Lifestyle

Innovative Beverly Hills cosmetic dentist, Dr. Justin Raanan, continues to gain recognition for his groundbreaking solutions

Published

4 years ago

August 10, 2020

Dr. Justin Raanan established his holistic private practice in Beverly Hills with one goal in mind – to help as many people as possible to increase their self confidence by making it easy for them to access quality cosmetic dental care. He considers himself a preventative doctor, utilizing advance technology to catch key indicators in his patient’s mouth, prior to them becoming problems. The aesthetic dental specialist has done well for himself in a relatively short while, offering amazing solutions that have seemingly disrupted the industry, with a long-lasting impact on dental care.

“Education is the key to my Success… Offering my knowledge to my patients is what motivates my patients to change their habits and helps them achieve the best results.” Dr. Justin Raanan

From the moment you walk into this dashing Penthouse Suite, you feel right at home. His staff stem as an extension of Dr. Justin’s kindness, genuine nature, and warmth. The office is immaculately dressed with orchids from wall to wall. His practice started based on word of mouth positive experiences from his A-listed celebrity patients. Dr. Justin Rannan has continued to garner reviews from his clients and other major stakeholders in the industry. Described by many as a major opinion leader and innovator, Dr. Justin has become increasingly popular for the introduction of new techniques such as the Slit-Window Technique and solutions to the industry, with the primary goal of enhancing the experience of each patient and creating predictable results.

Dr. Justin utilizes the newest technology in the field of dentistry. In his office, he has intraoral scanners and cameras that detects cavies and help you visualize the problems or issue in your mouth. Further, he has a state-of-art in-office CT Scan Machine that takes 3D images of your face with low radiation outputs. He also has five various lasers that he utilizes in his various procedures to manage pain and expedite his patients’ healing. To place Dental Implants, he utilizes a Computer assisted surgical devices to assure that patient have less trauma and more pression during the surgery resulting in predicable results. Working with his brother, Dr. Rodney Raanan, he has incorporated Ozone therapy for treatment of patient’s tooth sensitive and oral chronic infections. Working with Dr. Justin puts your mind at ease that your are truly getting the highest finest care available.

Dr. Justin extensive training from University of California, Los Angeles, Herman Ostrow School of Dentistry of USC and Harvard School of Dental Medicine permits him to provide a holistic minimal invasive approach in treating his patients. Dr. Justin Raanan has not limited his services to the elite in Beverly Hills. In addition to his private dental care office in Beverly Hills, he also provides private dental care at Cedars Sinai Towers Dental Center. With the help of Dr. Rodney Raanan, they have built a Multispecialty Dental Center to bring awareness to the Oral-Systemic causative relationship.

Rotarian, Dr. Justin Raanan, has also been involved in a couple of charitable works as he looks to bring smiles to the faces of the needy across the globe. Dr. Justin worked with Christian Medical and Dental Association Mission Trips, as one of the eight students selected to serve on an annual trip to underserved areas in Central America to provide comprehensive dental care and education. He also worked with Queens Care Foundation in East Los Angeles, providing oral health screening and oral health instructions to elementary school students in high-need areas. Other charitable organizations that have been privileged to enjoy the passion and dedication of Dr. Justin Raanan include Dental Mobile Clinic and AYUDA, both in Los Angeles.

Lifestyle

Duravo’s Success Story: Engineering the Perfect Suitcase

Published

5 days ago

September 11, 2024

Michelle Langton

Photo credit: Duravo

By: Mae Cornes

When Matt Muhr and Dan Cooper founded Duravo, they started with something other than luggage design. Instead, their journey began unexpectedly: the world of tactical and anti-ballistic gear. This unconventional background led them to discover a self-reinforced composite material used in professional sports equipment, military gear, and automotive components.

Working closely with a German engineering team, Muhr and Cooper developed Flexshell™, a material that combines strength and lightness. “We saw an opportunity to bring advanced materials science to an industry that hadn’t seen significant innovation in decades,” Muhr explained.

A Lightweight Contender in a Heavy-Duty Market

Duravo’s entry into the luggage market came at a time when established brands dominated the landscape. However, the company’s focus on material innovation sets it apart from competitors.

The Duravo International, an expandable carry-on, weighs just 5 pounds, making it significantly lighter than many competitors’ offerings. This weight reduction doesn’t come at the cost of durability or capacity. The suitcase expands from 37 liters to 46 liters, providing travelers with flexibility without exceeding airline size restrictions.

Cooper noted, “Our goal wasn’t just to make another suitcase. We wanted to change how people think about luggage durability and weight fundamentally.”

Rigorous Testing: Proving Durability in the Lab and on the Road

To validate its claims about Flexshell’s durability, Duravo invested heavily in product testing. The company reports subjecting its luggage to weighted tumble tests, extreme drop tests, and thousands of handle yanks.

The company does not publicly share specific test results, but it states that Flexshell provides five times the strength of traditional plastics used in luggage. This claim would represent a significant advancement in luggage materials if independently verified.

Technology Integration: Beyond Basic Storage

Duravo’s products incorporate several tech-friendly features, reflecting the changing needs of modern travelers. The luggage includes built-in USB access for charging devices, a hidden sleeve for tracking devices like AirTags, and compartments designed to protect electronics during travel.

These additions address common pain points for travelers, such as keeping devices charged and preventing lost luggage. However, it’s worth noting that some of these features, such as USB charging ports, are becoming increasingly common in premium luggage offerings.

Market Performance and Customer Reception

Since its launch a year ago, Duravo reports generating over 1,500 customers. While this number suggests steady growth, it’s modest compared to established brands in the luggage industry. The company currently limits its market to the U.S. and Canada, indicating potential for expansion.

The company reports positive customer reviews, a critical factor in the luggage industry, with an online star rating of 5 out of 5. However, independent verification of these ratings and a larger sample size would provide a more comprehensive picture of customer satisfaction.

Challenges and Competition in a Crowded Market

Despite its inventive method, Duravo faces significant challenges. Established brands like Away, Monos, and Tumi command substantial market share and brand recognition in a highly competitive luggage market.

Duravo’s focus on high-end materials and manufacturing in Germany will likely result in higher production costs. This could make it difficult for the company to compete on price with brands that manufacture in regions with lower production costs.

Environmental Considerations and Future Directions

Duravo emphasizes the eco-friendly nature of its products, stating that Flexshell is recyclable. However, specific data on the material’s environmental impact throughout its lifecycle is not readily available. As sustainability becomes increasingly important for consumers, more transparent and detailed environmental information could benefit the company’s market position.

Duravo’s success may hinge on its ability to scale production while maintaining quality, expand its product line, and effectively communicate its value proposition to a broader audience. The luggage industry’s recovery and growth following the COVID-19 pandemic will also play a crucial role in shaping the company’s trajectory.

As Duravo continues developing its brand and product line, its story is an interesting case study in bringing materials innovation to a well-established consumer goods category. The company’s future success will depend on its ability to balance innovation with market demands and effectively compete with more prominent, established brands.