Lifestyle

How to Use All Online Marketing Power to Get People to Listen to Your Music

Published

5 years ago

August 1, 2020

Major music labels are known for dominating the world of revenue generation for all manner of artists. However, this is no longer the case. Independent artists are generating more revenue on their own without help.

When it comes to selecting the tools to digitally distribute content, many independent artists think erroneously that choosing one digital distribution method has an effect on others.

They forget that they’re the ones who come up with traffic in online marketing by actively promoting their profiles and content. Potential consumers don’t just stumble on brands, products and profiles on music online distributors such as Spotify, Apple Music, among others. To get people to listen to your music online doesn’t just happen. You can’t just distribute your music and expect interested fans to find and purchase it. Even so, you don’t have to fret about it!

Today, the music world has completely transformed, especially when it comes to connecting with a potential audience. You can now access all the online marketing power needed to do it and successfully while at it.

Marketing via Social Media

One of the weaknesses of independent artists today in marketing their music is inconsistency in social media usage in music promotion. To get people to listen to your music on social media sites such as Facebook, Twitter, Tiktok, YouTube or Instagram, consistency in posting content is key. If you won’t post, publish or add updates as constantly as possible you will most likely lose your audience and cherished fans.

Make the most of Spotify algorithms

On how to get people to listen to your music, don’t ignore Spotify algorithms. If you didn’t know, each Monday a fresh playlist known as Discover Weekly is sent by Spotify. It’s popular for having songs the music distributor believes a specific subscriber would be better of with. Discover Weekly is one of the best and most effective methods of getting fresh new listeners in the world of Music without using a lot of resources, time or energy.

So, how do you get your music noticed and have it featured on Discover Weekly? What you need first is to appear in people’s playlists initially. Just like in the world of Search Engine Optimization, playlists in Spotify work in the same manner as backlinks.

With the addition of your music to a playlist it simply means your song is top notch and a quality production people like. As a result, you will find so many Spotify music promotion services that give self-reliant music artists the exposure they need through the marketing of their content to all manner of interested listeners and diverse curate playlists.

Maximizing Facebook, Instagram and Google ads

While searching stuff on Google we always pay attention to the search results appearing at the top. In fact, today adverts appear with an “ad” tag on them. What it means is that someone paid to appear there. It’s one of the most valuable online marketing techniques considering it captures the searcher’s attention in a second or so. Advertisers from all walks of life understand how important that spot is as the world keeps turning completely digital.

From mere shopping for food and non-food items, news and other items, including interacting with friends and new acquaintances among other activities, the internet is a home, office, social world or even a business to billions. Making the most of ads on Google or other social networking sites such as Instagram and Facebook pays a lot.

Google processes over 70,000 searches per second while Instagram has over 1 billion active monthly users. Facebook boasts of over 2.5 billion active users every month. With such potential, it’s not hard to see why most famous music makers globally are always striving to appear in these online spaces to get people to listen to their music.

Exhaustively make use of various online marketing platforms

So many music artists are paying top dollar to just one digital music distributor forgetting millions of their audience might actually prefer another. Rather than throw all your eggs in single basket, make the most of smart music sharing links that work by redirecting users where you want them, collecting their emails and other contact information in the process for use in additional music marketing persuasions. Even better, you get to do this without using websites or apps.

What happens is that you make a fan’s work easier by referring them to a platform such as Tuneer.net. Their emails are collected as they go on to stream or buy your songs on Apple Music, Spotify or other market place. You might want to offer free songs and MP3 downloads of music to your social media fans and followers once they share their email addresses.

Most independent music artists forget Facebook, Instagram, Twitter, among others, allow users to use their platform in exchange with access to their followers. For you to reach users directly for free whenever you need to, owning the details is vital. Accomplish this by seeking the help of a startup such as Tuneer.net.

Having a huge database full of well, curated email contacts you can reach any time you want is a priceless resource than any number of social media followers. You may wake up one day to find your social media platform gone or your profile banned from the system. But an email database of your own is a resource you can keep updating, use the way you want and reach subscribers with a message you’re sure they will receive.

In social media sites as well as organic SoundCloud promotion and Spotify, the followers you reach are only those their algorithms allow you to. To enhance your reach and post more content you even have to pay extra in these platforms. Considering how your resources are critical and your music a journey, you cannot afford to waste a lot of money. You even don’t need to.

Conclusion

It’s not always easy to get people to listen to your music fast. Lots of time and resources will be required, especially if you stick with a single digital distribution method. However, by utilizing and harnessing all the online power within your disposal you can transform your music profile to appear more authentic and attract throngs of fresh music listeners.

