Business

How to Run a Successful Business with Family and how Zaf Baker does it

Published

4 years ago

September 13, 2020

Keep family and business separate. We’ve all heard this sort of advice about how it is deadly and dangerous to involve family and friends in our business as it is bound to lead to collisions, fights, and in some cases, permanent destruction of both the relationships in the business. However, we have seen many instances in which family and friends are able to do business together and still drive.

A good example of this is Zaf and Adam Baker, brothers who run both a property business and a car dealership. The two have been in business for years and have seen mammoth success and are able to balance being both siblings as well as business partners, proving it can be done. Obviously, the situation between the Baker Brothers is not always the norm as there are instances of people who have had relationships destroyed by bringing in family and friends into business. If you are considering this route, it can be done.

First, it is important to look into the relationship itself. A quick peek at Baker’s social media will show that he and his brother are very close and according to recent interviews, they have been very close from a young age. If your relationship between you and your family member or friend is already tumultuous, it will only be heightened due to the pressures of running a business together. If you are thinking of starting a business with someone, make sure it’s someone you already have a good relationship with.

When you do find this person you have a good relationship with and want to go to business with, make sure it is a slow transition in the beginning. The Baker brothers did not start their empire off the bat. Instead, they began their career with a wholesale car dealership and then transitioned it by expanding the business into real estate. Starting with a single project or business venture will give you and your family member the chance to get to know each other as business people as opposed to siblings or otherwise. This means that many of the clashes and teething problems and other issues will be sorted out in the beginning as opposed to popping up later and causing bigger issues.

When you begin working with a family member, make sure that all the rules and roles are defined. For example, Zaf Baker is known as the more outgoing of the two brothers and has a very prolific social media presence which also promotes their business. When you are starting your business venture with a family member, decide ahead of time who is going to do what and make sure that each person is allowed to do their work without consent interference. Especially if there is an age difference or seniority, it is easy for one party to feel slighted. Instead, if each person is given a defined role and not constantly hovered over, the business will likely thrive.

Furthermore, business and pleasure time should also be clearly defined. In the confines of your business, it should be very clear that you are partners first and foremost and ensure that each partner works professionally as though they were working for or with a stranger. Outside the office, however, try your best to keep the personal relationship alive by engaging in the activities you have done prior. One of the issues that many people often have when working with a family member or friend is that they either lose their business partner by trying to maintain the relationship or lose their friend by trying to keep things professional in the workplace.

The key is to find a balance between the two for all involved. A quick look at Baker’s Instagram to grow will show you that the two brothers play as much as they work. His Instagram has shots of them traveling around the world, meeting some of the biggest celebrities in the world, engaging in many hobbies and partying. They also often seen with other members of the family traveling which shows that their relationship has not been harmed by the business partnership.

Finally, it is important to acknowledge when this sort of relationship is not feasible. It must be acknowledged that not every relationship can work in a professional setting and this is perfectly fine. There is no benefit in trying to force it if the flexibility does not exist. If it does exist, however, make sure to apply all the above rules to ensure the best possible results not just for the business but also for the relationship that is in question.

Business

September Joy: HomeCare Bosses United®’s Second CareGrowth AI™ Workshop

Published

2 days ago

September 4, 2024

Matthew Wiles

Sue and Enock Denis, co-founders of HomeCare Bosses United®, are the top industry-leading pair in the non-medical homecare space. Sue Denis began her journey after leaving the nursing world and jumping with both feet into the homecare industry by founding her own homecare agency. Next, she taught those in her local community and online how to do the same in a private Facebook group she created for the purpose. Now, that group has over 13k members.

She and Enock’s latest venture — the CareGrowth AI™ software developed specifically for homecare agencies — is but the next step in their transformative, inspiring journey, heralding a new era for homecare agencies by turning them into Intelligent HomeCare Agencies™. After their very successful launch event, the Systemize to Scale With AI Workshop, Sue and Enock are back with an encore for those who missed the first one — or those who want more HomeCare Boss magic!

The 2nd Launch Event: Systemize to Scale With AI Workshop

Scheduled from September 8-12, 2024, at 8 PM EST each day, the Systemize to Scale With AI Encore will introduce CareGrowth AI™ to the next wave of attendees. The five-day virtual event revolutionizes how homecare agencies operate, offering insights and tools to streamline operations, reduce errors, and enhance efficiency.

“We’re not just offering another software; we’re helping agencies transform into Intelligent Homecare Agencies,” Enock explains. “With AI, these agencies can become more efficient, productive, and ultimately more profitable.”

So true. Intelligent Homecare Agencies™ that implement the software harness the power of AI to elevate their operations, making them more efficient, productive, and capable of delivering higher quality care and achieving greater profitability.

A Community-Centric Approach

With nearly 13,000 members in their private Facebook group, HomeCare Bosses United® has created a robust community of homecare professionals. Its supportive network is a cornerstone of the organization, offering courses, consulting, and a thriving online space where members can share experiences and learn from one another.

“Community is the backbone of our success,” Sue shares. “It’s incredible to see agency owners support each other and grow together.”

Core Values Driving Success

At the heart of HomeCare Bosses United® lies a set of core values: Empowerment, innovation, community, integrity, excellence, and faith. These principles guide their mission and shape their approach to business, ensuring that each agency owner feels equipped to navigate the industry’s challenges.

“Empowerment is key,” says Sue. “We want agency owners to feel confident and capable, knowing they have the power to succeed.”

Innovation is another critical aspect of their work. With the launch of CareGrowth AI™, the Denises are setting new standards in the industry, paving the way for homecare agencies to become part of the Intelligent Homecare Agency™ category.

“With CareGrowth AI, we’re keeping up with the AI revolution… by leading it!” Enock emphasizes.

Integrity and Faith: The Foundation

Honesty, transparency, and ethical practices are fundamental to HomeCare Bosses United®’s business model. Enock and Sue’s commitment to integrity ensures that clients receive honest and transparent guidance, fostering trust and reliability.

Their faith also plays a pivotal role in their business philosophy.

“Our faith is at the center of our business,” Enock says. “It guides us and gives us strength, helping us make a positive impact in the lives of others.”

Looking Ahead

As HomeCare Bosses United® continues to grow, their mission remains steadfast: To help homecare agency owners thrive. Through their comprehensive support platform, they provide the tools, knowledge, and community needed to start, grow, and scale homecare businesses.

The upcoming Systemize to Scale With AI Encore is an opportunity for homecare professionals to join this journey and embrace the future of the industry. Registration is available at https://CareGrowthAI.com for just $37, including access to the live workshop and the exclusive HomeCare Bosses United® community.

About HomeCare Bosses United®

HomeCare Bosses United® helps you grow your homecare agency, impact the world, and live life on your terms. Co-founded by Enock and Sue Denis, the company offers courses, consulting, and live events for homecare agency owners at every stage of their journey. Their mission is to simplify the process of starting, growing, and scaling homecare agencies, providing the tools and support needed for success, including their revolutionary CareGrowth AI™ solution. For more information, visit: https://CareGrowth AI.com and https://homecarebossesunited.com