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How to increase sales and supply chain efficiency through a product configurator




Consumers anticipate a superior virtual experience as internet purchasing becomes more popular. Personalization is a big deal in the twenty-first century. Allowing customers to customize their purchases is therefore critical for good conversion and retention rates. An interactive product configurator is a powerful tool that not only allows buyers to investigate goods from all sides but also assists them in creating the perfect product by allowing them to experiment with various configuration possibilities. Creating a superior customer experience pushes eCommerce businesses ahead of the pack, reducing the appeal of brick-and-mortar competitors.

A product configurator as a program enables customers to alter the product’s configuration before purchasing it online and provides them with guided selling. Colour, size, and features, as well as materials, are all customizable factors. A product configurator can be as simple as a list of dropdown selector boxes, but the finest ones show a visual depiction of the configured product that changes as new options are chosen.

The intricacy of product configurator tools varies. A t-shirt configurator, for example, can provide colour, style, and material options. Meanwhile, a laptop can be customized in a wide range of ways, including memory, size, video card, and so on. eCommerce businesses concentrate on developing products that meet the needs of their clients. Product configurators make the process much easier by allowing customers to express their preferences by modifying the product in real-time. 

A product configurator can assist businesses efficiently with


With the assistance of product configurators, customers don’t need to spend much time browsing your entire catalogue, searching for a product that fits their needs. With a configurator, customers may quickly find the perfect product with a few clicks. This alleviates the customer’s frustration and leaves them satisfied. 


Interactive product configurators are enjoyable to use besides being extremely convenient. Customers are considerably more eager to experiment with 3D product pictures to find the perfect fit than they are to search through hundreds of static photographs. Aside from being a great approach to help customers locate what they’re looking for, the fun factor will keep them on your site longer, enhancing its rankings. 

Easy to Use

Configurators for products are uncomplicated to use. The buyer doesn’t need any specialized expertise to configure the product. The program offers all the potential alternatives and stops the user from making mistakes. By optimizing your customers’ experience with a product configurator, you don’t just enhance the conversions–you improve your retention rate and turn customers into brand ambassadors.


Product configurators make complex products easier to understand by enabling people to engage with them before purchasing. Customers can better grasp how items work by looking at them in real-time, which helps them move down the sales funnel. 

Shorter lead time

When a buyer submits a configuration, you’ll get their contact information as well as a list of their preferences, allowing your sales staff to customize and amp up conversion methods.

Overall, a product configurator may help sales and marketing teams, as well as improve your company’s workflow and help you gain market share.

The idea of Bigtime Daily landed this engineer cum journalist from a multi-national company to the digital avenue. Matthew brought life to this idea and rendered all that was necessary to create an interactive and attractive platform for the readers. Apart from managing the platform, he also contributes his expertise in business niche.

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Designing Secure Commercial Spaces Without Compromising Aesthetics




In the realm of commercial design, security and aesthetics often seem like opposing forces. Business owners and designers alike grapple with the challenge of creating spaces that not only captivate and inspire but also ensure the safety and security of assets and occupants. The good news is that integrating security features into commercial spaces without sacrificing visual appeal is entirely achievable. This blog post will delve into innovative design strategies that harmonise security with aesthetics, including a look at the best deadlocks for front doors in Australia, ensuring your commercial space is both beautiful and fortified.

Embracing Technology for Seamless Security

Modern technology offers a plethora of options for discreet yet effective security measures. For instance, advanced surveillance systems can be integrated into the architectural design in a way that they blend seamlessly with the environment. Smart locks and biometric access controls offer robust security without the clunky hardware, maintaining a sleek and modern aesthetic. Implementing these technologies not only elevates the security level of your commercial space but does so without disrupting its design flow.

Strategic Use of Materials and Design Elements

The choice of materials and design elements plays a crucial role in balancing security and aesthetics. High-strength materials such as tempered or laminated glass, for example, offer excellent security without compromising on the visual openness that glass provides. Similarly, incorporating natural barriers like decorative boulders or planters can serve as subtle physical deterrents while enhancing the space’s visual appeal.

Lighting: A Dual-Purpose Tool

Lighting is another powerful tool that serves both aesthetic and security purposes. Well-planned lighting can highlight architectural features and create a welcoming atmosphere while ensuring visibility and deterring unauthorised access after hours. Motion-sensor lighting, in particular, can be a discreet addition that enhances security without detracting from the design.

The Role of Deadlocks in Aesthetic Security

A critical aspect of securing any commercial space is the choice of locks, especially for front doors which are the primary entry and exit points. Deadlocks offer a high level of security, making them an essential feature for commercial spaces. However, selecting the right deadlock doesn’t mean you have to settle for a utilitarian look. Today, the market offers a variety of deadlock designs that complement any aesthetic, from modern minimalist to classic elegance. For those in Australia, choosing the best deadlocks for front doors involves considering both the security features and how the lock’s design integrates with your commercial space’s overall look.

Collaboration Between Security Experts and Designers

Achieving a balance between security and aesthetics often requires a collaborative approach. Security experts and interior designers need to work hand in hand from the early stages of the design process. This collaboration ensures that security measures are not afterthoughts but are integrated into the design in a way that complements the space’s aesthetic appeal.

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Designing secure commercial spaces without compromising aesthetics is not only possible but essential in today’s world. Remember, the goal is to integrate security seamlessly into the design, enhancing the user experience and ensuring peace of mind for both business owners and visitors. With thoughtful planning and collaboration, your commercial space can be a testament to the harmony that can exist between security and aesthetics.

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