who shows off a Rolex — I’m the one who shows you what’s possible when you trust in Allah and stay consistent.”

And it shows. While others post stories of flashy lifestyles, Kuby’s focus is on impact. He prays. He fasts. He makes dua for his team. And he constantly reminds his audience that everything he has is from Allah — not from his own effort alone.

Behind the scenes, he’s helped countless dropshippers quietly. No screenshots. No clout. Just support. His message is simple: you can build a business and stay true to your deen.

But it wasn’t always this way. Kuby Cazal himself admits that a few years ago, his connection to Islam wasn’t where it should’ve been. “I prayed sometimes, I skipped sometimes,” he shares. “Now I don’t skip. Because everything I have, everything I am — it’s from Allah. Why would I ever miss thanking Him?”

In a world full of noise, Kuby Cazal is a different kind of entrepreneur. One who doesn’t point to himself as the source of success — but to Allah.

For young Muslims trying to navigate business and faith, he’s proof that you don’t have to sell your soul to build something meaningful. You can work hard, stay humble, and always keep Allah first.

And in Kuby’s case? That’s the biggest flex of all.

https://www.youtube.com/@kubycazal-ecom

https://www.instagram.com/kubycazal/