Lifestyle

Houseplant Styling Mistakes to Avoid in Home Décor

Published

2 hours ago

November 16, 2025

Michelle Langton

Bringing greenery indoors can instantly elevate a space — adding warmth, texture, and a sense of calm. However, styling houseplants successfully requires more than simply popping a fern in a corner and hoping for the best. From mismatched plant selections to poor placement and neglecting scale, even the most well-intentioned plant lovers can make styling missteps. Before you dive into your next indoor plant arrangement, it’s worth understanding the most common mistakes to avoid.

Whether you’re new to indoor greenery or a seasoned plant parent, brands like Hello Botanical make it easy to find the perfect plants and gifts that complement your interior style — but knowing how to display them properly will make all the difference.

Overcrowding Your Space with Too Many Plants
While it’s tempting to fill every available surface with greenery, too many plants can make your space feel cluttered and overwhelming. Each plant deserves breathing room to grow and be appreciated. Instead of bunching them together, try grouping a few in varying heights or textures for balance. A single large plant in a corner can make a stronger design statement than ten small ones scattered everywhere.

Ignoring Light Conditions
Aesthetics shouldn’t be your only consideration when placing plants. Many indoor plant styling mistakes stem from ignoring light needs. Some species, like fiddle leaf figs and succulents, crave bright indirect light, while others, such as snake plants or peace lilies, thrive in low-light corners. Assess the natural light in each room before choosing plants, and remember that not every green beauty will thrive on your coffee table or bathroom shelf.

Choosing the Wrong Pot or Planter
A pot isn’t just a decorative accessory — it affects your plant’s health and your home’s design balance. A mismatched or undersized pot can look awkward, while one without drainage can cause root rot. Select planters that complement your home’s aesthetic and suit each plant’s needs. Neutral ceramics, woven baskets, or textured terracotta pots can enhance the overall décor while allowing your greenery to shine.

Neglecting Scale and Proportion
One of the easiest ways to make a room look unbalanced is by ignoring scale. A tiny plant on a large table can feel lost, while an oversized monstera can overwhelm a small living room. Consider the proportions of your furniture and space before selecting plants. Taller plants like palms or rubber trees add height and drama, while trailing species such as pothos or string of pearls can soften shelves and hanging corners beautifully.

Forgetting to Mix Textures and Colours
Just as you’d layer textures and tones in your furnishings, apply the same principle to your plant styling. Combining different leaf shapes, shades of green, and plant structures creates visual interest. Pair glossy leaves with matte ones, upright plants with cascading varieties, and bold tropicals with delicate ferns. A well-curated mix feels intentional rather than chaotic.

Over-Decorating Around Your Plants
Plants are statement-makers in their own right. Surrounding them with too many decorative objects — candles, vases, or trinkets — can detract from their natural beauty. Let the greenery breathe and become a focal point. A simple setup often feels more elegant and modern than a crowded display.

Forgetting Functionality in Key Spaces
While plants bring undeniable style, practicality matters too. Avoid placing trailing vines where they’ll get tangled in workspace cords or near entryways where they can be knocked over. Similarly, keep moisture-loving plants away from electronics and ensure any planters with drainage are placed on trays to protect your floors and furniture.

Ignoring Consistency Across Your Home
Houseplants look their best when they contribute to a cohesive theme. Instead of choosing random species for each room, think about your home’s overall design. Are you going for a minimalist, Scandinavian aesthetic or something more lush and tropical? Repeating a few plant types or pot styles throughout creates unity and flow.

Overlooking Plant Care as Part of the Design
No matter how beautifully you style your plants, unhealthy or neglected greenery can spoil the look. Regular pruning, wiping leaves, and rotating pots to ensure even growth are key parts of maintaining your interior aesthetic. Healthy, thriving plants add vibrancy and life that no artificial décor can replicate.

Forgetting That Less Can Be More
Finally, remember that plants should enhance your décor, not dominate it. A few strategically placed, well-cared-for plants can transform a home far more effectively than a jungle of mismatched greenery. Focus on quality over quantity, and choose each plant intentionally to fit your style, lighting, and lifestyle.

When styled thoughtfully, houseplants can turn a space into a peaceful, inviting sanctuary

Avoiding these common mistakes helps you highlight their beauty while keeping your interiors cohesive and clutter-free. Whether you’re refreshing a single room or curating a lush indoor garden, start small, observe what works, and grow your collection with care.