Lifestyle

Award-Winning Creative Director Joins Interactive Agency Wildebeest to Transform Brands

Published

3 years ago

September 14, 2021

Kuba Bogaczyński is well-traveled, but you will almost always find him at the intersection of creative ideation, interaction design, and visual communication. He’s on a never-ending mission to create engaging narratives, intuitive experiences, and bespoke visual systems, and his latest endeavors have him leading the team at interactive agency Wildebeest across the grasslands to drink from the digital marketing stream.

An industrial shift in marketing now requires a holistic expertise that connects creative, technology, and business. Los Angeles-based Wildebeest has a team of cross-functional industry veterans that spans multiple continents and serves businesses all over the world. Still, the agency manages to be hands-on, its leadership team often personally taking the reigns in being a full-service digital partner for brands ready to win through design thinking and agile product development. Its clients seek a competitive advantage that only a creative alignment of design and technology can provide.

For many years, Bogaczyński worked with the Wildebeest team as a freelance Designer and Art Director. He was recently brought on full-time to lead the Wildebeest creative team expansion as the boutique agency increases its global footprint.

Working with global brands is something with which the award-winning creative director is very familiar, as he has worked with innovative brands and creative leaders across four continents. His experience goes beyond the traditional digital marketing skill set, that many in his position have. After 15 years at agencies like Jam3, DDB, Unit9, Resn, and Publicis, Bogaczyński spent two years designing complex interactive narratives for global digital entertainment companies like Sony Interactive Entertainment’s PlayStation®. He also left his mark at Adobe, Google, HBO, IKEA, Marvel, Spotify, Starbucks, and more.

His vast experience offers a fresh perspective on harmonizing interactive design and technology to help Wildebeest lead brands into a new era of digital clarity.

Over the last seven years, the agency helped Microsoft impress at E3, gave Google a real-time competitive advantage in March Madness, helped Kelley Blue Book use augmented reality (AR) to standardize vehicle appraisals, and brought artificial intelligence (AI) into the driver’s seat at General Motors. Most recently Wildebeest helped Cheetos win the Super Bowl and a Grand Prix at Cannes (“Can’t Touch This” Cheetos Popcorn) with its AR Cheetle Detector, and also helped the company give back to Hispanic communities with Bad Bunny in phase two of the project.

Bogaczyński’s work has been featured in Adweek, The Guardian, Fast Company, and Wired, and was recognized by Cannes Lions Festival of Creativity, The One Show, and Webby Awards among others. His projects have earned over 20 FWAs and were nominated for Awwwards Site of the Year 3 times in a row. He currently serves as an FWA Juror.

Learn more about Wildebeest on their website and keep up with their groundbreaking work on LinkedIn.

Lifestyle

Delta 9 THC Drinks: The Perfect Blend of Relaxation and Indulgence

Published

3 days ago

January 9, 2025

Michelle Langton

The beverage industry is experiencing a quiet shift in a world where wellness meets creativity. A new frontier in recreational beverages is emerging with Delta 9 THC drinks, offering a mindful and health-conscious alternative for those seeking a social buzz without the drawbacks of alcohol. Leading this new frontier is Floral Beverages, a company rooted in tradition but focused on modern approaches.

THC Cocktails: From Family Farm to Modern Production

What started as a multigenerational family farm in rural Indiana has become a business redefining social drinking. Inspired to offer healthier options, Floral Beverages translated its agricultural expertise into crafting beverages that promote wellness. Their mission? To provide farm-to-fridge beverages that allow consumers to enjoy life’s celebrations while skipping the dehydration and extra calories often associated with traditional alcohol.

Their approach emphasizes transparency. Each THC beverage represents a straightforward farm-to-fridge journey, with quality maintained at every step. Floral Beverages offers trustworthy and enjoyable products by staying true to their agricultural roots.

Turning Challenges into Opportunities

Launching a small business is never easy, and doing so just before a global pandemic brought even more challenges. Floral Beverages, a family-run company, stayed focused and self-funded through COVID-19, prioritizing smart growth while searching for the ideal product-market fit.

Their determination paid off. Their story is one of persistence and thoughtful strategy, offering hope to other small businesses facing obstacles.

What Sets Floral Beverages THC Cocktails Apart

Floral Beverages stands out in an industry often lacking transparent practices. Its commitment to farm-to-fridge traceability allows customers to trace the origins of their THC cocktails, ensuring consistent quality every time.

Their products are carefully designed, balancing scientific precision with culinary creativity to deliver drinks that mimic the effects of alcohol—minus the ethanol. With responsibly portioned THC, these beverages provide a refreshing and enjoyable alternative, catering to a growing audience seeking mindful options (learn more, here).

Cannabis Cocktails: Recognition and Excellence

Floral Beverages has already made its mark as the first THC beverage to compete in a national alcohol competition—and win. Their Modern Mule earned a silver medal at the 2023 U.S. Open Hard Seltzer Championship, while their Margarita took bronze. These awards reflect their dedication to crafting beverages that taste great and provide a positive experience.

Drink Objectively: A Thoughtful Approach to Celebration

The company’s motto, “Drink Objectively,” reflects its focus on balanced choices. Traditional alcohol is linked to dehydration and calories, while THC drinks offer a lighter alternative. Floral Beverages allows consumers to enjoy social moments without compromising wellness, whether at a gathering or during a quiet evening at home (learn more, here).

With a foundation of quality and clear practices, Floral Beverages is set to grow. Their vision includes expanding their reach, increasing awareness, and introducing more products that align with their values. They aim to reshape the alcohol alternatives space, offering more options to those seeking mindful drinking solutions.

Delta 9 THC Drinks: A Refreshing Way to Sip and Socialize

Floral Beverages Delta 9 beverages are more than beverages—they’re carefully crafted experiences. Combining relaxation with indulgence, these drinks offer a thoughtful way to enjoy social moments. These beverages provide a new way forward for anyone interested in making better choices without sacrificing fun.

Discover the future of social drinking today. Visit Floral Beverages online and explore a variety of flavorful, health-conscious options. Cheers to a better buzz!

*Images sourced from Floral Beverages