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How to Use All Online Marketing Power to Get People to Listen to Your Music

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Major music labels are known for dominating the world of revenue generation for all manner of artists. However, this is no longer the case. Independent artists are generating more revenue on their own without help.

When it comes to selecting the tools to digitally distribute content, many independent artists think erroneously that choosing one digital distribution method has an effect on others.

They forget that they’re the ones who come up with traffic in online marketing by actively promoting their profiles and content. Potential consumers don’t just stumble on brands, products and profiles on music online distributors such as Spotify, Apple Music, among others. To get people to listen to your music online doesn’t just happen. You can’t just distribute your music and expect interested fans to find and purchase it. Even so, you don’t have to fret about it!

Today, the music world has completely transformed, especially when it comes to connecting with a potential audience. You can now access all the online marketing power needed to do it and successfully while at it. 

Marketing via Social Media

One of the weaknesses of independent artists today in marketing their music is inconsistency in social media usage in music promotion. To get people to listen to your music on social media sites such as Facebook, Twitter, Tiktok, YouTube or Instagram, consistency in posting content is key. If you won’t post, publish or add updates as constantly as possible you will most likely lose your audience and cherished fans.

Make the most of Spotify algorithms

On how to get people to listen to your music, don’t ignore Spotify algorithms. If you didn’t know, each Monday a fresh playlist known as Discover Weekly is sent by Spotify. It’s popular for having songs the music distributor believes a specific subscriber would be better of with. Discover Weekly is one of the best and most effective methods of getting fresh new listeners in the world of Music without using a lot of resources, time or energy. 

So, how do you get your music noticed and have it featured on Discover Weekly? What you need first is to appear in people’s playlists initially. Just like in the world of Search Engine Optimization, playlists in Spotify work in the same manner as backlinks.

With the addition of your music to a playlist it simply means your song is top notch and a quality production people like. As a result, you will find so many Spotify music promotion services that give self-reliant music artists the exposure they need through the marketing of their content to all manner of interested listeners and diverse curate playlists.

Maximizing Facebook, Instagram and Google ads

While searching stuff on Google we always pay attention to the search results appearing at the top. In fact, today adverts appear with an “ad” tag on them. What it means is that someone paid to appear there. It’s one of the most valuable online marketing techniques considering it captures the searcher’s attention in a second or so. Advertisers from all walks of life understand how important that spot is as the world keeps turning completely digital.

From mere shopping for food and non-food items, news and other items, including interacting with friends and new acquaintances among other activities, the internet is a   home, office, social world or even a business to billions. Making the most of ads on Google or other social networking sites such as Instagram and Facebook pays a lot.

Google processes over 70,000 searches per second while Instagram has over 1 billion active monthly users. Facebook boasts of over 2.5 billion active users every month. With such potential, it’s not hard to see why most famous music makers globally are always striving to appear in these online spaces to get people to listen to their music.

Exhaustively make use of various online marketing platforms

So many music artists are paying top dollar to just one digital music distributor forgetting millions of their audience might actually prefer another. Rather than throw all your eggs in single basket, make the most of smart music sharing links that work by redirecting users where you want them, collecting their emails and other contact information in the process for use in additional music marketing persuasions. Even better, you get to do this without using websites or apps.

What happens is that you make a fan’s work easier by referring them to a platform such as Tuneer.net. Their emails are collected as they go on to stream or buy your songs on Apple Music, Spotify or other market place. You might want to offer free songs and MP3 downloads of music to your social media fans and followers once they share their email addresses.

Most independent music artists forget Facebook, Instagram, Twitter, among others, allow users to use their platform in exchange with access to their followers. For you to reach users directly for free whenever you need to, owning the details is vital. Accomplish this by seeking the help of a startup such as Tuneer.net.   

Having a huge database full of well, curated email contacts you can reach any time you want is a priceless resource than any number of social media followers. You may wake up one day to find your social media platform gone or your profile banned from the system. But an email database of your own is a resource you can keep updating, use the way you want and reach subscribers with a message you’re sure they will receive.

In social media sites as well as organic SoundCloud promotion and Spotify, the followers you reach are only those their algorithms allow you to. To enhance your reach and post more content you even have to pay extra in these platforms. Considering how your resources are critical and your music a journey, you cannot afford to waste a lot of money. You even don’t need to. 

Conclusion

It’s not always easy to get people to listen to your music fast. Lots of time and resources will be required, especially if you stick with a single digital distribution method. However, by utilizing and harnessing all the online power within your disposal you can transform your music profile to appear more authentic and attract throngs of fresh music listeners.

Michelle has been a part of the journey ever since Bigtime Daily started. As a strong learner and passionate writer, she contributes her editing skills for the news agency. She also jots down intellectual pieces from categories such as science and health.

