Lifestyle
Gilded Ritual Screams Luxury

A Sanctuary for Beauty and Wellness
Nestled in the sophisticated neighborhood of TriBeCa, New York City, Gilded Ritual stands as a beacon of luxury and refinement in the world of spas. Since its opening in November 2021, this oasis of serenity has attracted those seeking upscale beauty treatments and essential services, garnering features in eight esteemed magazines, including Women’s Health and A Modern. Gilded Ritual specializes in Russian Manicures and Pedicures, focusing on precision and lasting results while offering popular facial treatments to rejuvenate clients’ skin.
The talented professionals at Gilded Ritual are dedicated to providing exceptional service and attention to detail, ensuring each client enjoys an extraordinary experience. With a vision of creating a haven for clients to indulge in beauty and necessities, Gilded Ritual has become a one-stop shop for all self-care needs.
Expansion and Empowerment
Gilded Ritual’s success has inspired ambitious expansion plans, including new Miami and Los Angeles locations. The team is also developing an education program to teach Russian Manicures and Pedicures, addressing the gap in traditional nail technician certification programs. This innovative initiative seeks to share the benefits of Russian techniques with a wider audience, raising the standard of nail care throughout the industry.
Luxurious Services Tailored to You
Gilded Ritual’s exclusive treatments include the Russian Manicure, which uses an e-file to remove excess cuticles and promote nail growth. Clients can choose between gel or air-dry polish for color application. Russian Manicure with Extensions, a safe way to achieve natural-looking nail enhancements, are also available. For a more traditional experience, Gilded Ritual offers the Opulence Manicure and Classic Manicure, with gel and air-dry polish options.
The spa’s luxurious pedicure treatments, such as the Russian Pedicure, Signature Pedicure, and Opulence Pedicure, are available in gel or air-dry polish options. These indulgent treatments offer clients exceptional care, from exfoliation to nourishing foot masks, ensuring the ultimate pampering experience.
Visit Gilded Ritual in the Heart of TriBeCa
At 149 Reade Street in New York, NY, Gilded Ritual provides an integrated luxury approach to nail treatments, waxing, and facial services. The spa’s soothing environment features fully private rooms, advanced air filtration and exhaust systems, hospital-grade sanitation, and individualized care.
To book an appointment at Gilded Ritual, contact them at (646) 398-8353 or email [email protected]. Experience the unparalleled luxury and elegance that have made Gilded Ritual the premier spa destination in the heart of TriBeCa, and stay tuned for exciting expansions to other cities in the near future. Immerse yourself in the Gilded Ritual experience by following their captivating Instagram account (@gildedritual) and visiting their website (https://www.gildedritual.com/) to explore the elegance and luxury await you.
Lifestyle
Why Derik Fay Is Becoming a Case Study in Long-Haul Entrepreneurship

Entrepreneurship today is often framed in extremes — overnight exits or public flameouts. But a small cohort of operators is being studied for something far less viral: consistency. Among them, Derik Fay has quietly surfaced as a long-term figure whose name appears frequently across sectors, interviews, and editorial mentions — yet whose personal visibility remains relatively limited.
Fay’s career spans more than 20 years and includes work in private investment, business operations, and emerging entertainment ventures. Though many of his companies are not household names, the volume and duration of his activity have made him a subject of interest among business media outlets and founders who study entrepreneurial longevity over fame.
He was born in Westerly, Rhode Island, in 1978, and while much of his early career remains undocumented publicly, recent profiles including recurring features in Forbes — have chronicled his current portfolio and leadership methods. These accounts often emphasize his pattern of working behind the scenes, embedding within businesses rather than leading from a distance. His style is often described by peers as “operational first, media last.”
Fay has also become recognizable for his consistency in leadership approach: focus on internal systems, low public profile, and long-term strategy over short-term visibility. At 46 years old, his posture in business remains one of longevity rather than disruption a contrast to many of the more heavily publicized entrepreneurs of the post-2010 era.
While Fay has never publicly confirmed his net worth, independent analysis based on documented real estate holdings, corporate exits, and investment activity suggests a conservative floor of $100 million, with several credible indicators placing the figure at well over $250 million. The exact number may remain private but the scale is increasingly difficult to overlook.
He is also involved in creative sectors, including film and media, and maintains a presence on social platforms, though not at the scale or tone of many personal-brand-driven CEOs. He lives with his long-term partner, Shandra Phillips, and is the father of two daughters — both occasionally referenced in interviews, though rarely centered.
While not an outspoken figure, Fay’s work continues to gain media attention. The reason may lie in the contrast he presents: in a climate of rapid rises and equally rapid burnout, his profile reflects something less dramatic but increasingly valuable — steadiness.
There are no viral speeches. No Twitter threads drawing blueprints. Just a track record that’s building its own momentum over time.
Whether that style becomes the norm for the next wave of founders is unknown. But it does offer something more enduring than buzz: a model of entrepreneurship where attention isn’t the currency — results are.
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