It’s not every day that we come across great success stories in reality. And with the world torn with the coronavirus pandemic, it’s harder still to even find the motivation to buck up and follow your dreams. So here’s something wholesome for you.
How many of you still have those song lyrics neatly saved in your drawer or your recorded songs in some corner of your phone memory? Listen to the story of Ahmed Sobhy, who turned his passion into an income-generating business, and you’re sure to find your inspiration in it.
Ahmed Sobhy Finds His Inspiration
I’m sure everyone reading this article is a dog lover. It’s a pretty common trait to find in people. But what you’ll be surprised to know is that Ahmed Sobhy turned his pure love for dogs into a successful business that spreads more love and awareness about dogs.
Ahmed Sobhy knew from the age of 8 that he loved dogs very deeply. He found them to be the best friends one could hope for. But it bugged him that there was a huge amount of negative criticism about this breed. He learned that people had a weird misperception regarding Rottweilers, and he found that totally unacceptable. This was when Sobhy decided to change things for the better.
The Journey Begins…
Born on July 20th, Sobhy is an Egyptian entrepreneur. He graduated from the Arab Academy for Science, Technology & Maritime Transport Department of Computer Engineering. Before his venture into the dog-lovers’ world, he had a job in the field of Cybersecurity. However, another lesson that Sobhy brings to us: it’s never too late to fight for your dreams.
He knew what he wanted to do and worked hard to establish himself. Without further ado, Ahmed Sobhy created a Rottweiler Life fan page on Facebook. Even though Sobhy was unsure about his page initially, the response he got changed his perception. Over the short span of just 3 weeks, Sobhy’s Facebook page had over 200k followers!
He knew that with the amount of love and recognition he received, he had to do more. Within the short span, he had started untying the inaccurate perceptions of people regarding Rottweilers.
Ahmed Sobhy created Facebook fan page for Rottweilers, which spreads love and positivity regarding Rottweilers. His Facebook page now has over 4 million followers.
Sobhy didn’t just post about his Rottie buddies, but also kept his page interesting with information on Rottweilers, their likes, dislikes, and so on.
The lack of content regarding this breed also led to the success of Sobhy. He constantly took note of follower feedback and worked on them. His undying passion for dogs and his consistent efforts led him up the success ladder.
All You Need To Know About ‘Rottweiler Life’
There are zillions of websites and pages on other dog breeds. But for Rottweilers, there’s only a handful. So Ahmed Sobhy’s new website became the perfect guide for all Rottweiler owners.
Rottweiler Life focuses on how Rottweilers are different from other dog breeds. Instead of portraying Rottweilers as violent and aggressive, it focuses on the softer, loving side of Rottweilers. The website streams constant videos and content on how to train a Rottweiler or understand their behavior. It delves into their needs, thereby making life a little easier for Rottweiler owners.
Next, he introduced a monthly magazine exclusively dedicated to Rottweilers. And that magazine has over 500k subscribers currently. Sobhy never shies away from hard work. He puts in tremendous effort to keep the magazine and his website interesting and informative.
Ahmed Sobhy’s Passion Project Continues
Sobhy went further with his passion project when he published a book- “Rottweiler Life.” Sobhy put in a lot of research into his book. Starting from the origin stories to breeding methods and training tricks, it’s a complete package on Rottweilers. Ahmed Sobhy’s book proudly carries the title of being in a US Bestseller. He has also founded a website called Rott Mart, which has all kinds of merchandise required by Rottweilers.
The word ‘stop’ is not in Sobhy’s dictionary. Recently Sobhy went on to start “Wow Things Media Company”, which provides guidance related to digital marketing, app development, and so on. This enterprise has also been a remarkable success for Sobhy.
Sobhy continues on his path to success stronger than ever. He has invested himself in other projects as well. His company now helps rescue animals and provides shelter to them.
Even after reaching great heights, he doesn’t give up on his hard work. It’s not regularly that we find successful passion projects like Sobhy’s.
Impacting Lives Will Always Come First – Avi Grondin
The purpose of human existence is to help other people reach their fullest potential in life. We are created unique, with varying degrees of light and awesomeness, to help others become better versions of themselves while we become ours. Avi Grondin, CEO of Variance Marketing, believes that human existence has grown over the centuries because humans became so good that they gave others the license to become better.
Avi Grondin has had speaking opportunities at the TedX stage in Canada and has been featured in some of the country’s top business magazines, continually speaks of impact as the core of every social purpose. Avi reiterates that there is a need for every person to recalibrate their minds to become more impactful and more human-centric in their dealings. For Avi, the moment we shift our work’s focus from being rich and accumulating wealth to impacting lives and changing the narratives of those around us, we become better humans and make way more money in the process. And the world is better for it.
In his TedX speech, Avi said that he has learned from his mother and his clients that creating positive impacts has ripple effects. The effects spread to different people at different times. There are too many people whose sole aim of doing business is to make money. While this is good, Avi points out; it isn’t sustainable. It doesn’t meet the core requirement of our purpose.
Avi will never agree that making profits comes before making an impact. He agrees that businesses should make money. What he disagrees on, he said during one of his speeches, is for the money-making process to trump the impact-delivering.
“Whenever I speak to people, young or old, I feel good, somewhat fulfilled. You know why?” Avi asks his audience. “It is because I know that I am impacting lives, helping people see the light in themselves, helping them get better,” he says.
Avi is a serial entrepreneur with years of experience growing businesses. His marketing agency, Variance Marketing, has been at the forefront of helping many small and big companies make the most of their marketing. Avi says he offers value and makes an impact through his company when he creates and delivers marketing strategies to his clients.
‘The work that I do as a marketer is impactful. While many may see it as making sales, it goes beyond that. We not only improve sales; we also help the customers with the valuable content necessary to nurture their prospects. It is a win-win situation for all parties involved,” Avi says.
Avi is also delving into the retail cannabis space and sees his new dispensary chain, ModernDay Cannabis, as another way he can impact people’s lives.
“For every tree we buy, we plant trees,” Avi said about his new cannabis business. The savvy businessman, 24, has made it his life’s work always to give back, and make an impact with whatever he does. It is still about making the world better.”
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