Adriana Monique Alvarez has created a new framework for female authors prepared to pioneer their path in book publishing, redefining the traditional publishing model in a revolutionary way that offers a path to financial freedom for thousands of women.

The Wall Street Journal best-selling author and business coach has established a dynamic new publishing style where women deliver their message through books as part of an immersive business model.

“Finding a publisher is much easier than you think. It is right in front of you – look in the mirror,” she says.

Traditional publishing models are obsolete, says Alvarez, dominated by men in an industry that has failed to adapt to changing social environments. “Mainstream publishing houses dump on self-publishing. They called it ‘vanity publishing’ to create a negative impression. Through self-publishing, I have learned how to marry the savvy digital world and business to books that promote practical solutions within the relevant marketplace.”

Her company, AMA Publishing has developed boutique methods that create generational wealth through high-impact, high-earning publishing businesses. With six successful books under her belt, Alvarez has walked the walk. Her methods position books that transform writers into entrepreneurs by springboarding readership to other services and financial freedom. 

“Turning a book into a business has worked for men such as Robert Kiyosaki who built a $100 million seminar industry from his Rich Dad, Poor Dad. It’s time for women to tell their stories without waiting for an invitation to succeed.”

Turning dreams into reality for women

Alvarez took her sharp intellect to deconstruct the publishing industry for her business consultancy clients who talked about authoring books of their own. “I had heard these dreams for long enough, and I just said, ‘well, for crying out loud. I guess you’re not going to do it’. So I researched the industry and found niche gaps and open invitations for inspired entrepreneurs to fill.” She knew she had to make the first move. “I started a publishing house for my books and grew it from there. It was a steep learning curve,” she says.

As a world-leading business consultant and veteran of 12 years of building educational modalities, she brought all of her experience to bear when tailoring her boutique publishing curriculum. “My specialty is to take well-organized ideas and promote them through a book,” she says. Her company links books about alternative healing, food, lifestyle, business coaching, therapy, and a range of other professions to the services provided by the author. “A book bestows gravitas on the writer, so I see an expert that is the foundation of a profitable business. Books can lead to podcasts, high-end coaching, and public speaking engagements. My clients are not content to leave the stage to the likes of Tony Robbins.”  

Alvarez, who has mentored more than 2500 women, has witnessed her graduates make $100,000 to $500,000 in their publishing companies. Some AMA alumni have netted $75,000 from a book’s launch and then earned monthly revenues from $8,000-$30,000. Traditional book publishing usually projects that most first-time authors will make about $10,000 – in total.

In two years, she has championed 150 women to become best-selling authors. Today her company represents only writers who are ready to achieve bestseller status with The Wall Street Journal. However, she streams new talent to associated successful publishing houses led by her proteges.

Forging a new path

By taking control and running your own book publishing company, Alvarez believes that writers and entrepreneurs can bypass the stumbling blocks thrown up by traditional publishing. “I teach people how to set up and run a publishing business,” she says. “There are so many women who want to tell their story. They just need someone to come along and show them how it’s done; this is what you can do, and here is the next step.” 

The way forward is to avoid the well-worn path to an agent and publisher; “After you pitch your book and get rejection after rejection, you will be convinced that you’re not good enough, and you’ll move on with your life. Old school publishing is largely a negative process for new writers, but you have to tell yourself, ‘yes, I am worthy’, and skirt the traditional system, and make your presence known to us.”

Her graduates embrace ambitious millennials who are on track to running a seven-figure business. Others include women making a career jump, and some that want to leave a legacy for their children. From young to old, she teaches them how to get published.

However, getting a book onto the shelves and out through Amazon is just one aspect of creating a business. “Reaching the number one position on Amazon can be taught, but that is not the point of writing a book.” She says that harnessing communities and self-exploration are essential to writing, researching, and editing. “My clients often find answers to philosophical questions including why they are doing what they do, what values they hold, what they stand for and who they are by going through the vigorous process of writing.”

An author also creates a solid community of people interested in what they are doing and their journey. “This community helps the author to grow and to sell their products or services,” she says.

Ordinary people with extraordinary stories

Alvarez believes that her students are ordinary people with extraordinary stories to tell. She has also survived through catastrophe, having endured the stillbirth of her daughter Nina while living in Albania. 

“Having success and optimism is one part of the picture that also reaches into grief, pain, and loss. The method that I teach is a deep process and has an emotional impact on women as they explore past experiences that may include trauma, violence, and loss. If I had not swum in deep waters, I don’t think I could teach the course,” she says.

Alvarez released her latest book, How to Create a Six-Figure Publishing Business in June 2021. Then, in July, she will launch The Younger Self Letters – How Successful Leaders Turn Trials into Triumphs. Both books are already bestsellers on Amazon, giving further inspiration to a broad audience of women for whom she holds the key to a new path in publishing success.