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Entrepreneur Johannes Larsson says slow and steady wins the race

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Entrepreneur Johannes Larsson built his success step by step.

As the founder and CEO of Financer.com, a comparison engine for personal finance that is operating in 26 markets, Larsson said being successful isn’t about how much money you can make overnight or how fast you can grow your business, but rather how strong of a foundation you can build in a methodical, sustainable way.

“It has always been very gradual for me. When I opened Financer.com, things were going very slowly for the first three years. We stuck with it anyway,” he said. “Then, we had our breakthrough and were able to increase our revenue tenfold. And that momentum kept with us, so much so, that we were able to increase our revenue another 10 times the next year.”

That commitment has always been a part of Larsson, who was born in Sweden and moved to Malta at the age of 19. Having lived abroad the majority of his adult life, he currently spends most of his time in Cyprus, where his company is headquartered.

“I’ve always been a fan of being location independent, and because of that, I have built my business on the remote model, which allowed me to travel across 60 countries while building my business,” he said. “Our team consists of 54 intrapreneurs, who all have complete location independence and work from every corner of the world.”

Understanding the needs of his employees is an important aspect of his business, Larsson said, noting that his team consistently ranks work satisfaction as a nine out of 10.

“I really value having great people, but more so, that those people love working in our company,” he said. “Our average work satisfaction is almost at an all-time high, which has been one of the company’s milestone achievements.”

Perhaps the biggest tell-tale sign of employee dedication at Financer.com came during one of the most turbulent times in global history, the COVID-19 pandemic. Faced with an 80% drop in revenue, Larsson said the company was hit from many different angles and left him with some big decisions to make.

“We were bleeding money and the ‘right’ business decision would have been to let go of people,” he said. “Instead, we innovated ourselves out of it.”

Larsson said in addition to pivoting to new verticals that would prove more lucrative for the business during the global pandemic, he also asked his employees to take a temporary pay cut so that the company could keep everyone employed.

“They were all willing to do so, and we lowered our costs significantly for a period of time when we were really down,” he said. “We did not have to fire a single person.”

Larsson said the ability to count on his team he believes stems from the company culture he fosters to enable employees to live a life they genuinely love.

“I have always wanted to make work not feel like work, but rather, see it as living out a purpose. This is something I have already achieved personally. I love working, and I have no schedule whatsoever,” he said. “Not many people have the opportunity to create the exact job they want for themselves or live every day on their own terms. I don’t take that for granted. I want my team to have the same set up and feel like they’re doing something meaningful.”

Connect with Johannes Larsson on Instagram or at his website: www.johanneslarsson.com.

Michelle has been a part of the journey ever since Bigtime Daily started. As a strong learner and passionate writer, she contributes her editing skills for the news agency. She also jots down intellectual pieces from categories such as science and health.

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Lifestyle

Why Derik Fay Is Becoming a Case Study in Long-Haul Entrepreneurship

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Entrepreneurship today is often framed in extremes — overnight exits or public flameouts. But a small cohort of operators is being studied for something far less viral: consistency. Among them, Derik Fay has quietly surfaced as a long-term figure whose name appears frequently across sectors, interviews, and editorial mentions — yet whose personal visibility remains relatively limited.

Fay’s career spans more than 20 years and includes work in private investment, business operations, and emerging entertainment ventures. Though many of his companies are not household names, the volume and duration of his activity have made him a subject of interest among business media outlets and founders who study entrepreneurial longevity over fame.

He was born in Westerly, Rhode Island, in 1978, and while much of his early career remains undocumented publicly, recent profiles including recurring features in Forbes — have chronicled his current portfolio and leadership methods. These accounts often emphasize his pattern of working behind the scenes, embedding within businesses rather than leading from a distance. His style is often described by peers as “operational first, media last.”

Fay has also become recognizable for his consistency in leadership approach: focus on internal systems, low public profile, and long-term strategy over short-term visibility. At 46 years old, his posture in business remains one of longevity rather than disruption  a contrast to many of the more heavily publicized entrepreneurs of the post-2010 era.

While Fay has never publicly confirmed his net worth, independent analysis based on documented real estate holdings, corporate exits, and investment activity suggests a conservative floor of $100 million, with several credible indicators placing the figure at well over $250 million. The exact number may remain private  but the scale is increasingly difficult to overlook.

He is also involved in creative sectors, including film and media, and maintains a presence on social platforms, though not at the scale or tone of many personal-brand-driven CEOs. He lives with his long-term partner, Shandra Phillips, and is the father of two daughters — both occasionally referenced in interviews, though rarely centered.

While not an outspoken figure, Fay’s work continues to gain media attention. The reason may lie in the contrast he presents: in a climate of rapid rises and equally rapid burnout, his profile reflects something less dramatic but increasingly valuable — steadiness.

There are no viral speeches. No Twitter threads drawing blueprints. Just a track record that’s building its own momentum over time.

Whether that style becomes the norm for the next wave of founders is unknown. But it does offer something more enduring than buzz: a model of entrepreneurship where attention isn’t the currency — results are.

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