Business
HungryPanda Aims to Create a Better Food Delivery Market

HungryPanda is a Chinese food ordering system that provides its service to ensure the safe and timely delivery of Chinese food to the Chinese people living abroad. The firm aims to create a better food delivery market and it is making innovative changes in its operations to achieve its goals.
Since its establishment in 2017, HungryPanda has grown 30x times, and its founder Eric Liu has worked immensely hard to take the Chinese food delivery giant to a new height. Headquartered in London, HungryPanda has expanded to a total of 47 cities across the globe.
HungryPanda follows sustainable business practices to carry out its operations and keep its customers satisfied. The company has taken the advantage of the growth of the global food industry and it has opted for new ways to grow across the globe.
Aims to Provide the Best Quality Chinese Food
HungryPanda aims to provide the best quality Chinese food to customers and it keeps on upgrading its services by focusing on technology advancement. The Chinese food delivery giant has also attracted funding of 70mn from investment companies to boost the level of its operations during the health pandemic.
HungryPanda never compromises with the food quality and it always provides delicious as well as mouth-watering Chinese food items. Following the investment of funding, the company has expanded itself in terms of products, regions, and audiences.
Release of Improved App Version
In order to boost the convenience of its customers, HungryPanda has released an improved version of its app. The new app is versed with better functionality and it has got a user-friendly design that makes it easy to use.
A few features included in the app are more functional modules, diverse page categories, personalized display, and fast loading. Now, customers can easily access different services through the app and one can easily avail of discount information with ease.
Improvement in Brand Value
HungryPanda has tried to upgrade its level of customer service and it aims to provide an excellent user experience to customers. It lays its focus to improve the level of comfort for its customers by making them available with a streamlined food delivery service.
HungryPanda focuses on fulfilling its customers’ demands by providing personalized services. Due to its efforts to improve its customer service and user experience, the food delivery giant has managed to upgrade its brand value from 1.0 to 3.0.
Works on “Customer First” Approach
HungryPanda always functions on the basis of the needs of its customers as it follows the “customer first” approach in its work. It follows innovative marketing methods and adopts sustainable business practices to satisfy its customers in the best possible way.
During the pandemic lockdown period, the company had made many changes in its functionality. It didn’t just lay its focus on keeping its customers happy but it also facilitated food restaurants to boost their food businesses.
It is simply due to the innovative approach that HungryPanda follows in its functioning. Now, in the new normal period, HungryPanda has made changes to provide protection against risks while picking up food at dine-in restaurants.
HungryPanda has made available offline meal pickup service at discounted rates and it has also facilitated self-pick service for customers. All these changes have been made by the company to benefit the food restaurants and make people dine outside their homes to get rid of homesickness.
Contactless Food Delivery
HungryPanda is working hard to provide contactless food delivery for its clients by fulfilling their needs. It follows all the safety measures to ensure their safety during the food delivery process. The food delivery service has upgraded the level of its service and it is the reason why it is witnessing immense growth at a global level.
And it is seeing its expansion at a fast pace to meet the needs of Chinese customers. HungryPanda believes in sustainable growth and it keeps on taking customers’ feedback to improve its overall customer service.
The demand for Chinese food is increasing in different corners of the world because many Chinese people settled abroad seek Chinese food to satisfy their hunger. HungryPanda has very well adapted to the concept of a community-focused food delivery system. It keeps on upgrading its services to grow its dominance in the food delivery industry.
Business
Scaling Strategies for Bootstrapped Founders: Why Smart Startup Entrepreneurs are Ditching Traditional Agencies for Leaner Growth Machines

Today’s startups need to scale at top speed. Conventional methods for achieving business growth and revenue early are under fire. That’s why more and more savvy founders are abandoning the traditional marketing agency business model. They realize that the rules of the game have changed.
Leading this shift is Pablo Gerboles Parrilla, founder of Pabs Marketing. He’s a techpreneur and CEO whose unique perspective marries technological insight and marketing expertise.
For today’s founders, Gerboles believes the message is clear: cash flow and profitability don’t depend on VC funding. It’s time to ditch old-school agencies and turn to leaner, more flexible growth machines.
The age of scaling a bootstrapped startup: Why founders choose to scale without external funding or venture capital
“Startups are nothing like the established corporations traditional agencies are built to serve,” Gerboles says. “They need to be nimble and conserve their resources. The last things they need are bloated services with hidden fees and lengthy contracts. They need results, and they needed them yesterday.”
