Thousands of visitors every week have clicked on NigelFarageMEP.co.uk – and been sent to Barnier’s site instead. The MEP site may no longer be Farage’s official site but it ranks higher than his official site on Google and until December 1 was still listed on Wikipedia as his official site.
His domain was bought by digital marketing expert Craig Campbell, who has now decided to redirect people to other sites to make a point about protecting your online identity.
LAPSED DOMAINS CAN CAUSE IDENTITY ISSUES
While it may seem like a prank, Campbell – who has more subscribers to his YouTube channel than 10 Downing Street’s channel – believes there’s a very serious point to this.
The businessman said: “I’ve seen a lot of people online wondering what the hell was going on with Farage – had his website been hacked, was he planning to change parties again or something else.
“All that has happened is that he – or his team – let the domain expire and I was able to completely legally pick it up. Politically we are quite different so I wondered what I could do with it to raise awareness of the identity issues here. Redirecting to Barnier’s website seemed to be a good way to make the point.”
“HIS FOLLOWERS… COULD HAVE BEEN PUMPED”
“It was really careless of his people to have left the old domain name on his Wikipedia page.”
“Now while there’s a bit of fun here, there’s also a serious message to this. Someone could have bought this and used it to get donations off people or tried to scam people. That’s the sort of thing a lot of crooks will do. People could have been conned for considerable sums of cash here quite easily – either by affiliate links or more blatant asks for money. His fanbase, to use a Scottish expression, could have been totally pumped.”
A DIGITAL GOLDMINE
Campbell, Scotland’s highest paid YouTube business speaker, said: “From the viewpoint of online, the site is a goldmine. It ranks highly – above his new ‘official’ site when you go to Google, it has thousands of links going to it and is visited by thousands of people a day even now. From a digital marketing perspective, it’s as good as it gets on so many levels.
“You see domains being done more and more often as a form of activism as well. I know the guy who owned DonaldTrumpScotland.com and he only let it expire once Trump lost the vote. He had bought it because they didn’t want anyone to try and profit from that while Trump was in the White House.
“People – and businesses – need to keep an eye on their digital presence and set things up properly so that they aren’t losing out on a lot of potential business or seeing their reputation take a hit by someone setting up a spoof site.
“There are hard cybersecurity attacks to try and protect yourself from – but looking after your domains and links is fairly basic stuff.
“There are also savvy ways to close down a site – but this wasn’t done either.”
WILL FARAGE TEAM UP WITH GRETA THUNBERG NEXT?
As for the future of the Farage website, Campbell says he’s going to rotate it on a weekly basis to other sites.
Craig also went on to say “ that he is keen to make sure that the domain gets back to its rightful owner, and if anyone from Nigel’s team wants to get in touch he will happily hand it over so that it remains in the right hands, and maybe they can even use the power of the backlink profile to boost Nigel’s official website “
” Craig also went on to say that he is keen to make sure that the domain gets back to its rightful owner, and if anyone from Nigel’s team want to get in touch he will happily hand it over so that it remains in the right hands, and maybe they can even use the power of the backlink profile to boost Nigels official website “
Designing Secure Commercial Spaces Without Compromising Aesthetics
In the realm of commercial design, security and aesthetics often seem like opposing forces. Business owners and designers alike grapple with the challenge of creating spaces that not only captivate and inspire but also ensure the safety and security of assets and occupants. The good news is that integrating security features into commercial spaces without sacrificing visual appeal is entirely achievable. This blog post will delve into innovative design strategies that harmonise security with aesthetics, including a look at the best deadlocks for front doors in Australia, ensuring your commercial space is both beautiful and fortified.
Embracing Technology for Seamless Security
Modern technology offers a plethora of options for discreet yet effective security measures. For instance, advanced surveillance systems can be integrated into the architectural design in a way that they blend seamlessly with the environment. Smart locks and biometric access controls offer robust security without the clunky hardware, maintaining a sleek and modern aesthetic. Implementing these technologies not only elevates the security level of your commercial space but does so without disrupting its design flow.
Strategic Use of Materials and Design Elements
The choice of materials and design elements plays a crucial role in balancing security and aesthetics. High-strength materials such as tempered or laminated glass, for example, offer excellent security without compromising on the visual openness that glass provides. Similarly, incorporating natural barriers like decorative boulders or planters can serve as subtle physical deterrents while enhancing the space’s visual appeal.
Lighting: A Dual-Purpose Tool
Lighting is another powerful tool that serves both aesthetic and security purposes. Well-planned lighting can highlight architectural features and create a welcoming atmosphere while ensuring visibility and deterring unauthorised access after hours. Motion-sensor lighting, in particular, can be a discreet addition that enhances security without detracting from the design.
The Role of Deadlocks in Aesthetic Security
A critical aspect of securing any commercial space is the choice of locks, especially for front doors which are the primary entry and exit points. Deadlocks offer a high level of security, making them an essential feature for commercial spaces. However, selecting the right deadlock doesn’t mean you have to settle for a utilitarian look. Today, the market offers a variety of deadlock designs that complement any aesthetic, from modern minimalist to classic elegance. For those in Australia, choosing the best deadlocks for front doors involves considering both the security features and how the lock’s design integrates with your commercial space’s overall look.
Collaboration Between Security Experts and Designers
Achieving a balance between security and aesthetics often requires a collaborative approach. Security experts and interior designers need to work hand in hand from the early stages of the design process. This collaboration ensures that security measures are not afterthoughts but are integrated into the design in a way that complements the space’s aesthetic appeal.
Ready to get started?
Designing secure commercial spaces without compromising aesthetics is not only possible but essential in today’s world. Remember, the goal is to integrate security seamlessly into the design, enhancing the user experience and ensuring peace of mind for both business owners and visitors. With thoughtful planning and collaboration, your commercial space can be a testament to the harmony that can exist between security and aesthetics.
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