Lifestyle

The HighKey Co Gear Is Equal Parts Science and Individuality, Perfect for the Gym

Published

4 years ago

December 9, 2020

With an overwhelming amount of technology and products out there, customers care about two things: top quality and personalization. HighKey Technology (aka HighKey Co) brings the two together by offering products that are science-based, technologically advanced, and extremely comfortable to use day in and day out. Enjoying a wide popularity with fitness enthusiasts, the brand and its customers have something in common — they want to perform better and smash their goals every time.

The company has been growing exponentially since its conception. “We’ve always wanted to deliver the best to our customers, and the way to figure out what that is, is to listen to them. It’s that simple. We always care about our reviews and what people have to say, so we can take that insight to our research team and innovate. The fitness community loves our gear because you can use it anywhere in any conditions,” a member of the team shares.

HighKey Technology is known for a number of products. They offer powerful portable speakers, comfortable backpacks, long-lasting power banks, and of course, their uber-popular signature earbuds. “Our customers love the earbuds for their training sessions. We made them with a special microchip inside so that they can be worn anywhere, even nine feet under water, so you can easily wear them while swimming laps or taking a shower. We’ve seen people freak out hundreds of times because their average headphones got wet and stopped working. Well, our newest version of wireless earbuds eliminates that nightmare. Not only that, but because of the wingtips that come in various sizes, they fit perfectly inside your ears, so they won’t be falling out while you’re doing Tabata training or jumping rope, or sprinting” the team member explains.

The brand continuously receives five-star reviews for their products, and in case someone is not 100% satisfied, they can return the products within 14 days. “We make sure to allow for lots of freedom for our shoppers. On our website, they can check out using a credit card, PayPa or Apple Pay in a completely secure way. Our 14-day money-back guarantee is in place to make sure that everyone loves their products. This is why we get so much great feedback,” a HighKey Technology team member shares.

This year, HighKey Technology is hosting a large giveaway along with a hot sale. Starting on Black Friday and lasting through Cyber Monday, customers can get everything on the website at a 50% discount. Not only that, but every dollar spent between Black Friday and Cyber Monday this year will count as not one but five entries into the giveaway, with prizes valued at $20,000. Winners will receive one of the following prizes; $10,000 in cash, an iPhone and or a MacBook.

“We are so excited to be doing this. It’s been a tough year, to say the least, and we want to make our fans happy,” says a member of the HighKey Technology team. Fans are eagerly awaiting the sale. Over 692,000 people follow HighKey Technology on Instagram and that number keeps growing. The fact that the company listens to its customers and cares about their needs and wishes is precisely why they keep growing so quickly. The company prides itself on being absolutely customer-focused and dedicated to science and innovation.

For more news and to be the first to receive updates and sales offers from HighKey Technology, follow them on social media.

Lifestyle

Why Classical Dance Is Thriving on Instagram

Published

1 week ago

April 28, 2025

Michelle Langton

For centuries, classical dance forms like Bharatanatyam and Kathak have been treasured for their elegance, complexity, and storytelling prowess. But in recent years, these age-old traditions have found an unlikely stage: Instagram. From intricate mudras to rhythmic footwork, young dancers are captivating audiences worldwide, all in the span of a 60-second reel.

So, what’s fueling this revival of classical dance on a platform known for trends, filters, and viral challenges?

Instagram, with its visual-first format, has become an ideal space for artists to share their craft. Classical dance, rich in visual storytelling, translates beautifully into bite-sized performances that are accessible and engaging for modern audiences.

“Reels are short enough to grab attention but long enough to convey the essence of a classical piece,” says one of Spardha’s dance teachers, actively creating dance videos for the Instagram page of Spardha School of Music and Dance, an online platform for performing arts education. “You don’t need an elaborate stage or hours of performance; a simple backdrop and good lighting can bring your art to life.”

On Instagram, young dancers bring a fresh approach to traditional art. They skillfully blend classical compositions with trending audio tracks, often choreographing pieces that resonate with younger audiences.

These videos show how classical dance can be relevant in today’s world as young artists reinterpret popular songs in classical style. Such performances respect the tradition, make it accessible to a larger audience by making classical dance relatable.

Social media has also given classical dancers something they’ve never had before: a global audience. Platforms like Instagram allow Indian artists to reach audiences in the U.S., Europe, and beyond, fostering cultural exchange and appreciation.

And the feedback loop is immediate. Unlike traditional performances, which are confined to auditoriums and limited audiences, Instagram reels receive likes, comments, and shares in real time, creating a sense of community and encouraging more engagement.

The rise of online platforms for learning music and dance like Spardha School of Music and Dance has further fueled this trend. Spardha provides structured lessons in classical dance forms like Bharatnatyam and Kathak, and even Bollywood, making them accessible to young learners regardless of their location.

“Many of our students have taken what they’ve learned and showcased it online,” says a representative from Spardha. “It’s incredible to see them not just learn the art but also innovate and present it in ways that inspire others.”

By offering online classes, Spardha ensures that classical dance is no longer restricted to physical studios, enabling dancers to connect with their culture through dance no matter where they are in the world.

The success of classical dance on Instagram lies in its ability to blend heritage with modernity. The younger generation, armed with smartphones and a passion for preserving their roots, is making classical dance both aspirational and accessible.

Dance has always been about expression, and Instagram is just a new way of reaching people.