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Lifestyle

Wisdom and Youthful Energy Combined: Tax Attorney Lance R. Drury

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Research done by The American Psychological Association indicates that the average person starts feeling old at the age of 47. This was the most cited age in a survey of 2,000 Americans over 40, with respondents also noting that they begin to worry about age-related bodily changes around the age of 50. Concerns about mental decline and memory loss are prevalent, with a significant percentage of participants expressing fears about their cognitive health deteriorating as they age. Interestingly, fewer people are concerned about losing their youthful looks compared to worries about mental sharpness and staying socially connected.

But at the young age of 70, Tax Attorney at Law Lance R. Drury embodies the belief that age is just a number — not a measure of one’s capabilities. With a career spanning several decades, the spunky lawyer continues to defy societal expectations, showcasing that one can maintain both wisdom and youthful energy well into their later years. Drury’s happy-go-lucky, quick-witted personality offers a refreshing perspective in a world where age often dictates one’s pursuits and achievements.

Lance R. Drury is the founder of the Law Office of Lance R. Drury, a firm renowned for its exceptional tax resolution services. With over 35 years of legal experience, his practice specializes in tax planning, litigation of tax disputes, and negotiation of settlements with tax authorities. Drury’s personalized approach to each case ensures that clients receive strategies tailored to their unique situations.

His offices are located in Ste. Genevieve and St. Louis in Missouri, Nashville in Tennessee, and most recently, San Antonio in Texas. Drury’s practice emphasizes understanding clients’ specific needs and navigating the complexities of tax law to provide clear, actionable solutions. Through his dedicated work, he built a longstanding reputation for his legal acumen and commitment to upholding the highest standards of the legal profession, ensuring that each client receives attentive and effective representation.

We sat down with Drury to discuss his perspective on age and how it influences his dynamic approach to life and work.

All In Your Head

Drury’s response to the question of retirement was profound.

“People often suggest I should retire,” he shared. “But staying active keeps my mind sharp and my spirit youthful.”

His days are filled with interactions that span generations, which he believes keep his mind young and engaged.

“Age is just a sequence of numbers that has no bearing on what you can achieve. The only limits are the ones you set for yourself,” Drury emphasized.

Maintaining Purpose and Connection

Drury highlighted the importance of maintaining a sense of purpose. While retirement for some means relaxation and leisure, for Drury, it’s about continual engagement and growth.

“You don’t retire from life; you move towards new opportunities,” Drury pointed out. “It’s essential to keep forging connections and pursuing goals that keep you connected to the world around you.”

He actively engages with people daily, from colleagues to younger individuals, enriching his social life and broadening his perspectives. This engagement, he noted, is key to feeling connected and vibrant.

The Psychological and Social Benefits of Staying Active

Staying engaged in work and social activities has profound effects on mental health. Drury observed that his professional engagements keep his mind sharp and give him a sense of purpose every day. This routine, he suggested, can benefit everyone, regardless of age. The social interactions that come with staying active help prevent the loneliness and isolation often associated with aging.

“Staying active is crucial for keeping your mind sharp and your spirit engaged,” Drury noted.

A Rebellious Stance on Aging

Drury’s approach is rebellious. Especially in the field of law, defying societal expectations that dictate slowing down with age is unexpected. He finds liberation in continuing his work and enjoying life on his terms. This rebellious stance is about acknowledging the aging process while embracing it with vigor and a clear sense of purpose.

“Rejecting the typical narrative of aging doesn’t mean denying the process of growing older. It means embracing it with enthusiasm and a resolve to live fully every day,” Drury passionately shared. “I encourage others to live joyfully and defiantly, irrespective of age.”

Drury’s narrative is a powerful reminder that age should not limit our dreams or capabilities. Whether it’s continuing a career, engaging with diverse social groups, or simply finding new reasons to enjoy each day, his life exemplifies the power of living without age boundaries. Drury’s advice encourages us to look beyond societal expectations and craft a life filled with engagement, purpose, and connection, no matter how many years we have lived.

In a world that often equates aging with decline, Lance R. Drury stands out as a beacon of enduring vitality and purpose, inspiring all of us to rethink what it means to grow older!

About The Law Office of Lance R. Drury

The Law Office of Lance R. Drury, founded in 2006, has been a leading legal practice in Ste. Genevieve, Missouri, St. Louis, Missouri, San Antonio, Texas, and Nashville, Tennessee specializing in tax law matters. With over 35 years of experience, Lance is a nationally-recognized tax resolution attorney providing innovative solutions to IRS tax dilemmas with a team that is dedicated to providing clients personalized and effective solutions for tax planning, dispute litigation, and tax resolutions. For more information, please visit https://www.lancedrurylaw.com/ 

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