Today’s job market is an ever-changing, evolving, and rather difficult to navigate place for both employers and job seekers. Employers struggle to find reliable, qualified candidates, and for employees, finding an employer that is going to support them the right way is also a challenge. Creating that perfect match of a perfect employer and ideal employee is a challenge that has been at the forefront of the motivation that drives the team behind Virtual Premier. CEO Steven Edwards has worked in the job and career fair and event industry for over a decade, connecting companies with candidates, both in person and in the virtual space.

Edwards successfully embarked on the path of entrepreneurship and business ownership himself over a decade ago and knows firsthand how vital having the right team is. Employees can make or break a business, as they are representatives of both the brand and the owner. These are trusted individuals who are there not only to better their own lives, but to help your company run efficiently, and thrive. Recruiting, hiring, and retaining the right employees, keeping them motivated to continue to work for your brand and organization, and moving the business forward starts with how accessible the job is, and how many qualified candidates one can reach. This means not simply throwing an ad up on online job boards. Career fairs have long been the best place to find a large pool of candidates and going online with that concept has only broadened the range of people an employer can connect with.

A good hire can increase productivity, build a positive company culture, inspire innovation, and connect with the team that already exists. It is more than a process of simply looking over a resume or checking an online profile. Social skills, personality, and long-term goals and aspirations all play a part in who an employee is and how well they will serve your company. Happy employees drive revenue and can reduce operating costs, and are the lifeblood of driving your brand, reputation, and customer loyalty. On the opposite foot, the wrong candidate, or simply settling for the first person who seems like a fit can lead to a catastrophe down the line.

There are some things that employers can do when looking for a new hire that can streamline the process and yield a higher number of well-rounded potential candidates. The first part of that is crafting a candidate-centered job description. This is not a one-sided process, and any prospective employee wants to know that they are a good fit as well and are getting involved with an organization that is aligned with their values, goals, and long-term career trajectory.

Relying on free, local, and mass job sites is not going to yield the best candidates, so investigate hosting your own career fair or job event. With platforms like Premier Virtual, employers can create a customized event, with assessments, tasks, and pre-event vetting processes, ensuring that they find and meet with candidates that have true potential and fit what the company needs. Every candidate will have unique strengths they can contribute and getting to know them properly during the hiring process fosters a better connection, and a happier workplace in the long term.

Premier Virtual is the number one workforce development site in every state, dedicated to building the strongest connections between employers and top job candidates. As a veteran Edwards has long been dedicated to helping others and continues to do so through his company, “Our platform is opening up opportunities for people, those that might not have been able to apply for these jobs, people from all over the world, connecting companies with top-level talent. This is bettering people’s lives, every day.”

Connect on the company website, https://premiervirtual.com to learn more about how Premier Virtual leads the way in employee recruitment and hiring for companies large and small worldwide.