Traditional agencies position themselves as one-stop shops for marketing and growth, offering extensive teams and shiny presentations, but their campaigns come with a hefty price tag. Those structures work well for Fortune 500 companies needing big-budget omnichannel campaigns. For startups? They often translate to high retainers and little flexibility.
“If you’re a startup founder, wasting time and resources on presentations that don’t lead to actionable growth isn’t an option,” Gerboles explains. “You have to be data-driven and relentless in finding what works. Traditional agencies are just too slow and cumbersome to deliver.”
Successful bootstrapping can lead to sustainable growth: Lean growth machines for lean operations
Gerboles spent the last six years helping founders to scale their businesses quickly and sustainably. His background in technology and marketing enables these founders to break free from outdated agency models in favor of smarter alternatives. He combines lean growth machines built on systems and sophisticated AI-powered tools with the power of micro-agencies and niche contractors.
“Agility is everything,” Gerboles shares. “The best founders today aren’t looking for creativity for its own sake. They want to see scalable solutions.”
The foundation of Gerboles’s philosophy lies in automating human-driven processes through software. Whether automating lead generation and funnel tracking, optimizing campaigns for performance with AI, or streamlining day-to-day operational tasks, smart automation reduces costs and enables companies to scale faster.
Take marketing strategy, for example. Instead of handing over control to a traditional large-scale agency, modern founders can engage niche micro-agencies with expertise in specific domains like paid media, SEO, or influencer campaigns. These smaller, hyper-focused teams are far more nimble, deliver measurable ROI, and cost a fraction of the price.
“When you combine these micro-agencies with contractors and automation, you’ve bypassed a lot of unnecessary overhead,” Gerboles explains.
The importance of accountability, transparency, and results in scaling strategies for bootstrapped founders
For Gerboles, one major shortfall of traditional agencies is the lack of true accountability. “You don’t want vague creative promises or KPIs that could mean anything,” he says. “You want sharp goals and clear deliverables. Most of all, you want systems that let you track performance in real time. Nothing builds trust and drives results faster than data-driven accountability.”
The shift away from agencies is primarily driven by concerns over transparency and reliability. By leveraging smaller, specialized teams or AI-powered tools, startups can maintain a tighter grasp on their marketing and growth. When they find what works, they can iterate quickly based on live campaign data.
“Smart founders don’t have time to wait weeks for an update,” Gerboles quips. “When you build lean growth machines, you’re always connected to your performance metrics. You can pivot instantly. This model rewards consistency and strategic risk-taking.”
When Gerboles designs systems for startups, he emphasizes performance certainty. He eliminates guesswork and sticks to systems that work. It’s a philosophy that resonates with modern entrepreneurs who value clarity and efficiency above all else.
Scaling strategies for bootstrapped founders who don’t consider external funding: a blend of technology and micro-agencies
The evolution Gerboles champions is already well underway. The rise of AI, no-code platforms, and automation tools means startups can do more with less — and faster — than ever. Solutions like automated campaign optimization, predictive analytics, and content creation tools enable startups to scale their output without hiring a large team or committing to an agency’s payroll.
Meanwhile, on-demand contractors and micro-agencies provide laser-focused expertise on an as-needed basis. Whether it’s bringing in a TikTok ads expert for a short-term boost, hiring a conversion copywriter for a product launch, or testing AI-powered chatbots for lead management, lean growth machines are redefining the agility game.
“An expert contractor or a micro-agency specializing in your exact need will always be faster and better than the ‘generalist’ vibes you get from old-school agencies,” Gerboles notes. “Specialization and precision are the name of the game now.”
Founders who want to lead in the new era of business are increasingly following the path Pablo Gerboles lays out. They are choosing smarter systems, investing in the right tech stack, prioritizing accountability, and embracing speed at every level.
“Business isn’t a time to play safe,” Pablo says. “It’s about innovation and pushing edges within a clear strategy. Surround yourself with agile partners, hold processes to results, and find the tools that help you stay lean. That’s how you win in today’s game.”
Gerboles is a thoughtful entrepreneur committed to helping business leaders reinvent their approach to growth. From ideation to execution, his advice rings true: leave the bloated bureaucracy of yesterday’s agencies behind and build lean growth machines fueled by agility and results.
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